Overview
We’re on a mission to make money work for everyone by simplifying banking and solving real problems for customers. Our product offering has grown to include personal and business bank accounts, joint accounts, accounts for 16-17 year olds, a free kids account, and credit cards in the UK, with savings, investing and pensions options. We aim to connect products to real-life use cases, choose the right channels, and tell compelling customer stories across web, app and other touchpoints. We focus on delivering educational content and excellent customer service to help customers navigate their financial lives while expanding reach into new markets and audiences.
This is a 12 month fixed-term contract with a salary range of £68,000 - £88,000 plus benefits.
Role
We’re hiring a Content Strategist to develop holistic, cross-channel content strategies and shape content across web, app and other customer communication channels. The role focuses on defining content strategies for new product and feature launches, helping reach new audiences, expanding into new markets, deepening product adoption, strengthening customer engagement, and building long-term brand salience and advocacy.
You’ll play a key role by…
- Work with the Web Content Strategy Lead, Content Editorial Lead and Integrated Marketing Managers to develop product or feature-specific content strategies — primarily for our website, adaptable across other core channels.
- Balance Monzo’s overarching content approach with the needs of specific products, target audiences and business goals.
- Help teams (e.g., Investments, Under 16s account) create educational content series and determine the right channels, formats and customer journeys to achieve desired outcomes.
- Lead the content strategy for new market launches, shaping website experiences including product and feature pages, information architecture and supporting editorial content.
What you’ll do
- Define content strategies that drive business and customer outcomes across awareness, consideration, adoption and growth.
- Partner with Product Marketing, Product, Design and Editorial teams to bring those strategies to life.
- Champion web as a key channel for product launches and brand campaigns, ensuring strategies extend to other customer touchpoints where appropriate.
- Embed content into go-to-market and growth campaigns with Product Marketing Managers.
- Collaborate with the Creative Studio to brief and develop content across channels.
- Review and advise on new product and feature pages.
Content Strategist employer: EngineersOfAI
Graphcore is an exceptional employer, offering a dynamic work environment where innovation thrives and every team member can contribute to groundbreaking advancements in AI technology. With a strong focus on employee growth, Graphcore provides ample opportunities for professional development and collaboration with industry experts, all while being part of the prestigious SoftBank Group. Located in a vibrant tech hub, employees enjoy a culture that values creativity, inclusivity, and the chance to make a significant impact in the rapidly evolving field of artificial intelligence.
