Lifecycle Email Marketing Manager – CRM for B2B SaaS

Lifecycle Email Marketing Manager – CRM for B2B SaaS

Full-Time 35000 - 45000 £ / year (est.) Home office (partial)
Enfint

At a Glance

  • Tasks: Design and optimise email nurture programmes for B2B SaaS using HubSpot.
  • Company: Join Enfint, a vibrant team in the heart of London.
  • Benefits: Enjoy flexible Fridays and a supportive work culture.
  • Other info: Opportunity to collaborate with marketers and account teams.
  • Why this job: Make an impact by driving effective lifecycle marketing strategies.
  • Qualifications: Strong copywriting skills and experience in email marketing.

The predicted salary is between 35000 - 45000 £ per year.

Enfint is hiring a data-driven Lifecycle Marketing Specialist to design, implement and optimise nurture programmes in a B2B Saa S context.

You will build segmentation, automate campaigns, and collaborate with marketers and account teams to scale lifecycle marketing efforts using Hub Spot.

You should have strong copywriting skills, know email deliverability, and bring a track record of building programmes from scratch.

This London-based role offers flexible Fridays and a vibrant team culture.

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Lifecycle Email Marketing Manager – CRM for B2B SaaS employer: Enfint

AJ Bell is an exceptional employer that fosters a collaborative and innovative work culture in the heart of London. With a strong emphasis on employee growth, you will have the opportunity to mentor junior designers while working on impactful design systems that prioritise accessibility and usability. Enjoy a supportive environment that values proactive communication and offers unique benefits tailored to enhance your professional journey.

Enfint

Contact Details:

Enfint Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Lifecycle Email Marketing Manager – CRM for B2B SaaS

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Enfint and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Enfint are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Enfint on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Enfint. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Lifecycle Email Marketing Manager – CRM for B2B SaaS

Lifecycle Marketing
Data-Driven Decision Making
Segmentation
Campaign Automation
Collaboration
Copywriting Skills
Email Deliverability

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Enfint. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Enfint:Show us that you’ve done your homework! In your application, briefly mention what you admire about Enfint’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Enfint

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Enfint will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Enfint, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.