At a Glance
- Tasks: Lead marketing campaigns to boost brand growth and community engagement.
- Company: Enable, a charity focused on wellbeing and community strength.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Dynamic role with creative freedom and hands-on experience in the not-for-profit sector.
- Why this job: Make a real difference in your community while developing your marketing skills.
- Qualifications: Experience in marketing, strong analytical skills, and team leadership.
The predicted salary is between 35000 - 40000 £ per year.
We are seeking an experienced and commercially driven Marketing Manager to lead the strategy, development and execution of marketing campaigns across Enable's sites, focused mostly on our Leisure portfolio.
About Us
Enable is a charity dedicated to improving people's wellbeing and strengthening local communities. We work with councils, charities and other local organisations to deliver health, leisure, community services and events that enrich people's lives and strengthen our local community. At Enable, we value our employees and our culture, focusing on embracing diversity and fostering an inclusive, flexible and fun environment for employees to perform at their best.
Role Details
- Reports to: Head of Marketing
- Based: Battersea Park
- Salary: £35,000 - £40,000 per annum (dependent on experience)
- Contract: Permanent, Full Time
- Work Arrangement: 40 hours per week, On-site
Role Overview
Reporting to the Head of Marketing and working closely with the Head of Leisure, the role will take ownership of promoting Enable's Leisure sites and facilities, driving both revenue growth and brand recognition. This includes leading strategic campaigns across gym memberships (direct debits), Tennis and Padel bookings, and other leisure products at our key sites:
- Battersea Park
- Millennium Arena
- Barn Elms Sports Centre
- Tooting Bec Athletics Track and Gym
- Barn Elms Boathouse
You will monitor and report on sales performance, using data and insight to inform strategic decision-making and continually optimise results. Alongside delivering high-performing campaigns, you will support and develop junior marketing team members. There may also be opportunities to contribute to other diverse service areas, including Putney School of Art and Design and Battersea Park Venues.
This is an excellent opportunity for a proactive, commercially minded marketer with a strong focus on performance and data, balanced with creativity and a willingness to experiment. The role requires excellent interpersonal and presentation skills, with the confidence to report to senior leadership and lead regular campaign update meetings.
The position plays a pivotal role in the continued growth of Leisure Services. You will have genuine creative freedom to drive change, shape campaign direction, and play an active role in brand development, updates and refreshes — evolving the visual identity, tone and positioning of Enable's Leisure sites.
The Marketing Team
This is an exciting new role, within Enable's established Marketing team. At Enable, no two days are the same, and you will gain valuable hands-on experience with room for growth and the chance to see tangible output in the not-for-profit sector. The marketing team is a supportive team, with a high output and flexible and collaborative approach to work. The role is primarily based within Battersea Park, however there will be a requirement to spend a minimum of one day a week at the Enable Leisure sites which are situated around the Borough of Wandsworth.
Key Responsibilities
- Develop and deliver a multi-channel marketing strategy to drive brand growth, memberships, bookings and retention.
- Lead end-to-end campaign planning and execution across all channels.
- Set clear, measurable objectives and optimise performance through data-driven insight.
- Provide weekly sales and marketing updates to Senior Leadership.
- Produce regular campaign reporting, identifying trends and actionable learnings.
- Redevelop and strengthen the Enable Leisure brand across all customer touchpoints.
- Oversee content across social, email, website and on-site communications.
- Lead creative development, collaborating with designers and external suppliers.
- Write clear campaign plans and briefs to align stakeholders and delivery teams.
- Develop strategic partnerships and local sponsorship opportunities.
- Build strong relationships with internal and external stakeholders.
- Present campaign performance and chair regular update meetings.
- Line manage and develop junior marketing team members.
- Oversee campaign coordinators, balancing strategy with day-to-day delivery.
- Manage budgets, timelines and forecasting processes.
- Support wider marketing and organisational objectives.
- Provide event support as required, including occasional weekend work.
- Undertake additional duties as directed by senior leadership.
Skills & Experience
- Highly organised, with the ability to manage multiple projects simultaneously.
- Experience delivering high-pressure event and product launch campaigns.
- Strong commercial and analytical mindset.
- Confident presenter with excellent written and verbal communication skills.
- Proven team leadership and stakeholder management experience.
- Calm under pressure, deadline-focused and detail-oriented.
Marketing Manager employer: Enable
Enable is an exceptional employer that prioritises employee wellbeing and fosters a vibrant, inclusive culture in the heart of Battersea Park. With a strong commitment to personal and professional growth, employees benefit from hands-on experience in the not-for-profit sector, creative freedom in their roles, and the opportunity to make a tangible impact on local communities. Join us to be part of a supportive team that values diversity and encourages innovative thinking while working towards enriching lives through leisure services.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up local meetups. The more people you know, the better your chances of landing that Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns and successes. Use data to highlight your achievements and demonstrate how you've driven growth and brand recognition in previous roles.
✨Tip Number 3
Prepare for interviews by researching Enable and its Leisure portfolio. Understand their mission and values, and think about how your experience aligns with their goals. This will help you stand out as a candidate who truly gets what they're about.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining the team at Enable and contributing to their mission of improving community wellbeing.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in leading marketing campaigns, especially in leisure or community services, and showcase any relevant achievements that align with our mission at Enable.
Craft a Compelling Cover Letter:Your cover letter should tell us why you're passionate about improving people's wellbeing and how your skills can contribute to our goals. Be sure to mention specific projects or experiences that demonstrate your creativity and data-driven approach.
Showcase Your Analytical Skills:Since this role requires a strong commercial mindset, include examples of how you've used data to inform marketing strategies in the past. We love seeing candidates who can blend creativity with analytical thinking!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Enable
✨Know Your Audience
Before the interview, take some time to research Enable and its mission. Understand their focus on community wellbeing and how your marketing strategies can align with their goals. This will help you tailor your responses and show that you're genuinely interested in contributing to their cause.
✨Showcase Your Campaign Successes
Prepare specific examples of past marketing campaigns you've led, especially those that drove revenue growth or brand recognition. Be ready to discuss the strategies you used, the data you analysed, and the results achieved. This will demonstrate your commercial mindset and ability to deliver high-performing campaigns.
✨Emphasise Team Leadership Skills
Since the role involves managing junior team members, highlight your experience in team leadership. Share examples of how you've supported and developed others in previous roles. This will show that you can foster a collaborative environment and contribute positively to the marketing team's culture.
✨Prepare for Data-Driven Discussions
Given the emphasis on data and performance optimisation, be ready to discuss how you've used data insights to inform your marketing decisions. Bring examples of how you've set measurable objectives and adjusted strategies based on campaign performance. This will illustrate your analytical mindset and commitment to continuous improvement.
