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- Tasks: Lead brand marketing strategies and oversee promotional campaigns for a thriving e-commerce retailer.
- Company: Join a successful British e-commerce fashion retailer making waves in the industry.
- Benefits: Enjoy employee discounts, bonuses, flexitime, and a health & wellbeing programme.
- Why this job: Be part of a dynamic team driving brand growth and optimising marketing performance.
- Qualifications: Requires 4+ years in retail and brand marketing with strong digital marketing skills.
- Other info: Office-based role with potential for hybrid working after probation.
The predicted salary is between 60000 - 84000 £ per year.
An exciting opportunity has arisen for an experienced Head of Brand to join a thriving British ecommerce retailer. This role offers the chance to lead the marketing function and contribute to continued business success.
With strong leadership skills, you are confident in driving brand growth and optimising marketing performance.
- Develop and execute comprehensive marketing strategies that integrate digital and traditional marketing channels.
- Oversee promotional campaigns, ensuring consistency in messaging, branding, and execution.
- Collaborate with internal teams and external partners to enhance brand visibility and customer engagement.
- Allocate resources efficiently to optimise marketing performance and return on investment.
- Analyse and report on campaign performance, using data-driven insights to refine future strategies.
- Ensure effective budget management and liaise with finance to track marketing expenditure.
- Stay informed on industry trends and emerging platforms to identify new opportunities for growth.
- Maintain strong relationships with external agencies, including digital ads specialists, influencers, and affiliates.
At least 4 years of experience in a similar role in retail and brand marketing.
Strong understanding of digital marketing, content strategy, and analytics.
Employee discount, bonus scheme, flexitime, and company events.
Health & wellbeing programme.
Free taxi from the train station to get you to and from the office.
Office-based role with potential for hybrid working after probation.
Senior Marketing, Brand and Communications employer: EMR | Specialist in Marketing Recruitment
Contact Detail:
EMR | Specialist in Marketing Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing, Brand and Communications
✨Tip Number 1
Network with professionals in the e-commerce fashion industry. Attend relevant events, webinars, or workshops to connect with potential colleagues and industry leaders who can provide insights and possibly refer you to opportunities.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and brand strategy. Follow industry blogs, podcasts, and social media channels to gather knowledge that you can discuss during interviews, showcasing your passion and expertise.
✨Tip Number 3
Prepare to discuss specific campaigns you've led in the past. Be ready to share measurable outcomes and how your strategies contributed to brand growth, as this will demonstrate your capability to drive results in a similar role.
✨Tip Number 4
Familiarise yourself with StudySmarter's brand and values. Understanding our mission and how we operate will help you align your answers during interviews, making it clear why you're a great fit for our team.
We think you need these skills to ace Senior Marketing, Brand and Communications
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand marketing and e-commerce. Use specific examples that demonstrate your leadership skills and successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the fashion retail industry. Discuss how your background aligns with the company's goals and how you can contribute to their brand growth.
Showcase Data-Driven Insights: In your application, emphasise your ability to analyse campaign performance. Provide examples of how you've used data to refine marketing strategies and improve ROI in previous roles.
Highlight Collaboration Skills: Mention your experience working with internal teams and external partners. Illustrate how you've successfully collaborated to enhance brand visibility and customer engagement in past positions.
How to prepare for a job interview at EMR | Specialist in Marketing Recruitment
✨Showcase Your Leadership Skills
As a Senior Marketing, Brand and Communications professional, it's crucial to demonstrate your leadership abilities. Prepare examples of how you've successfully led teams or projects in the past, focusing on your approach to driving brand growth and optimising marketing performance.
✨Highlight Your Strategic Thinking
Be ready to discuss your experience in developing and executing comprehensive marketing strategies. Share specific instances where you integrated digital and traditional marketing channels effectively, and how those strategies contributed to business success.
✨Demonstrate Data-Driven Decision Making
Since analysing campaign performance is key in this role, come prepared with examples of how you've used data-driven insights to refine marketing strategies. Discuss any tools or methodologies you’ve employed to track and report on performance.
✨Stay Updated on Industry Trends
Show your passion for the industry by discussing recent trends or emerging platforms that could impact brand marketing. This will not only demonstrate your knowledge but also your proactive approach to identifying new opportunities for growth.
