At a Glance
- Tasks: Lead creative direction for campaigns and enhance brand identity across all platforms.
- Company: Join END., a leading fashion retailer with a vibrant culture and global reach.
- Benefits: Enjoy 33 days holiday, flexible working, and generous staff discounts.
- Other info: Be part of a dynamic team that values creativity and collaboration.
- Why this job: Shape the future of fashion through innovative storytelling and impactful design.
- Qualifications: Experience in art direction within fashion and strong skills in Adobe Creative Suite.
The predicted salary is between 50000 - 65000 £ per year.
Who We Are: Inspired by a shared love of fashion, sneakers and the surrounding culture, END. was founded in Newcastle upon Tyne back in 2005. Our first UK store brought together a curated mix of celebrated designers and emerging brands, many of which were previously hard to find outside of London. From day one, we've nurtured a community of like‑minded individuals united by a love for this ever‑evolving culture. Today, END. serves over 2 million customers worldwide through a seamless blend of online and physical retail. Our industry‑leading stores in Newcastle, Glasgow, Manchester, London, and Milan reflect our commitment to innovation, influence, and inspiration. We offer a carefully curated selection of menswear, womenswear, sneakers, homeware, and lifestyle products to a global audience. At the heart of END. is our customer and it's our people and culture that make the difference. With over 600 employees across our HQ, offices, and retail locations, our customer‑first mindset continues to guide everything we do.
The Role: The Senior Art Director is a key creative leader responsible for shaping and elevating the brand's visual identity across campaigns, content and digital experience. The Senior Art Director will drive the image, delivery and continuous improvement of best‑in‑class creative at the intersection of fashion, storytelling and culture to create work that is distinctly END., whilst enhancing the customer experience and driving commercial impact. Working closely with Brand, Studio, Marketing, E‑commerce and Retail teams, the Senior Art Director plays an essential role in leading the end‑to‑end creative process for assigned briefs from research, ideation through to shoot and post‑production.
Responsibilities:
- Creative Vision & Output: Leading the image direction for campaigns, content, digital assets and experiences to ensure quality, consistency and creative excellence across all touchpoints. Deliver high‑quality concept presentations that clearly articulate creative direction.
- Brand Development & Integrity: Safeguarding the brand's visual identity, tone and standards across channels through governance and style guide development.
- Cross‑Functional Collaboration: Building strong, positive working relationships with key teams to ensure creative output supports business needs, timelines and goals. Work with production to identify and collaborate with the right external collaborators.
- Project & Resource Planning: Partnering closely with Production and Project Management to plan workloads, allocate resources effectively, and deliver projects on time and within budget.
- Creative Performance & Continuous Improvement: Contributing to KPI setting, evaluating creative performance, and championing improvements to raise the quality, efficiency and impact of creative output.
- Leadership & Team Development: Mentoring creative team members, supporting recruitment and onboarding, and fostering an environment where people can develop and perform at their best.
- Customer Experience: Ensuring all creative touchpoints—from campaign imagery to online product storytelling—enhance the customer journey and reinforce our brand positioning.
Qualifications:
- Significant experience in art direction within fashion, luxury, and retail.
- Strong conceptual thinking and the ability to inspire and translate commercial and brand strategy into compelling creative direction and 360 proposals.
- Proven experience directing photo and video shoots across fashion, product and editorial content.
- Strong eye for design, layout and typography and the ability to balance brand and commercial objectives.
- Broad understanding of how brand, marketing, ecommerce studio, digital and retail functions work together to deliver business outcomes.
- Excellent communication and influencing skills, with the ability to present concepts to senior stakeholders and lead cross‑functional discussion.
- Proficiency in Adobe Creative Suite including InDesign, Illustrator and Photoshop.
- Communicate a compelling creative vision through to execution.
- Set clear expectations connected to the wider departmental and organisational goals.
- Drive a high‑performance culture, empowering others while holding themselves and the team accountable for results.
- Lead and advocate for change, ensuring teams understand the rationale, benefits and path forward.
- Encourage innovation by challenging established thinking and welcoming diverse perspectives.
- Apply commercial judgement when making creative decisions, understanding business risks and opportunities.
- Role‑model company values and help create an inclusive, positive and collaborative environment.
- Maintain open, transparent communication, adapting style as needed to build trust and understanding.
- Listen actively, show empathy and support others in navigating challenges.
- Demonstrate excellent organisational skills and resilience in fast‑paced environments.
Benefits:
- 33 days holiday (including bank holidays)
- Flexible working, with 2 days WFH
- 40 hours per week – Monday to Friday
- Holiday trading (Buy or sell 3 days)
- Your birthday off
- Access to Employee Assistance Programme
- Healthcare Cashback Plan
- Moments that matter gifts (weddings and babies)
- A pension that both you and the company contribute to
- Generous staff discount
- Opportunities for professional development and career progression
- And so much more…
We know that great talent comes in many forms. So even if you don't meet every single criteria, we would still love to hear from you. If you're passionate, driven, and believe you can contribute to our future success, we encourage you to apply. Please note: Employment is conditional upon having the legal right to work in the UK for the role offered.
Senior Art Director employer: END CLOTHING
At END., we pride ourselves on being an exceptional employer, offering a vibrant work culture that celebrates creativity and collaboration in the heart of London. With generous benefits such as 33 days of holiday, flexible working arrangements, and a strong focus on professional development, we empower our employees to thrive both personally and professionally. Join us to be part of a passionate team that values innovation and inclusivity while shaping the future of fashion and culture.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Art Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and showcases your best work. When you get the chance to chat with hiring managers, be ready to discuss your projects and how they align with END.'s creative vision.
✨Tip Number 3
Prepare for interviews by researching END. and its culture. Understand their brand identity and think about how your experience can enhance their customer journey. Tailor your responses to show you’re a perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the END. team.
We think you need these skills to ace Senior Art Director
Some tips for your application 🫡
Show Your Creative Spark:When you're crafting your application, let your creativity shine through! Use your portfolio to showcase your best work and make sure it reflects your unique style and vision. We want to see how you can elevate our brand's visual identity!
Tailor Your Application:Don't just send a generic application! Take the time to tailor your CV and cover letter to highlight your experience in fashion and retail. Show us how your skills align with our mission at END. and how you can contribute to our creative process.
Be Clear and Concise:While we love creativity, clarity is key! Make sure your application is easy to read and gets straight to the point. Highlight your achievements and relevant experience without fluff – we appreciate straightforward communication.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of being noticed. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. We can't wait to see what you've got!
How to prepare for a job interview at END CLOTHING
✨Know Your Creative Vision
Before the interview, take some time to refine your creative vision. Be ready to discuss how you would elevate END.'s visual identity and share examples of your past work that align with their brand ethos. This will show your understanding of their culture and your ability to contribute meaningfully.
✨Master the Art of Storytelling
As a Senior Art Director, storytelling is key. Prepare to articulate how your concepts can translate into compelling narratives that resonate with customers. Think about how you can weave fashion, culture, and emotion into your ideas, and be ready to present these in a clear and engaging manner.
✨Showcase Collaboration Skills
Since the role involves cross-functional collaboration, come prepared with examples of how you've successfully worked with different teams in the past. Highlight your ability to build relationships and ensure that creative output aligns with business goals. This will demonstrate your readiness to integrate into their team.
✨Be Ready for Creative Challenges
Expect to face questions that challenge your creative thinking. Prepare to discuss how you approach problem-solving in high-pressure situations and how you advocate for innovative ideas. Show them that you can balance creativity with commercial judgement, which is crucial for driving results at END.
