At a Glance
- Tasks: Lead partnerships to enhance eCommerce accessibility and drive customer acquisition.
- Company: Join a mission-driven start-up focused on making the web accessible for all.
- Benefits: Competitive salary, flexible working, private medical insurance, and direct CEO access.
- Why this job: Shape a partner channel from scratch and make a real-world impact.
- Qualifications: 3-7+ years in partnerships with experience in the Shopify ecosystem.
- Other info: Collaborative team environment with high autonomy and growth opportunities.
The predicted salary is between 55000 - 75000 £ per year.
B2B SaaS for Ecommerce Accessibility | Shopify Ecosystem & Beyond
About EnableAll
We’re on a mission to make the web more accessible to people with disabilities and neurodiversities. Our AI-powered platform helps eCommerce businesses (starting with Shopify retailers) comply with global accessibility standards (ADA, EAA, WCAG), increase conversions, and build more inclusive brands. We’ve launched on the Shopify App Store and are now building a high-impact partner ecosystem from day one, with future plans to expand across other ecommerce and CMS platforms. We are a start-up subsidiary of CareTech (part-owned by private equity firm Three Hills Capital), building a category-defining product for accessibility, compliance, and ecommerce growth.
The Role
- Type: Full-time
- Department/Job function: Partnerships (Commercial/Sales)
- Experience: Mid-Senior Level
- Reports to: CEO
- Location: London-based (with hybrid-flexibility)
- Salary: £65,000 - £95,000 depending on experience (with OTE bonus)
- Experience: 3-7+ years in a partnerships, channel sales, or business development
- Sector: B2B SaaS, retail tech, ecommerce tech, Compliance tech, RegTech, accessibility software
We’re looking for a hands-on Partnerships Lead to build and scale our presence in the Shopify ecosystem and beyond. This role is about opening distribution channels through partners that work with Shopify stores, and turning those relationships into consistent customer acquisition. You’ll report to the CEO, and will build the partner motion, launch programmes, and scale what works, collaborating with Marketing and Sales to amplify results. This is a builder role, ideal for someone who wants ownership, visibility, and the chance to shape a partner channel from the ground up.
You might be:
- A Partner Manager ready to step into a broader, strategic + execution role, or
- A Head of Partnerships who still loves being hands-on and wants to build something from scratch
Key Responsibilities
- Shopify agency partnerships
- Identify, prioritise, and engage Shopify agencies (design, build, CRO, accessibility, performance)
- Build a structured agency partner programme (onboarding, enablement, incentives, and commercial terms)
- Establish co-selling, referral, and reseller-style relationships where appropriate
- Educate partners on accessibility, WCAG, and EnableAll's value proposition
- Turn signed partners into active, revenue-generating channels
- Own the partner lifecycle from recruitment through activation and ongoing performance
- Work closely with Sales / Client Management to support partner-led deals, and ensure smooth handover and customer experience
- Track partner pipeline, revenue contribution, and engagement; continuously optimise performance
- Build relationships across the wider ecommerce and CMS ecosystem, including complementary technology partners, to support future platform expansion
- Represent EnableAll at relevant industry events and partner forums
- Work closely with: CEO (strategy, prioritisation), Sales / Client Management (deal flow, feedback), Marketing (partner content, messaging, enablement)
- Feed partner insights back into product and GTM strategy
- In a small, fast-moving team, collaborate across functions as needed to support growth initiatives
Reporting Line
Reports to the CEO. Works closely with Sales / Client Management.
What Success Looks Like
- A defined and functioning Shopify agency partner programme
- A shortlist of high-quality, engaged agency partners
- Partners actively introducing EnableAll to Shopify merchants
- Clear pipeline attribution from partnerships
- Reduced reliance on founder-led BD for partner growth
Requirements
- 3-7+ years in partnerships, channel sales, or business development
- Direct experience working with Shopify agencies or the Shopify app ecosystem
- Proven track record of building partnerships that convert into customers
- Thrives in an early stage / ambiguous environment
- Commercial confidence, understands revenue and is comfortable discussing partner incentives
- An existing network of Shopify agencies, Shopify Experts/Plus partners, and ecommerce agencies (UK and/or US experience ideal)
- Hands-on, proactive and organised, with strong follow-through and ownership mentality
- Personable and relationship driven
- Comfortable with periodic international travel for partner meetings and industry events
Additional Nice To Haves
- Experience in SaaS, eCommerce tools, or compliance-related products
- Understanding of accessibility, WCAG, or regulated markets
- Experience working alongside PE-backed or scale-up businesses
- Familiarity with partner CRM tools and tracking platforms
Benefits
- Competitive base salary with performance-based incentive
- Competitive pension scheme
- Private medical insurance
- Flexible working arrangements within a hybrid setup
- Direct access to the CEO and leadership team
- Opportunity to work on a mission-driven product with real-world impact
- A small, collaborative team where accessibility and quality genuinely matter
- High-impact role with opportunity to build a core GTM channel from the ground up
Why You'll Love it Here
- Build from zero: No legacy systems, shape the programme from scratch
- High autonomy: Own your channel and shape the playbook
- Direct CEO access: Work closely with a CEO who cares about GTM and will move fast with you
- Growth trajectory: A unique opportunity to work hard, drive visible impact, and grow with the company
- Mission-driven: Help make the web accessible for everyone, real impact on millions of people
Inclusion
EnableAll is committed to building a diverse and inclusive team. We strongly encourage applications from people who are underrepresented in tech.
Partnerships & Alliances Lead (Shopify ecosystem & beyond) employer: EnableAll
Contact Detail:
EnableAll Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Partnerships & Alliances Lead (Shopify ecosystem & beyond)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the Shopify ecosystem. Attend events, join online forums, and don’t be shy to reach out to potential partners on LinkedIn. Building relationships is key to landing that Partnerships Lead role.
✨Tip Number 2
Showcase your expertise! When you meet someone in the industry, share your insights on accessibility and how it can boost eCommerce. This not only positions you as a knowledgeable candidate but also sparks interest in what you can bring to EnableAll.
✨Tip Number 3
Be proactive! If you see a Shopify agency that aligns with EnableAll’s mission, don’t wait for them to come to you. Reach out, introduce yourself, and discuss how you can collaborate. This shows initiative and a genuine interest in building partnerships.
✨Tip Number 4
Utilise our website! Apply through StudySmarter to get noticed. Tailor your application to highlight your experience in building partnerships and your passion for accessibility. We’re looking for someone who can hit the ground running, so make sure that shines through!
We think you need these skills to ace Partnerships & Alliances Lead (Shopify ecosystem & beyond)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Partnerships & Alliances Lead role. Highlight your experience with Shopify agencies and any relevant partnerships you've built. We want to see how you can bring your unique skills to our mission!
Showcase Your Impact: When detailing your past roles, focus on the results you've achieved. Use numbers and specific examples to demonstrate how your partnerships have driven revenue or customer acquisition. We love seeing tangible outcomes!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not just qualified but also a great fit for our team culture. Share your passion for accessibility and how it aligns with our mission at EnableAll.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any updates about your application status. We can’t wait to hear from you!
How to prepare for a job interview at EnableAll
✨Know Your Stuff
Before the interview, dive deep into EnableAll's mission and the Shopify ecosystem. Understand how accessibility impacts eCommerce and be ready to discuss specific examples of how you can contribute to building partnerships that drive customer acquisition.
✨Showcase Your Network
Come prepared with insights about your existing connections within the Shopify agencies and eCommerce landscape. Highlight any previous partnerships you've built and how they translated into revenue, as this will demonstrate your ability to hit the ground running.
✨Be Hands-On
This role is all about execution, so be ready to share your hands-on experiences in building partner programmes. Discuss how you've structured onboarding processes or created incentives that have successfully activated partners in the past.
✨Emphasise Collaboration
Since you'll be working closely with various teams, emphasise your collaborative skills. Share examples of how you've worked with sales, marketing, or product teams to optimise partner performance and ensure a smooth customer experience.