At a Glance
- Tasks: Lead growth strategies and optimise our website to convert visitors into valuable leads.
- Company: Join Enhesa, a global compliance partner for top businesses, driving positive change.
- Benefits: Enjoy a competitive salary, flexible working, and a collaborative environment.
- Other info: Be part of a diverse team committed to inclusivity and innovation.
- Why this job: Make a real impact in a fast-paced role with ownership and creativity.
- Qualifications: 8+ years in B2B digital growth, strong web skills, and a collaborative mindset.
The predicted salary is between 60750 - 74250 £ per year.
Enhesa is the global compliance partner to the world’s largest businesses, bringing clarity to a regulatory and sustainability landscape that never stops changing. Our mission is to help organizations make informed decisions they can defend, wherever they operate, combining deep human expertise with AI efficiency, to confidently act across EHS, product, chemical, and corporate sustainability compliance. Businesses come to us needing help understanding what regulators expect. We’ve built our services around solving that problem and work with more than half of the fortune 500, as a trusted provider of intelligence. At Enhesa, our teams are guided by purpose, passion, inclusivity, and driving progress. We are united by a belief that positive change is everyone’s responsibility.
What we offer:
- A competitive salary package
- Flexible home-working policy and work/life balance
- A collaborative fast-paced, driven environment
- Accountability and pride for your projects
About the Role:
We’re looking for a hands-on Head of Growth to own and operate enhesa.com, our newly rebuilt website (built in Webflow). This is a high-ownership role at the centre of how Enhesa turns website visitors into pipeline: you’ll be responsible for conversion rate optimisation, ongoing site improvements, the web development roadmap, and building out intent-based triggers that respond to how visitors actually behave. This is a senior, strategic hire, with some channel-execution: you’ll set the direction for the website and growth program, and be trusted to make the calls on where to focus. It suits someone with strong B2B SaaS experience who brings forward-thinking ideas and can back them up with proven execution and delivery, not just strategy decks. You should be comfortable thinking in behavioural cohorts: understanding how different visitor and customer segments behave, and using that understanding to design growth loops.
What Success Looks Like:
- A measurable improvement in on-site conversion rate, driven by a consistent CRO experimentation framework
- A growing share of pipeline / MQLs sourced directly from the website
- A predictable, well-prioritised web development roadmap
Key Projects You’ll Drive:
- Intent-based triggers that surface the right message at the right moment
- Strap banners for timely, targeted on-site messaging
- Landing page improvements to lift on-site conversion
- Account-based personalisation for our priority target accounts
- Experimentation with new ways to engage site visitors including AI-powered window or navigation
- Bringing lead magnets to life, from concept through to on-site execution
Day-to-Day Responsibilities:
- Own day-to-day website management, updates, and content publishing in Webflow
- Drive conversion rate optimisation across the site through testing, analytics, and heatmap/behavioural data
- Work with the team to build and optimise landing pages, solution pages, and campaign pages to support demand generation
- Own and prioritise the web development schedule, coordinating fixes and enhancements with development resources
- Design and implement intent-based triggers and on-site personalisation (role-based, industry-based, and account-based journeys)
- Collaborate with design on page layouts, ensuring brand consistency and accessibility standards
- Monitor site performance, page speed, and technical health
Growth Loops & Lifecycle:
- Build a working understanding of key visitor and customer cohorts, and use that understanding to design growth loops that drive compounding traffic and conversion
- Support persona-led nurture programs and lifecycle campaign development in HubSpot
- Contribute to lead magnet strategy and execution, from idea to gated (or ungated) asset
Channel Strategy & Oversight:
- Set direction for organic search strategy in partnership with the content team, and monitor performance to spot opportunities and risks early
- Direct paid search and social investment (Google Ads, Microsoft Ads, LinkedIn) alongside our performance marketing agency, with a focus on funnel efficiency over channel-by-channel tactics
- Oversee email and lifecycle marketing in HubSpot, ensuring nurture programs support the wider growth strategy
Reporting & Strategy:
- Pull and structure performance reports across web, paid, organic, and email channels
- Bring data-informed recommendations to weekly standups, monthly reporting, and quarterly OKR reviews
- Contribute to strategic planning for the website and growth roadmap
What We’re Looking For:
Essential:
- 8+ years’ B2B experience in a senior digital growth or web role with a track record of owning outcomes rather than just executing channels
- A track record of forward-thinking ideas paired with proven execution and delivery you ship, not just plan
- Understanding of customer/visitor cohorts and how to design growth loops from behavioural data
- Hands-on Webflow experience (building pages, managing content, basic troubleshooting)
- Working knowledge of Google Analytics (GA4) and how to interpret web and campaign data
- A collaborative and organised approach. Comfortable managing multiple workstreams and stakeholders at once
- Excellent written communication skills
Desirable:
- Experience in B2B SaaS marketing, ideally within enterprise or regulated industries
- Experience with SEO/GEO, PPC (Google Ads), paid social
- HubSpot experience (workflows, landing pages, email, reporting)
- Understanding of conversion rate optimisation (CRO) principles and experimentation
- Experience working with external agencies (SEO, PPC, or creative)
- Interest in, or hands-on use of, AI tools for content, workflow automation, or on-site personalisation
Essential Tools & Skills:
- Webflow
- GA4
- Claude
- Clay
- SEMrush
- HubSpot
- Figma, monday.com, and Confluence for cross-team collaboration
If you are ready to join our journey, please apply!
Equal Opportunity Employer: Enhesa is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected characteristic.
Head of Growth employer: Enhesa
Enhesa is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of Greater London. With a strong emphasis on employee growth, we offer comprehensive training and development opportunities to help you excel in your role as an Enterprise SDR. Join us to be part of a collaborative team that values innovation and makes a meaningful impact in global regulatory compliance.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Growth
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Enhesa and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Enhesa are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Enhesa on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Enhesa. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Growth
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Enhesa. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Enhesa:Show us that you’ve done your homework! In your application, briefly mention what you admire about Enhesa’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Enhesa
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Enhesa will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Enhesa, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
