A major global sports league is seeking a Marketing Analyst to provide better insight into it's own customer base. In this role, you’ll turn large, complex B2C datasets into clear insights that shape marketing in the future. You’ll use SQL & Python and build the analysis and recommendations.
Responsibilities:
- Write SQL and Python to extract correct and informative marketing datasets.
- Interpret data into clear and concise formats with recommendations for stakeholders.
- Build dashboards and recurring reports on growth on new potential markets.
- Monitor campaign and go-to-market (GTM) performance.
- Provide regular performance updates for team leads and senior stakeholders.
- Support segmentation that helps regional teams understand their engagement in different markets.
- Build reporting and track performance of consumers against growth goals.
- Work with marketing, international and data engineering teams to gather and document business requirements.
- Liaise with third-party partners on data needs and definitions.
Requirements:
- Solid experience of SQL skills, including complex joins, aggregations and window functions.
- B2C experience ideally or B2C experience in gaming, retail or wider sports ideally
- Strong analytical and problem-solving skills.
- Ability to explain technical findings clearly to non-technical marketing audiences
- Proficiency in Python for data analysis (e.g., pandas, NumPy).
- Bachelor’s degree in Analytics, Computer Science, Statistics, Economics, Business or a related field, or equivalent experience.
- Hands-on experience with at least one cloud data platform: Databricks, AWS or Snowflake.
- Experience with BI and visualisation tools (e.g., Tableau, Power BI, Looker).
- Experience of working with marketing, CRM or customer analytics.
- Passion for sport and an understanding of global fan cultures would be an advantage
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Marketing Analyst in London employer: EMR | Specialist in Marketing Recruitment
As a B2B Growth Marketing Leader at this well-established UK manufacturer of specialist lighting solutions, you will thrive in a dynamic work culture that values innovation and collaboration. The company offers excellent employee growth opportunities, including professional development and the chance to lead a dedicated marketing team, all while being part of a forward-thinking organisation committed to driving demand and revenue. With a focus on strategic brand positioning and digital presence, this role provides a unique opportunity to make a meaningful impact in a supportive environment.
Contact Details:
EMR | Specialist in Marketing Recruitment Recruitment Team
