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- Tasks: Guide customers through event experiences and secure business with a consultative sales approach.
- Company: Join a leading AV and live events company in Central London, known for its innovative solutions.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values creativity and customer relationships in the exciting events industry.
- Qualifications: 1+ years in AV or technology sales; strong communication skills and a passion for hospitality required.
- Other info: No agencies, please! This role is perfect for those eager to make an impact in events.
The predicted salary is between 36000 - 60000 £ per year.
The Sales Manager is responsible for effectively guiding customers through event experiences, identifying solutions that meet their goals and objectives, resulting in a compelling event experience. Utilises all available tools to ensure maximum event and revenue capture from assigned customer base. Cultivates and maintains relationships with key hotel personnel to enhance the overall business relationship with hotel. Supports Company initiatives, business strategies and Core Values. This position reports to a Senior Sales Manager, Cluster Sales Manager, or Technical Events Manager.
Key Job Responsibilities
- Revenue Generation
- Drive Results by soliciting and securing business through a proactive, consultative sales approach, utilising Encores sales process and methodology.
- Effectively prepare and present quotes and proposals in a timely manner to customers, including those submitted through the website, venue booking system, or other sources as assigned.
- Effectively collaborate with vendors and other departments/divisions of the company to capture and service events.
- Attend site visits, pre-conference planning meetings, and appropriate venue meetings as necessary to support the customer event experience.
- Understand event cost structure and incorporates this into solution designs according to established profitability guidelines.
- Relationship Management
- Deliver World-Class Service by cultivating and maintaining relationships with customers, venue personnel and various Encore supporting functions and departments.
- Thoroughly research and understand customer history and previous experiences, in order to create more personalised customer experiences.
- Value People by attending customer meetings, understanding their goals and responding to their questions, concerns, and challenges.
- Do the Right Thing by ensuring all customer information is up to date and accurate in the Customer Relationship Management system (CRM) at all times.
- Actively refer and guide customers through the Encore network, leveraging contacts to secure additional opportunities with existing customers.
- Sales Accountability
- Maintain a healthy pipeline at all times that ensures achievement of established revenue targets.
- Ensure all known opportunities are in CRM and completely accurate and updated at all times.
- See the Big Picture by supporting the sales forecasting efforts at home location, ensuring they are accurate and submitted timely.
- Learn and adopt all SOPs related to the role and any new initiatives/programs that are implemented.
- Maintain knowledge of new product/service offerings and emerging technology supporting meetings and events.
Job Qualifications
- BS/BA or 1+ years of Encore or equivalent AV industry experience required
- 1 year technology sales or hospitality experience preferred
- Prior sales experience in audiovisual is a plus
- Knowledge of hospitality industry and sales processes preferred
- Technical aptitude and computer proficiency required
- Strong written and verbal communication skills
Competencies (by Core Values)
- Hospitality
- Responsiveness
- Professionalism
- Decision Quality
- Business Insight
- Collaborates
- Builds Networks
- Plans and Aligns
- Instils Trust
- Demonstrates Self-Awareness
No agencies for this role please.
AV Sales Manager in Central London employer: Encore
Contact Detail:
Encore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land AV Sales Manager in Central London
✨Tip Number 1
Familiarise yourself with the AV and live events industry. Understanding the latest trends, technologies, and key players will not only boost your confidence but also help you engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the AV and hospitality sectors. Attend industry events or join relevant online forums to connect with potential colleagues and mentors who can provide insights and possibly refer you to opportunities.
✨Tip Number 3
Prepare to discuss your previous sales experiences in detail. Be ready to share specific examples of how you've successfully managed client relationships and driven revenue, as this will demonstrate your capability for the Sales Manager role.
✨Tip Number 4
Research StudySmarter and our values thoroughly. Understanding our company culture and how we operate will allow you to tailor your approach and show how you align with our mission during the interview process.
We think you need these skills to ace AV Sales Manager in Central London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the AV and Live Events industry. Emphasise any sales achievements and specific skills that align with the job description, such as relationship management and consultative sales approaches.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific experiences that demonstrate your ability to drive revenue and deliver world-class service, as well as your understanding of the hospitality industry.
Highlight Key Competencies: In your application, make sure to address the key competencies listed in the job description. Use examples from your past experiences to illustrate how you embody qualities like professionalism, collaboration, and decision quality.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial in a sales role.
How to prepare for a job interview at Encore
✨Know Your AV Industry
Make sure you brush up on your knowledge of the AV and live events industry. Be prepared to discuss recent trends, technologies, and how they can impact event experiences. This will show your passion and understanding of the field.
✨Demonstrate Your Sales Skills
Prepare to share specific examples of your previous sales successes, particularly in the AV or hospitality sectors. Highlight your consultative sales approach and how you've effectively driven results in past roles.
✨Build Rapport with Interviewers
Since relationship management is key for this role, practice building rapport during your interview. Show genuine interest in the interviewers and their experiences, and be ready to discuss how you would cultivate relationships with customers and venue personnel.
✨Familiarise Yourself with CRM Systems
As maintaining accurate customer information in a CRM is crucial, be prepared to discuss your experience with CRM systems. If you have specific examples of how you've used them to manage sales pipelines, share those insights.
