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For Companies At a Glance
- Tasks: Shape brand storytelling and engage consumers across Europe through PR and influencer strategies.
- Company: Join EMU Australia, a fast-growing global footwear brand with a vibrant culture.
- Benefits: Work in a dynamic London showroom with opportunities for growth and innovation.
- Why this job: Be the voice that elevates brand visibility and consumer engagement in Europe.
- Qualifications: Fluent in English; German is a plus; experience in PR or influencer marketing preferred.
- Other info: Fast-paced environment with a chance to make a real impact.
The predicted salary is between 36000 - 60000 £ per year.
Location: London Showroom, UK
Languages: English (must) & German (highly desirable)
Step into a role where creativity meets strategy and where your work directly shapes the next chapter of a fast-growing global footwear brand. EMU Australia is expanding its European presence, and we’re looking for a dynamic Communications Manager to elevate our visibility, desirability, and consumer engagement across Europe.
Responsibilities
- Public Relations
- Implement EMU’s global earned media, influencer and collaboration strategies to enhance brand appeal and demand with a focus on key target audience groups.
- Ensure consistent storytelling across European markets while allowing for local relevance.
- Develop and implement always on PR strategies for Europe with the UK and Germany being two of the key markets.
- Build on strong established relationships with media, stylists, content creators, and industry partners.
- Own and oversee all press office activities, pitch stories and secure coverage, manage product seeding, handle reactive communications and issue escalation.
- Influencer Outreach
- Identify and nurture strong relationships with influencers and creators aligned with our brand values.
- Identify and contact creators, manage gifting request end to end, briefs, approvals and content usage rights.
- Manage and develop influencer campaigns end-to-end, ensuring authentic partnerships that drive visibility and engagement.
- Track performance, optimise outreach and deliver measurable impact.
- Social Content Coordination
- Continually oversee collation and sharing of European content via the social content pipeline for global internal and external usage.
- Work in collaboration with internal creative and social resources to ensure the content is used across digital, eDM and social channels within approvals and guidelines.
- Retail & Events Marketing
- Create consumer-focused marketing activations that elevate brand awareness and desire.
- Identify and execute opportunities for branded events that align with the overall brand positioning and seasonal GTM priorities, including partner planning and launch support.
- Support and steer customer marketing initiatives across key accounts and partners.
- Coordinate with the sales team to ensure consistent, compelling retail and online marketing execution.
- Cross-Functional Collaboration
- Work closely with global brand, product, and sales teams to ensure aligned messaging across markets.
- Bring fresh ideas to craft meaningful and memorable consumer touchpoints.
What We’re Looking For
- Fluent in English (must) and German (highly desirable).
- Proven experience and contacts in PR, influencer marketing, or brand communications—ideally within fashion, footwear or lifestyle.
- A natural storyteller with strong media and influencer relationships.
- Confident working in a fast-paced, creative environment.
- Someone proactive, hands on, highly organised, and energised by building brand love.
- Willingness to travel.
Why EMU Australia?
- Join a brand with powerful momentum and global recognition.
- Work in our vibrant London showroom at the heart of the brand’s European activity.
- Be the key voice shaping how consumers perceive and engage with EMU Australia.
- A chance to grow, innovate, and make a visible impact across European markets.
Communications Manager Europe employer: EMU Australia
Contact Detail:
EMU Australia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Manager Europe
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your personality! When you get that interview, let your creativity shine through. Share your ideas on how you’d elevate EMU’s brand presence in Europe. Remember, they want someone who can think outside the box and bring fresh perspectives.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you top of mind. Plus, it’s a great chance to reiterate why you’re the perfect fit for the Communications Manager position.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you’re genuinely interested in being part of the EMU family. Plus, it makes it easier for us to keep track of your application!
We think you need these skills to ace Communications Manager Europe
Some tips for your application 🫡
Show Your Storytelling Skills: As a Communications Manager, storytelling is key! Make sure your application reflects your ability to craft compelling narratives. Use examples from your past experiences that showcase how you've engaged audiences and built brand love.
Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to highlight your experience in PR and influencer marketing, especially within the fashion or lifestyle sectors. We want to see how you can bring your unique flair to EMU Australia!
Highlight Your Connections: We’re looking for someone with strong media and influencer relationships. In your application, mention any relevant contacts you have and how you’ve leveraged these connections in previous roles to drive visibility and engagement.
Apply Through Our Website: Make sure to apply through our website for the best chance of being noticed! It’s the easiest way for us to keep track of your application and ensures you’re considered for this exciting opportunity at EMU Australia.
How to prepare for a job interview at EMU Australia
✨Know Your Brand Inside Out
Before the interview, dive deep into EMU Australia's brand values, products, and recent campaigns. Understanding their unique selling points and how they position themselves in the market will help you articulate how your skills can elevate their visibility and consumer engagement.
✨Showcase Your Storytelling Skills
As a Communications Manager, storytelling is key. Prepare examples of how you've crafted compelling narratives in past roles, especially in PR or influencer marketing. Be ready to discuss how you can create consistent yet locally relevant stories across European markets.
✨Highlight Your Network
Since strong media and influencer relationships are crucial for this role, come prepared with a list of contacts you’ve worked with in the past. Share specific examples of successful collaborations and how you can leverage these connections to benefit EMU Australia.
✨Be Ready to Discuss Campaign Ideas
Think about innovative marketing activations or influencer campaigns you could propose for EMU Australia. Show your creativity by discussing how you would approach events or collaborations that align with their brand positioning and seasonal priorities.
