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- Tasks: Identify and secure new B2B customers while managing a dynamic sales pipeline.
- Company: Join a passionate team known for award-winning food products and a positive work culture.
- Benefits: Enjoy competitive pay, career growth, and a supportive environment focused on excellence.
- Why this job: Make a real impact in the food industry with innovative products and strategic customer engagement.
- Qualifications: Strong commercial acumen and excellent negotiation skills are essential.
- Other info: Be part of a spirited team that values people and continuous improvement.
The predicted salary is between 50000 - 60000 £ per year.
Our business has a long and proud history of food excellence. We produce award-winning dressings, condiments and marinades for many of the UK’s leading food manufacturers and retailers as well as nurturing our own brands: English Provender™, Very Lazy® and Newman’s Own®. We believe it’s our passion for good food, fine ingredients and technical excellence that sets us apart and gives us our success. We’re a spirited, adventurous and resourceful team, and we think these qualities make for something pretty unique and coveted these days. From the mayonnaise and chutneys we create to the management styles and choices we make, everything is guided by our core company values: Put People First, Bring Positive Energy, Be Better Every Day, Do the Right thing the Right Way. It’s these values that make us look forward to coming to work every day and make English Provender company a great place to work.
Main Purpose: The New Business Sales Manager is responsible for identifying, targeting, securing, and onboarding new B2B customers that align with the company’s strategic objectives. The role focuses on building a high‑quality pipeline, converting prospects into profitable new contracts, and leading early‑stage customer development before handing over to the wider commercial team for ongoing management. This role requires strong commercial acumen, excellent negotiation skills, and the ability to work cross‑functionally to ensure new opportunities progress efficiently from concept to contract.
- New Business Development: Build, qualify, and manage a rolling pipeline of new business opportunities in line with commercial strategy.
- Identify, research, and prioritise target customers and segments using market insights and competitive analysis.
- Develop compelling commercial proposals and strategic pitches that reflect customer needs and business value.
- Lead the tender, bid, and proposal process from initial enquiry through to final negotiation.
- Secure profitable contracts that meet agreed commercial objectives.
- Achieve new business revenue, volume, and margin targets.
- Maintain accurate forecasting of near-term and long-term new business revenue.
B2B New Business Sales Manager employer: English Provender Company
Contact Detail:
English Provender Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B New Business Sales Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at local events. We all know that sometimes it’s not just what you know, but who you know that can help you land that B2B New Business Sales Manager role.
✨Tip Number 2
Research the company inside out. Understand their products, values, and market position. When you walk into that interview, we want you to impress them with your knowledge and passion for their award-winning dressings and condiments!
✨Tip Number 3
Prepare for those tricky questions! Think about how your skills in negotiation and pipeline management can benefit their team. We suggest practising your responses with a friend or even in front of the mirror to boost your confidence.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can go a long way in showing your enthusiasm for the role. And remember, apply through our website for the best chance at landing that dream job!
We think you need these skills to ace B2B New Business Sales Manager
Some tips for your application 🫡
Show Your Passion for Food: When you're writing your application, let your love for food shine through! Mention any relevant experience or knowledge about the food industry that aligns with our values. We want to see that you share our enthusiasm for good ingredients and culinary excellence.
Tailor Your Proposal: Make sure to customise your application to reflect the specific requirements of the B2B New Business Sales Manager role. Highlight your commercial acumen and negotiation skills, and give examples of how you've successfully built and managed a pipeline of new business opportunities in the past.
Be Authentic: We appreciate authenticity, so don’t be afraid to let your personality come through in your writing. Share your unique experiences and how they’ve shaped your approach to sales and customer engagement. We’re looking for someone who fits into our spirited and adventurous team!
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and ensure it reaches the right people. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at English Provender Company
✨Know Your Stuff
Before the interview, dive deep into the company’s history and values. Understand their products, like English Provender™ and Very Lazy®, and be ready to discuss how your experience aligns with their mission of food excellence.
✨Showcase Your Sales Skills
Prepare specific examples of how you've successfully built and managed a sales pipeline in the past. Highlight your negotiation skills and any successful contracts you've secured that demonstrate your commercial acumen.
✨Be Customer-Centric
Emphasise your ability to understand customer needs and how you can develop compelling proposals. Think about how you can bring positive energy to customer engagements and lead them through the tender process effectively.
✨Align with Their Values
Familiarise yourself with the company's core values: Put People First, Bring Positive Energy, Be Better Every Day, and Do the Right Thing the Right Way. Be prepared to share how you embody these values in your work and how they guide your decision-making.