At a Glance
- Tasks: Lead financial strategy for a fast-growing DTC brand and drive impactful decisions.
- Company: Dynamic UK DTC brand with rapid growth and ambitious goals.
- Benefits: Competitive daily rate, hybrid work model, and opportunity to shape finance strategy.
- Other info: Join a small team where your impact will be significant and immediate.
- Why this job: Be the financial powerhouse behind a brand scaling from £3m to £17m in two years.
- Qualifications: Must have D2C or e-commerce experience and strong financial acumen.
A UK DTC brand that scaled from £3m to £17m revenue in under two years needs the strategic finance layer to match its ambitions. Bookkeeping is moving external. What they need isn't control — it's commercial firepower. The FD will own the cash forecast, sit in weekly trading meetings, and give the CEO the financial clarity to move quickly. This is a 7–10 person business; there's no team beneath you and no infrastructure to inherit.
The work
- Own a 12–18 week rolling cash flow forecast, updated weekly and directly informing trading and spend decisions.
- Lead weekly trading meetings alongside the commercial team, providing financial input on ad scaling, channel performance, and margin.
- Build and maintain a stock and inventory forecast tied to cash — flagging risk and opportunity 12+ weeks out.
- Develop the annual budget and near‑term financial model, replacing a high‑level forecast that is no longer current.
- Serve as commercial finance partner to the CEO, stress‑testing growth assumptions and the economics of new channels and products.
- Assess and recommend the right long‑term finance team structure as the business moves from DTC into retail and multi‑channel complexity.
What you bring
- D2C or e‑commerce experience is non‑negotiable — you need to understand performance marketing economics, inventory dynamics, and channel‑level contribution.
- Comfortable being the most senior finance voice in the room with no team beneath you.
- A builder, not just an overseer — able to develop structure from partial foundations.
- Equally at home in a weekly trading meeting as building a multi‑year model.
- Familiarity with Shopify data flows and third‑party fulfilment cost structures would reduce ramp time considerably.
Fractional Financial Director (DTC Consumer Brand | £700–800/day) in London employer: enki ÷
Join a dynamic DTC consumer brand in London that has rapidly scaled and is poised for further growth. As a Fractional Financial Director, you'll play a pivotal role in shaping the financial strategy of a small yet ambitious team, enjoying a hybrid work model that promotes flexibility and work-life balance. With opportunities for personal and professional development, this is an exciting chance to make a significant impact in a fast-paced environment where your expertise will be valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land Fractional Financial Director (DTC Consumer Brand | £700–800/day) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the DTC and e-commerce space. Attend industry events or webinars where you can meet potential employers or other finance professionals. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Showcase your expertise! Prepare a portfolio that highlights your previous successes in financial forecasting and strategy. When you get the chance to chat with hiring managers, share specific examples of how you've driven growth and improved financial clarity in past roles.
✨Tip Number 3
Be proactive! If you see a company you're interested in, don’t wait for them to post a job. Reach out directly through our website and express your interest in working with them. Tailor your message to show how your skills align with their needs.
✨Tip Number 4
Prepare for interviews by understanding the company's financial landscape. Research their revenue growth, market position, and any recent news. This will help you ask insightful questions and demonstrate your genuine interest in helping them scale further.
We think you need these skills to ace Fractional Financial Director (DTC Consumer Brand | £700–800/day) in London
Some tips for your application 🫡
Show Your D2C Experience:Make sure to highlight your experience in D2C or e-commerce. We want to see how you understand performance marketing economics and inventory dynamics, so don’t hold back on those details!
Be a Builder:We’re looking for someone who can develop structure from the ground up. In your application, share examples of how you've built financial frameworks or processes in previous roles. Show us you’re not just an overseer!
Tailor Your Application:Read through the job description carefully and tailor your application to match. Use similar language and focus on the skills and experiences that align with what we’re looking for. It’ll make your application stand out!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at enki ÷
✨Know Your Numbers
Make sure you’re well-versed in financial metrics relevant to DTC brands. Brush up on cash flow forecasts, inventory management, and performance marketing economics. Being able to discuss these confidently will show that you understand the commercial firepower needed for the role.
✨Showcase Your Strategic Mindset
Prepare examples of how you've previously built financial structures from scratch or improved existing ones. This role requires a builder mentality, so be ready to discuss your approach to developing a financial model that aligns with business growth.
✨Engage in Role-Play
Since you'll be leading weekly trading meetings, practice discussing financial insights as if you were already in the role. Simulate scenarios where you provide input on ad scaling and channel performance, demonstrating your ability to think on your feet.
✨Familiarise Yourself with Tools
If you have experience with Shopify or similar platforms, make sure to highlight it. Understanding data flows and fulfilment cost structures can significantly reduce ramp-up time, so be prepared to discuss how you’ve used these tools in past roles.
