At a Glance
- Tasks: Define product vision for CRM and drive intelligent customer communications.
- Company: ASOS, a global fashion destination with a vibrant tech team.
- Benefits: Competitive salary, performance bonuses, 25 days leave, and employee discounts.
- Other info: Opportunity to shape DE&I initiatives and represent ASOS at industry events.
- Why this job: Make an impact from day one with cutting-edge technology in a dynamic environment.
- Qualifications: Experience as a Product Manager in e-commerce or consumer platforms.
The predicted salary is between 49500 - 60500 £ per year.
ASOS is a global fashion destination serving over 23 million active customers across more than 100 markets, with 2.5 billion annual visits. Its technology team powers digital experiences for online fashion retail through product-led, cross-functional teams focused on scalability, personalisation, innovation, experimentation, and data-driven decision-making.
Responsibilities:
- Define and own the product vision and roadmap for CRM, focused on improving engagement and long-term value.
- Drive the strategy for intelligent customer communications.
- Support creating an always-on testing environment and improve measurement of incrementality and customer impact.
- Surface competitor and industry-wide trends and share them with the wider CRM team.
- Partner with design, marketing, engineering, and other business areas to build high-quality, engaging, and exciting UX.
- Collaborate with and influence other business areas to create personalisation strategies that enhance engagement, loyalty, and conversion.
- Use customer research, data, and experimentation to identify opportunities, validate hypotheses, and measure impact.
- Run A/B tests, build data-driven dashboards, and conduct analysis to shape next steps.
Requirements:
- Proven experience as a Product Manager in e-commerce, fashion, or consumer-facing platforms.
- Strong track record of launching 0-1 mobile-first products, ideally focused on personalisation.
- Familiarity with how enriched customer data powers user journeys and delivers contextually relevant content and experiences.
- Comfortable working in agile, full-stack, cross-functional teams.
- Data-driven mindset with strong analytical and problem-solving skills.
- Experience using tools such as Power BI, Braze, Databricks, and Optimizely.
- Excellent communication and stakeholder management abilities.
Conditions:
- Competitive salary, pension, and private medical care scheme.
- Performance-related bonus.
- Flex benefits allowance available as extra cash or for other benefits.
- 25 Days of paid annual leave plus an extra day for your birthday.
- Employee discount.
- Internal Tech Develops skills development programme.
- Opportunity to represent ASOS at industry-leading events.
- Opportunity to help shape and drive DE&I initiatives.
- Opportunity to make an impact from day one and work with cutting-edge technology.
product manager in CRM employer: Enfint
As a leading innovator in AI products for major publishers, our company offers an inspiring work environment where creativity and technology intersect. We prioritise employee growth through continuous learning opportunities and foster a collaborative culture that values diverse perspectives. Located in a vibrant city, we provide competitive salaries, relocation support, and the chance to make a real impact in the media landscape.
StudySmarter Expert Advice🤫
We think this is how you could land product manager in CRM
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Enfint!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Enfint would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Enfint through your school's career services!
We think you need these skills to ace product manager in CRM
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like product manager in CRM, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the product manager in CRM position at Enfint. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Enfint
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
