Head of Sales - UK in Westminster

A Head of UK Sales based ideally in London with a hybrid setup covering office time and field-based travel across the UK is required for an energy technology business breaking into the UK market. This is a senior hands-on role focused on shaping UK sales strategy while actively winning new business and closing high-value B2B contracts. The role suits someone who understands technically complex heating and cooling or energy generation equipment and can sell capital equipment into industrial and commercial markets. Strong relationship building with installers, distributors, developers, and contractors is central to success. This position reports into the Managing Director who is based in Europe and will see you take the lead in developing the UK market from the very start.

Responsibilities

• Lead negotiations and close high-value B2B projects across heating, cooling, and energy systems.
• Build, lead, and improve the sales function including KPI setting and performance standards.
• Identify and convert new opportunities with installation partners, developers, industrial end users, and energy contractors.
• Oversee proposals, tenders, and commercial agreements from initial scope through to signature.
• Maintain accurate pipeline reporting and provide regular revenue forecasts to senior leadership.
• Represent the business at UK industry events, exhibitions, and technical conferences.
• Partner with technical and operations teams to support correct specification and successful delivery.

Qualifications

• Strong B2B sales experience within HVAC, industrial energy systems, CHP, or engineering equipment.
• Proven track record of closing large contracts typically from £250k up to £10m plus.
• Experience leading UK sales teams.
• Strong commercial judgement with confident negotiation skills across long sales cycles.
• Hands-on leadership style with the ability to coach, drive accountability, and set pace.
• Solid technical understanding of heating, cooling, and energy generation equipment.
• UK based with willingness to travel as required across the UK and at times Europe.

Company and Benefits

ENMASE Group operate an inclusive and diverse recruitment process, removing any barriers to the recruitment journey where possible, whilst also ensuring our clients do the same and we can provide any advice or education to them in relation to this. If there may be any support or adjustments required at any point throughout your recruitment journey with us, then please let us know and our trained consultants will assist and advise you accordingly.

This is a newly created and first role in the UK for the organisation and will provide someone to be able to create a real impact and provide a huge opportunity to develop something great in the UK market for this European established business. In addition to this, it offers a strong basic salary with multiple bonus routes that reward both overall performance and individual deal success. You will have the autonomy to shape the UK go-to-market approach while staying close to customers and revenue. The position includes a car allowance, good holiday entitlement, private healthcare, and an employer pension contribution. Expect variety, pace, and real influence in a scaling energy technology business working in high-value industrial and commercial environments.