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- Tasks: Lead brand marketing strategies and innovative projects for The Hoxton and Working from_.
- Company: Join Ennismore, a dynamic company with a passion for hospitality and brand growth.
- Benefits: Enjoy 25 days holiday, health cash plan, discounts, and enhanced family leave.
- Why this job: Be a key player in shaping global brand vision and driving cultural relevance.
- Qualifications: Proven experience in brand building, strategic thinking, and excellent communication skills.
- Other info: Collaborative environment that values creativity and supports personal growth.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for an ambitious Senior Brand Marketing Director to lead The Hoxton, Working from_ and Special Projects as part of the European Brand team at Ennismore. This is an exciting role in our growing company. Based in London and reporting into the Chief Brand & Culture Officer, this role will set the Global vision for the Hoxton & Working from_ while leading the integrated marketing plans for the European properties, developing culturally relevant annual brand marketing plans that drive both brand love and commercial needs.
You will get the opportunity to work on special projects ranging from developing new brands or products to leading multi-brand projects supporting our brand visibility on key commercial platforms and partners. We’ve got lots of ambition to grow our brands globally and appeal to new audiences, and you will be an integral part of driving this.
What you’ll do in the role:
- Develop the brand strategy ensuring we have a distinct point of view and deliver innovative communications and activations.
- Have a deep understanding of lifestyle communities and drive insightful ideas and opportunities that build cultural relevance.
- Lead an integrated team across content, social, graphics, entertainment and PR creating an inspiring environment.
- Be a strategic leader on multi-brand projects driving communication and cohesion across regional teams.
- Own relationships with all Hoxton European property marketing teams and GMs ensuring strategic plans deliver on brand and commercial objectives.
- Work with commercial teams to drive revenue, manage budgets, set metrics and assess data effectiveness.
- Define the brand experience and standards with operations teams ensuring they are brought to life at every guest touch point.
- Work closely with our in-house graphics team and design partners ensuring clear and inspiring briefs.
- Work across the entire marketing mix with a strong understanding of the creative process, experiential experiences and digital marketing.
- Build processes to drive structure and organization while being flexible in a fast-paced environment.
What we’re looking for:
- A passionate brand guardian who cares about every creative detail with no compromise.
- A strategic thinker with strong commercial acumen and a track record in building brands and delivering high growth.
- A great communicator with stakeholders across the business at all levels.
- Someone naturally curious who challenges the status quo by bringing their own ideas to the fore.
- Super organised and able to manage competing priorities calmly.
- Genuinely interested in the hospitality industry.
- Proactive and able to work independently but enjoys being sociable and collaborative.
- Willing to leave egos at the door and help get things done.
- Open to doing things differently and trying (almost) everything once.
- A desire to be part of a team that works hard, supports each other and has fun along the way.
What’s in it for you:
- 25 days holiday (and bank holidays), pension and life insurance.
- A health cash plan to claim money back and access to ways to support your physical & mental wellbeing.
- Excellent discounts across the entire Ennismore group for you and your friends and family.
- Extra time off to volunteer with one of our partner charities.
- Cycle to work scheme.
- Enhanced Family Leave Nursery Scheme.
- Salary Sacrifice for our working parents.
Senior Brand Marketing Director in London employer: Ennismore
Contact Detail:
Ennismore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Marketing Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even reach out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers, whether it's through interviews or casual chats, let your passion for brand marketing shine through. Share your ideas and experiences that align with their vision for The Hoxton and Working from_.
✨Tip Number 3
Be proactive! If you see a project or initiative that excites you, don’t wait for an invitation. Reach out and express your interest. This shows you're not just looking for a job, but you're genuinely invested in contributing to their brand's growth.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the time to engage with us directly. It shows initiative and gives you a better chance to stand out. Plus, you’ll be one step closer to joining our ambitious team!
We think you need these skills to ace Senior Brand Marketing Director in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for brand marketing shine through. We want to see that you genuinely care about building brands and have a strong connection to the hospitality industry.
Tailor Your Application: Make sure to customise your CV and cover letter to reflect the specific requirements of the Senior Brand Marketing Director role. Highlight your relevant experience and how it aligns with our vision at The Hoxton and Working from_.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and skills are easy to spot. This helps us quickly understand what you bring to the table.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with StudySmarter.
How to prepare for a job interview at Ennismore
✨Know Your Brands Inside Out
Before the interview, dive deep into The Hoxton and Working from_ brands. Understand their values, target audiences, and recent campaigns. This knowledge will help you articulate how your vision aligns with their brand strategy and demonstrate your passion for building brands with purpose.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've developed and executed successful brand marketing strategies in the past. Highlight your ability to balance creativity with commercial acumen, and be ready to explain how you've driven growth and engagement through innovative communications.
✨Engage with Cultural Relevance
Since the role requires a deep understanding of lifestyle communities, come prepared with insights on current trends and cultural movements that could impact the brand. Share your ideas on how to create culturally relevant marketing plans that resonate with diverse audiences.
✨Demonstrate Collaborative Leadership
Be ready to discuss your experience leading cross-functional teams. Emphasise your ability to inspire and motivate others while managing competing priorities. Share examples of how you've fostered a collaborative environment that encourages creativity and drives results.
