At a Glance
- Tasks: Lead revenue marketing strategies across EMEA & APAC, driving enterprise pipeline generation.
- Company: Join Energy Exemplar, a global leader in innovative energy solutions.
- Benefits: Flexible work environment, competitive salary, and opportunities for professional growth.
- Other info: Diverse and inclusive workplace committed to empowering all team members.
- Why this job: Make a real impact in the energy sector while collaborating with a dynamic team.
- Qualifications: 8+ years in revenue marketing with a focus on B2B SaaS or technology.
The predicted salary is between 75600 - 92400 £ per year.
About Energy Exemplar
In an era where the world is rapidly advancing towards a cleaner future through decarbonization, Energy Exemplar’s mission lies in ‘Empowering Transformative Energy Decisions’. Founded in 1999 in Adelaide, Australia, our award-winning software portfolio encompassing the modeling and simulation platform PLEXOS®, Aurora, and Adapt2, is trusted by innovative organizations across the globe. Through our technology and people, we strive to enable stakeholders from across the entire energy value chain to revolutionize the energy ecosystem and to collaboratively plan and execute for a sustainable energy future with unprecedented clarity, speed, and innovation.
Our impact is global and is being recognized across the industry. Some of our recent accolades include:
- SaaS Company of the Year (2025) – Global Business Tech Awards.
- Environmental Impact Award (2025) – E+E Leaders Awards.
- IPPAI (Independent Power Producers Association of India) Power Awards (2025) - Winners
- Finalist: Platts Global Energy Awards (2024) – Grid Edge category
- Finalist: Reuters Global Energy Transition Awards (2024) – Technologies of Change
- Top 50 Marketing Team (2024) – Voted by the public at the ICON Awards.
How We Work
Energy Exemplar is growing fast around 30% year on year and that growth is driven by how we work. We trust our team to deliver great results from wherever they work best, whether that’s at home, in the office, or on the move. We’re a global team that values ownership, integrity, and innovation. You’ll be supported to balance work and life in a way that works for you, and empowered to take initiative, solve problems, and make an impact, regardless of your background, location, or role. Our four core values, Customer Success, One Global Team, Integrity & Ownership, and Innovation Excellence aren’t just words. They show up in how we collaborate, how we solve, and how we grow together.
About the Position
The Director, Revenue Marketing EMEA & APAC is accountable for full-funnel enterprise pipeline generation across the regions, driving both new logo acquisition and growth within Energy Exemplar’s existing account base. Reporting to the VP of Revenue Marketing, this role owns the regional account-based marketing strategy and demand-generation engine across priority enterprise accounts. The Director will partner directly with Sales to identify target accounts, build coordinated account plans, create high-value buying conversations, and convert engagement into qualified pipeline and closed-won revenue.
This role leads the integrated programs required to generate and progress pipeline, including ABM and multi-channel campaigns. This role will partner closely with peers in Revenue Marketing and Digital Marketing to strategize and launch cohesive, continuous campaigns to grow net-new logos, customer, and partner marketing attributed pipeline. Success will be measured not by lead volume, but by measurable account engagement, pipeline creation, opportunity progression, and revenue impact.
Primary Responsibilities
- Own EMEA and APAC’s enterprise ABM strategy for named accounts, strategic prospects, and high-value existing customers.
- Be directly accountable for marketing-generated and marketing-influenced pipeline across new-logo and expansion opportunities.
- Partner with Sales leadership to define priority accounts, ideal customer profiles, buying groups, account plans, engagement strategies, and pipeline targets.
- Build tailored, multi-channel account programs that engage senior decision-makers and buying committees throughout complex enterprise sales cycles.
- Help orchestrate campaigns, content, digital activity, field programs, executive events, partners, and customer advocacy around the needs of priority accounts.
- Drive coordinated pipeline-generation activity across the complete account lifecycle: target-account identification, awareness, engagement, opportunity creation, pipeline progression, expansion, and advocacy.
- Partner with Marketing Operations to establish clear account-level reporting on engagement, buying-group reach, pipeline creation, opportunity progression, conversion, and closed-won revenue.
- Identify underperforming accounts, pipeline gaps, and conversion risks; adapt marketing investment and programs to improve commercial outcomes.
Candidate Requirements & Qualifications
What We’re Looking For
- 8+ years of progressive revenue marketing, demand generation and/or ABM marketing experience within an enterprise B2B SaaS or technology business.
- Experience working in private-equity-backed organization, with an understanding of the pace, commercial rigor, growth expectations, and data-driven performance culture this environment requires.
- Proven ownership of an account-based marketing strategy across multiple locations including the development of named-account programs for complex enterprise sales cycles.
- Demonstrable success generating and progressing enterprise pipeline across both new-logo acquisition and existing-customer expansion opportunities.
- Strong experience partnering with Sales leadership to define target accounts, buying groups, account plans, engagement strategies, and shared pipeline targets.
- A track record of leading multi-channel ABM programs spanning digital, content, field and event activity, executive engagement, partners, and customer advocacy.
- Strong commercial and analytical orientation, with experience using account engagement, funnel, attribution, pipeline, conversion, and revenue data to optimize investment and performance.
- Experience leading regional marketing teams, agencies, or complex cross-functional programs across multiple markets.
- Excellent stakeholder-management and communication skills, with the ability to influence senior Sales, Marketing, Customer Success, and executive leaders.
- Experience marketing to utilities, energy companies, or other highly technical enterprise buyers is a significant advantage.
What Success Looks Like
- A high-performing EMEA and APAC ABM program is actively engaging priority enterprise accounts and generating measurable new-logo and expansion pipeline.
- Marketing meets or exceeds agreed regional pipeline-generation targets, with transparent attribution to sourced and influenced opportunities.
- Sales and Marketing operate as one account-based revenue team, with shared target-account lists, account plans, pipeline goals, and performance measures.
- Regional marketing programs demonstrate clear impact on buying-group engagement, opportunity creation, pipeline progression, and closed-won revenue.
- Field events, campaigns, partners, and customer-marketing activity are integrated into account plans and measured against enterprise pipeline outcomes.
Energy Exemplar is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. We welcome applications from people of all backgrounds, experiences, identities, and abilities. Please let us know if you require accommodations at any stage of the recruitment process—we're here to support you in showcasing your full potential. Energy Exemplar respects your privacy and is committed to protecting the personal data you share during the recruitment process.
Director, Revenue Marketing, EMEA & APAC in London employer: Energy Exemplar
Energy Exemplar is an exceptional employer, offering a dynamic work culture that prioritises trust, innovation, and employee well-being. With a commitment to empowering transformative energy decisions, employees are encouraged to take initiative and make impactful contributions while enjoying flexible work arrangements. The company fosters professional growth through collaborative teamwork and a focus on customer success, making it an ideal place for those seeking meaningful and rewarding careers in the energy sector.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Revenue Marketing, EMEA & APAC in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Energy Exemplar and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Energy Exemplar are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Energy Exemplar on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Energy Exemplar. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Director, Revenue Marketing, EMEA & APAC in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Energy Exemplar. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Energy Exemplar:Show us that you’ve done your homework! In your application, briefly mention what you admire about Energy Exemplar’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Energy Exemplar
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Energy Exemplar will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Energy Exemplar, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
