Midweight Creative

At Entain, we don’t just keep up with the pace of entertainment, we set it. Home to over 30 iconic global brands, we’re 29,000+ strong, united by a love of creating bold, boundary-pushing experiences. Our ambition is to become the world’s number one in betting, gaming, and interactive entertainment delivering moments of excitement to millions, responsibly and sustainably.

As we continue to expand our in‑house creative capability, Entain Creative is growing to support a broader range of brands, campaigns, and activation‑led ideas. This newly created Creative role reflects that growth and the increasing demand for culturally relevant, socially fluent, and channel‑agnostic ideas that perform across the full customer journey. The Creative will sit at the centre of Entain Creative’s output, working closely with creative directors, social, design, and production teams to bring bold ideas to life. The role requires strong conceptual thinking, a passion for storytelling, and the ability to create work that lives across social, digital, experiential, and brand activations, ensuring our brands connect meaningfully with diverse audiences.

The Creative will:

• Develop original ideas that translate into integrated, multi‑channel creative for high‑visibility campaigns.
• Lead digital and social shoots through concepting, pre‑production and onsite direction of talent and crew.
• Bring brand platforms to life through experiential and activation ideas that connect seamlessly to social and content strategies.
• Collaborate with Creative Directors and cross‑functional teams to elevate creative craft across multiple brands.
• Shape insight‑driven concepts in partnership with strategy teams, ensuring relevance to audience, platform and brand ambition.

Qualifications:

• Bring proven experience within a digital or integrated agency environment.
• Demonstrate strong conceptual thinking that adapts across social, digital, experiential and 360° brand campaigns.
• Confidently lead shoots, working with talent, directors and production crews.
• Work collaboratively with strategists, planners and social teams to shape audience‑first ideas.
• Manage multiple briefs with clarity, structure and calm under pressure.
• Genuine interest in sports and/or gaming (Poker, Bingo, Casino).
• Experience working for brands in a regulated sector.

Additional Information:

At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a competitive salary is just the beginning. Additional benefits you can expect to receive are:

• Eligible for group annual bonus.
• Hybrid working - 2 days a week in our Stratford, London office.
• A stake in our success through our ShareSave scheme.
• Wellbeing support, and so much more.

And outside of this, you’ll have the chance to turn recognition from leaders and colleagues into amazing prizes, join a winning team of talented people and be a part of an inclusive and supporting community where everyone is celebrated for being themselves. Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us. At Entain, we do what’s right. It’s one of our core values and that’s why we’re taking the lead when it comes to creating a diverse, equitable and inclusive future - for our people, and the wider global sports betting and gaming sector. However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated. We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally.