At a Glance
- Tasks: Lead and scale enablement programs for go-to-market teams across EMEA.
- Company: Join a creative tech company transforming growth with AI and unique strategies.
- Benefits: Competitive salary, flexible work options, and access to world-class coaching.
- Other info: Dynamic culture with diverse team members and excellent career development opportunities.
- Why this job: Shape the future of enablement in a high-growth environment and make a real impact.
- Qualifications: 5+ years in enablement or sales, strong communication skills, and experience in SaaS.
The predicted salary is between 60000 - 80000 € per year.
About Clay
Our mission is to help organizations turn any growth idea into reality. We see growth as a creative practice, not a formula. Finding and reaching your best-fit customers takes unique ideas and constant iteration. As AI makes execution faster and tactics easier to copy, creativity is the only lasting advantage. We're already helping thousands of customers — including Anthropic, Notion, Google, and Ramp — go to market with unique data, signals, and AI research.
In 2025, we raised a $100M Series C backed by world-class investors including Sequoia, CapitalG, and First Round — and crossed $100M in revenue. In 2026, we announced our second employee tender offer in 9 months at a new $5B valuation. We also launched a community equity round, for our customers, agency partners, and club members.
Some things to know about us:
Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs, and 30k members on Slack. Our culture is unique inside and outside of work. Our team members are also DJs, activists, writers, clowns, marathoners, skydivers, psychedelic therapists, social workers, and more. All employees can work for free with world-class coaches who specialize in creativity, management, and more. Our operating principles — including negative maintenance and non-attached action — guide our work.
About the Role
We’re hiring our first GTM Enablement Program Manager, EMEA to build and scale how Clay enables its go-to-market teams across the region. You’ll own the systems, content, training, and reinforcement programs that help EMEA teams ramp faster, execute with confidence, and consistently drive pipeline, adoption, and revenue. Your job is to ensure Clay’s global GTM standards translate effectively into the EMEA market. You’ll help keep our sales process, onboarding, product enablement, and skill development consistent across regions, while identifying the moments where local context, language, customer needs, or market dynamics require thoughtful adaptation.
As the first dedicated enablement hire in EMEA, you’ll play a defining role in shaping how we support and scale our international teams. You’ll join Clay’s Global Enablement team and partner closely with EMEA Leadership, Sales, GS, ClayDR, Product Marketing, Product, and RevOps to build the foundation for a high-performing, globally consistent GTM organization.
What You’ll Do (Job Responsibilities)
- Reinforce onboarding and ever-boarding programs in-region to accelerate ramp time, improve consistency, and help new hires reach productivity faster.
- Ensure EMEA teams operate from the same global processes and performance standards while applying intentional localization where it drives impact.
- Partner with EMEA leadership to identify and prioritize performance gaps across ramp, pipeline progression, process adoption, product knowledge, and customer conversations and create targeted programs to address them.
- Build and facilitate workshops, certifications, and coaching programs that strengthen GTM skills across discovery, outbound, qualification, technical fluency, objection handling, and executive engagement.
- Partner with frontline managers to reinforce coaching habits, inspect adoption, and ensure enablement translates into consistent, measurable behavior change.
- Surface and scale best practices from top performers across EMEA and NA into repeatable frameworks, playbooks, and coaching guides.
- Collaborate cross-functionally with PMM, Product, RevOps, and GTM leadership to equip EMEA teams for product launches, evolving workflows, and high-stakes customer conversations.
We’d love to hear from you if:
- You have 5+ years in an enablement or sales, ideally in a high-growth SaaS environment.
- You’re a strong communicator and facilitator who’s comfortable running workshops, certifications, and executive-level conversations.
- You’ve built and scaled enablement programs including onboarding, ever-boarding, certifications, and playbooks that improved adoption, retention, or expansion outcomes.
- You have experience building content and managing enablement systems (e.g., Notion, Gong, or an LMS) to centralize resources and measure adoption.
- You’re AI fluent and comfortable building workflows, integrations, and automations.
- You thrive in fast-paced, high-growth environments and know how to bring structure and clarity without slowing teams down.
- You’re curious, collaborative, and excited to partner across GTM to ensure teams are equipped to drive growth.
GTM Enablement Program Manager, EMEA employer: Enablementsquad
Clay is an exceptional employer that fosters a vibrant and creative work culture, where employees are encouraged to explore their unique talents and passions. With access to world-class coaching and a commitment to personal and professional growth, team members can thrive in a supportive environment that values innovation and collaboration. As the first GTM Enablement Program Manager in EMEA, you will play a pivotal role in shaping the future of our go-to-market strategies while being part of a dynamic community that celebrates diverse backgrounds and experiences.
StudySmarter Expert Advice🤫
We think this is how you could land GTM Enablement Program Manager, EMEA
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t be shy; ask for informational interviews to learn more about their experiences and share your passion for the role.
✨Tip Number 2
Prepare for those interviews! Research Clay’s culture and values, and think about how your skills align with their mission. Practice common interview questions and have your own ready to show your interest.
✨Tip Number 3
Showcase your creativity! Since Clay values unique ideas, think of ways to demonstrate your innovative thinking during interviews. Maybe share a project where you turned a challenge into an opportunity.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Clay community. Let’s make it happen!
We think you need these skills to ace GTM Enablement Program Manager, EMEA
Some tips for your application 🫡
Show Your Creativity:At Clay, we value creativity as a key driver of growth. When writing your application, don’t just stick to the usual format. Let your personality shine through and showcase how your unique ideas can contribute to our mission.
Tailor Your Application:Make sure to customise your application for the GTM Enablement Program Manager role. Highlight your relevant experience in enablement or sales, especially in high-growth SaaS environments, and explain how you can help us scale our teams effectively.
Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where necessary to make it easy for us to see your qualifications and achievements at a glance.
Apply Through Our Website:We encourage you to apply directly through our website. This way, you’ll ensure your application reaches us without any hiccups, and you’ll get a feel for our culture and values while you’re at it!
How to prepare for a job interview at Enablementsquad
✨Know Your Stuff
Before the interview, dive deep into Clay's mission and values. Understand how they approach growth and creativity, and think about how your experience aligns with their unique culture. Be ready to discuss specific examples from your past that demonstrate your ability to adapt and innovate in a fast-paced environment.
✨Showcase Your Communication Skills
As a GTM Enablement Program Manager, strong communication is key. Prepare to share how you've successfully facilitated workshops or training sessions in the past. Use clear, concise language and be ready to engage in discussions about how you can help EMEA teams ramp up effectively.
✨Highlight Your Adaptability
Clay values creativity and adaptability, especially when it comes to localising global processes. Think of instances where you've tailored programs or strategies to meet specific regional needs. Be prepared to discuss how you would approach this in the EMEA market.
✨Bring Data to the Table
Demonstrate your ability to measure success by bringing data-driven examples of how your previous enablement programs improved performance. Whether it's through onboarding, certifications, or playbooks, be ready to discuss metrics that showcase your impact on adoption and retention.
