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- Tasks: Join our team as a PPC Analyst, driving effective paid search strategies and optimising campaigns.
- Company: Work for a fast-growing SaaS company that helps project-based businesses thrive.
- Benefits: Enjoy a competitive salary of £28-£35k plus benefits in a dynamic office environment.
- Why this job: Be part of an innovative team, enhancing your skills while contributing to exciting growth.
- Qualifications: 3+ years in PPC/digital marketing with experience in Google Ads, LinkedIn, and Facebook required.
- Other info: This is a permanent role perfect for ambitious individuals ready to make an impact.
The predicted salary is between 24000 - 28000 £ per year.
Our rapidly growing client is recruiting for a PPC (Pay-Per-Click) Analyst to join a Manchester-based Marketing team. As part of the team, you’ll play a crucial role to generate a high-quality pipeline to support rapid growth plans. Excellent career opportunity, working for a great company. Salary: £28-£35,000 per annum, depending on experience + benefits. Office based role.
Our client is a Software-as-a-Service (SaaS) product that helps project-based companies to win, deliver and manage their projects more profitably. It combines CRM, job costing, project management, project financials, resourcing, and business intelligence to help companies drive performance and growth.
Responsibilities- Play a central role in forming effective paid search strategies to drive pipeline generation.
- Launch and optimise PPC campaigns across Google, LinkedIn & Facebook.
- Lead on keyword build out / selection and audience targeting.
- Write attractive and concise copy for adverts.
- Monitor budgets and adjust bids to gain better ROI across a six-figure paid media budget.
- Track KPIs to assess campaign performance and pinpoint issues.
- Contribute to conversion rate optimisation and landing page A/B testing.
- Continuously experiment in order to improve campaign performance.
- Produce reporting and commentary on campaign performance.
- Suggest and develop new campaigns across multiple channels.
- Keep abreast of PPC and SEM trends.
- Experience in a similar PPC / paid media / digital marketing role in a B2B context.
- 3+ years’ experience in running campaigns on Google Ads, and ideally LinkedIn & Facebook.
- Experience in data analysis and reporting.
- Experience in managing paid media budgets.
- An understanding of conversion rate optimisation (desirable).
- Collaborative working style, excellent communication skills, and strong attention to detail.
- Data driven and analytical, able to make decisions and recommendations based on data analysis.
- Ability to work as part of a team, taking the initiative as part of a high-performing, engaged, diverse team, focused on providing A+ client service.
- Able to work with management to promote a continuous improvement culture across the function that focuses on service quality and costs, by involving all colleagues in joint problem-solving.
- A proven ability to deliver under pressure.
- Strong work ethic, possessing a ‘roll your sleeves up’ mentality and approach.
- Able to thrive in a fast-paced SME environment where proactivity to solving problems and ability to ‘think on your feet’ is a daily practice.
- Self-starter with a warm, engaging character.
This is an excellent opportunity for an ambitious and innovative individual to join an exciting and rapidly expanding tech company at the start of its next phase of growth. The role will offer the chance for you to grow your skills and career as they continue their growth journey. Please get in touch for further details on this not to be missed permanent opportunity.
PPC Analyst employer: Endeavour Recruitment Solutions
Contact Detail:
Endeavour Recruitment Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Analyst
✨Tip Number 1
Familiarise yourself with the latest PPC trends and tools. Being knowledgeable about current strategies and technologies will not only help you in interviews but also show your passion for the field.
✨Tip Number 2
Network with professionals in the PPC and digital marketing space. Attend industry events or join online forums to connect with others who can provide insights or even refer you to opportunities.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share your successes, challenges, and how you optimised performance, as this will demonstrate your hands-on experience.
✨Tip Number 4
Showcase your analytical skills by discussing how you've used data to drive decisions in previous roles. Highlighting your ability to interpret metrics and adjust strategies accordingly will set you apart.
We think you need these skills to ace PPC Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PPC and digital marketing. Focus on your achievements in managing campaigns, optimising budgets, and improving ROI, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for PPC and your understanding of the SaaS industry. Mention specific examples of successful campaigns you've managed and how they relate to the responsibilities outlined in the job description.
Showcase Analytical Skills: Since the role requires data analysis and reporting, include examples of how you've used data to drive decisions in past roles. Highlight any tools or software you are proficient in that are relevant to PPC analysis.
Research the Company: Familiarise yourself with the company's products and services. Understanding their market position and target audience will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at Endeavour Recruitment Solutions
✨Showcase Your PPC Knowledge
Make sure to brush up on your PPC strategies and be ready to discuss specific campaigns you've managed. Highlight your experience with Google Ads, LinkedIn, and Facebook, and be prepared to explain how you optimised these campaigns for better ROI.
✨Demonstrate Data Analysis Skills
Since the role requires a strong focus on data analysis, come prepared with examples of how you've used data to inform your decisions. Discuss any tools or software you’ve used for tracking KPIs and how you’ve adjusted campaigns based on performance metrics.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities in real-time scenarios. Think about challenges you've faced in previous roles and how you overcame them, especially in high-pressure situations. This will showcase your ability to thrive in a fast-paced environment.
✨Emphasise Team Collaboration
The company values a collaborative working style, so be ready to discuss how you've worked effectively within a team. Share examples of how you’ve contributed to joint problem-solving and promoted a culture of continuous improvement in your past roles.
