At a Glance
- Tasks: Create impactful marketing strategies for refurbished devices and connect with customers.
- Company: Join Back Market, a mission-driven marketplace focused on sustainability.
- Benefits: Hybrid work, career development, and a positive environmental impact.
- Other info: Collaborative culture with opportunities for mentorship and growth.
- Why this job: Make technology affordable while promoting eco-friendly practices.
- Qualifications: Experience in product marketing and exceptional communication skills.
The predicted salary is between 54000 - 66000 £ per year.
Back Market is a global marketplace for refurbished devices that helps make technology reliable, affordable, and better than new while reducing environmental impact.
Responsibilities:
- Build differentiated positioning and messaging based on customer insights, competitive intelligence, and market trends.
- Design and orchestrate go-to-market strategies with Product and Marketing Ops to maximize launch impact and drive lasting adoption.
- Craft product narratives with Brand and PR that connect customer pain points to provided solutions throughout the year.
- Partner with Product Managers to influence roadmaps, close product gaps, and identify innovation opportunities.
- Ensure every customer touchpoint from pre-purchase to post-purchase aligns with positioning, messaging, and brand guidelines.
- Track launch performance end-to-end and use Data team tools to analyze results and define next steps.
Requirements:
- Proven product marketing experience, including launching B2C products to market.
- Exceptional writing and communication skills in English.
- Customer-first mindset.
- Comfort with data and metrics and the ability to use numbers for storytelling and decision-making.
- Track record of building trust and collaborating across functions at pace.
- Ability to manage multiple projects with confident prioritization.
- Ability to distill complexity into clarity for internal and external audiences.
Nice to have:
- Experience with Figma or Amplitude.
- Fluency in another language spoken in one of the company’s markets.
- Strong awareness of culture and current events.
Conditions:
- A mission-driven work environment focused on positive environmental impact.
- Hands-on career development in an innovative, driven, and fast-paced environment.
- Hybrid work environment with 2 remote days per week, 1 remote work week per quarter, and 3 flex days.
- Employee Resource Groups, mentorship programs, accessibility policies, and cultural competency training.
- Reasonable accommodations are available for the interview process.
product marketing manager for refurbished devices employer: Enfint
AJ Bell is an exceptional employer that fosters a collaborative and innovative work culture in the heart of London. With a strong emphasis on employee growth, you will have the opportunity to mentor junior designers while working on impactful design systems that prioritise accessibility and usability. Enjoy a supportive environment that values proactive communication and offers unique benefits tailored to enhance your professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land product marketing manager for refurbished devices
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Enfint and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Enfint are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Enfint on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Enfint. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace product marketing manager for refurbished devices
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Enfint. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Enfint:Show us that you’ve done your homework! In your application, briefly mention what you admire about Enfint’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Enfint
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Enfint will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Enfint, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
