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For Companies At a Glance
- Tasks: Lead customer insights to drive product innovation and brand health.
- Company: Join Amazon's dynamic Private Brands team, a key growth area.
- Benefits: Enjoy a fast-paced environment with opportunities for remote work and diverse experiences.
- Why this job: Make an impact by shaping customer-centric strategies in a global company.
- Qualifications: Experience in marketing research and cross-functional program execution required.
- Other info: Amazon values diversity and offers inclusive workplace accommodations.
The predicted salary is between 43200 - 72000 £ per year.
Amazon's Private Brands team is currently seeking a talented, dynamic and detail-oriented Senior Insight Manager based out of Seattle or London. Private Brands is a key area of expansion for the company, and as Senior Insight Manager, you will have the opportunity to work with a variety of products and categories in a high-paced, fast growth environment.
The ideal candidate will be a customer-obsessed strategic thinker and a self-starter who can design the business' research roadmap and drive a customer centric culture in Private Brands. As a Sr. Insights Manager, you will create and deliver the insights agenda that will lead to improved product innovations and Brand Health. You will bring the customer and marketplaces' perspective to the processes by conducting qualitative and quantitative research on Marketplaces, Brands and Customers.
Your main responsibilities will include:
- Being the custodian of the Business' research methodologies and insight knowledge while continuously looking for new solutions in terms of process, methodologies and analysis
- Identifying the availability and quality of the various insight sources to regularly monitor the performance of the Brands and Categories
- Performing recurrent quantitative and qualitative analysis on customers' behaviour by segment, identifying purchasing patterns and opportunities to foster engagement, retention and spending
- Generating impactful and actionable business recommendations and insights to be shared with internal partners in order to integrate them into Top Management decisions
- Coordinate and direct the work of the external market research partners
The candidate for this role will:
- Be methodical, analytical, objective, and goal-focused with a driving need for accuracy in attacking difficult problems.
- Understand and interpret customer and industry research data to drive conclusions that will impact the product roadmaps and brand plans
- Identify, assess, track and resolve issues and risks at multiple levels.
- Show demonstrable ability to influence senior management and interact with those from different backgrounds, levels of seniority and perspectives
- Enjoy solving problems and be an expert at crafting solutions, both strategically and tactically
- Be comfortable with ambiguity in a fast-paced and ever-changing environment, with the ability to think big while paying careful attention to detail
- Be effective in communicating with executives
BASIC QUALIFICATIONS
- Experience in marketing or marketing research
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership
PREFERRED QUALIFICATIONS
- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon.
Customer Insights Lead, Amazon Private Brands, Amazon employer: ENGINEERINGUK
Contact Detail:
ENGINEERINGUK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Insights Lead, Amazon Private Brands, Amazon
✨Tip Number 1
Familiarise yourself with Amazon's Private Brands and their product categories. Understanding their current offerings and market positioning will help you articulate how your insights can drive product innovation and brand health during discussions.
✨Tip Number 2
Network with professionals in the marketing and insights field, especially those who have experience with Amazon or similar companies. Engaging with them can provide valuable insights into the company culture and expectations for the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data to influence business decisions in previous roles. Highlighting your analytical skills and ability to derive actionable insights will resonate well with the hiring team.
✨Tip Number 4
Stay updated on the latest trends in customer behaviour and market research methodologies. Being knowledgeable about current industry practices will demonstrate your commitment to driving a customer-centric culture at Amazon.
We think you need these skills to ace Customer Insights Lead, Amazon Private Brands, Amazon
Some tips for your application 🫡
Understand the Role: Thoroughly read the job description for the Customer Insights Lead position. Make sure you understand the key responsibilities and qualifications required, as this will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in marketing or marketing research. Provide specific examples of how you've built and executed cross-functional marketing programmes, as well as any relevant data analysis skills.
Showcase Analytical Skills: Demonstrate your analytical abilities by including examples of how you've used data to drive conclusions and make impactful business recommendations. This is crucial for a role that requires understanding customer behaviour and market trends.
Tailor Your Application: Customise your CV and cover letter to reflect the language and values mentioned in the job description. Use keywords from the posting to ensure your application resonates with the hiring team and showcases your fit for the role.
How to prepare for a job interview at ENGINEERINGUK
✨Understand the Role
Before the interview, make sure you thoroughly understand the responsibilities of a Customer Insights Lead. Familiarise yourself with Amazon's Private Brands and how customer insights can drive product innovation and brand health.
✨Showcase Analytical Skills
Be prepared to discuss your experience with both qualitative and quantitative research methods. Highlight specific examples where your analytical skills led to actionable insights that influenced business decisions.
✨Demonstrate Customer Obsession
Amazon values a customer-centric approach. Be ready to share instances where you have put the customer first in your decision-making process and how it positively impacted the business.
✨Prepare for Cross-Functional Collaboration
Since the role involves working with various teams, think of examples where you've successfully collaborated across departments. Emphasise your ability to influence senior management and work with diverse teams.
