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For Companies At a Glance
- Tasks: Shape brand storytelling and engage consumers through innovative PR and influencer strategies.
- Company: Join EMU Australia, a fast-growing global footwear brand with a vibrant culture.
- Benefits: Work in a dynamic London showroom with opportunities for growth and travel.
- Why this job: Be the voice that elevates brand visibility and consumer engagement across Europe.
- Qualifications: Fluent in English; German is a plus, with experience in PR or influencer marketing.
- Other info: Collaborate with creative teams and make a real impact in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
Step into a role where creativity meets strategy and where your work directly shapes the next chapter of a fast-growing global footwear brand. EMU Australia is expanding its European presence, and we’re looking for a dynamic Communications Manager to elevate our visibility, desirability, and consumer engagement across Europe.
Responsibilities
- Public Relations
- Implement EMU’s global earned media, influencer and collaboration strategies to enhance brand appeal and demand with a focus on key target audience groups.
- Ensure consistent storytelling across European markets while allowing for local relevance.
- Develop and implement always on PR strategies for Europe with the UK and Germany being two of the key markets.
- Build on strong established relationships with media, stylists, content creators, and industry partners.
- Own and oversee all press office activities, pitch stories and secure coverage, manage product seeding, handle reactive communications and issue escalation.
- Influencer Outreach
- Identify and nurture strong relationships with influencers and creators aligned with our brand values.
- Identify and contact creators, manage gifting request end to end, briefs, approvals and content usage rights.
- Manage and develop influencer campaigns end-to-end, ensuring authentic partnerships that drive visibility and engagement.
- Track performance, optimise outreach and deliver measurable impact.
- Social Content Coordination
- Continually oversee collation and sharing of European content via the social content pipeline for global internal and external usage.
- Work in collaboration with internal creative and social resources to ensure the content is used across digital, eDM and social channels within approvals and guidelines.
- Retail & Events Marketing
- Create consumer-focused marketing activations that elevate brand awareness and desire.
- Identify and execute opportunities for branded events that align with the overall brand positioning and seasonal GTM priorities, including partner planning and launch support.
- Support and steer customer marketing initiatives across key accounts and partners.
- Coordinate with the sales team to ensure consistent, compelling retail and online marketing execution.
- Cross-Functional Collaboration
- Work closely with global brand, product, and sales teams to ensure aligned messaging across markets.
- Bring fresh ideas to craft meaningful and memorable consumer touchpoints.
What We’re Looking For
- Fluent in English (must) and German (highly desirable).
- Proven experience and contacts in PR, influencer marketing, or brand communications—ideally within fashion, footwear or lifestyle.
- A natural storyteller with strong media and influencer relationships.
- Confident working in a fast-paced, creative environment.
- Someone proactive, hands on, highly organised, and energised by building brand love.
- Willingness to travel.
Why EMU Australia?
- Join a brand with powerful momentum and global recognition.
- Work in our vibrant London showroom at the heart of the brand’s European activity.
- Be the key voice shaping how consumers perceive and engage with EMU Australia.
- A chance to grow, innovate, and make a visible impact across European markets.
Communications Manager Europe in London employer: EMU Australia
Contact Detail:
EMU Australia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Manager Europe in London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. Building relationships can open doors that you didn’t even know existed.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your unique skills and experiences. Share specific examples of how you've successfully managed PR campaigns or influencer partnerships in the past. We want to see your creativity in action!
✨Be Ready for the Spotlight
Prepare for interviews by researching the company and its current marketing strategies. Think about how you can contribute to their goals, especially in the European market. Show them you’re not just another candidate; you’re the one they need!
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the EMU Australia family.
We think you need these skills to ace Communications Manager Europe in London
Some tips for your application 🫡
Show Your Storytelling Skills: As a Communications Manager, storytelling is key! Make sure your application reflects your ability to craft compelling narratives. Use examples from your past experiences that showcase how you've engaged audiences and built brand love.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in PR and influencer marketing, especially within the fashion or lifestyle sectors. We want to see how you can bring your unique flair to EMU Australia!
Highlight Your Connections: We’re looking for someone with strong media and influencer relationships. In your application, mention any relevant contacts you have and how you’ve leveraged these connections in previous roles to drive visibility and engagement.
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. This way, we can ensure your details are processed smoothly and you’re considered for this exciting opportunity at EMU Australia!
How to prepare for a job interview at EMU Australia
✨Know Your Brand Inside Out
Before the interview, dive deep into EMU Australia's brand values, products, and recent campaigns. Understanding their unique selling points and how they position themselves in the market will help you articulate how your skills can elevate their visibility and consumer engagement.
✨Showcase Your Storytelling Skills
As a Communications Manager, storytelling is key. Prepare examples of how you've crafted compelling narratives in past roles, especially in PR or influencer marketing. Be ready to discuss how you can create consistent yet locally relevant stories across European markets.
✨Highlight Your Network
Since strong media and influencer relationships are crucial for this role, come prepared with a list of contacts you’ve worked with in the past. Share specific examples of successful collaborations and how you can leverage these connections to enhance EMU's brand appeal.
✨Be Ready to Discuss Campaign Ideas
Think about innovative marketing activations or events that could align with EMU's brand positioning. Presenting fresh ideas during the interview will demonstrate your proactive nature and creativity, showing that you're not just a fit for the role but also a valuable asset to their team.
