At a Glance
- Tasks: Lead international PR strategies and enhance brand reputation for a top legal firm.
- Company: Join a prestigious Top 100 legal firm with a strong global presence.
- Benefits: Enjoy a competitive salary of up to £70,000 and work in a dynamic team.
- Other info: This role offers the chance to work closely with senior stakeholders and media outlets.
- Why this job: Be part of a growing team, shaping communications and making a real impact.
- Qualifications: 5+ years in PR, preferably in legal or professional services; agency experience is a plus.
The predicted salary is between 42000 - 84000 £ per year.
Are you a PR professional with experience of working either within the legal or professional services sector? Are you an experienced agency side PR professional that is working with legal and professional clients, and would like to secure an in house role? EMR are currently working with a very reputable Top 100 legal firm who have a strong international presence. They have approached us to support them with their search to hire a new International PR Manager, based out of their City of London office. This is a new role that has been created due to the expansion and growth of business and revenue generated through their international offices.
Reporting into the Director of Communications, and working within a small knit team of 3, as an experienced PR professional, you will be responsible for developing and implementing all international PR Strategies, along with elevating our client’s brand and reputation and its market positioning. You will work closely with all international divisions and practice groups, identifying their objectives and ensuring the communications is completely aligned.
As a PR professional who is completely comfortable in developing relationships with a number of internal senior stakeholders, along with journalists and commentators in a range of media outlets you will use these attributes to promote the firm’s services and expertise. As the newly appointed International PR Manager and tasked with promoting and enhancing our client’s reputation, your duties and responsibilities will include:
- Develop our client’s international PR Strategy.
- Create press releases, media kits, and other materials for media outreach.
- Work with the regional teams to tailor messages for local markets.
- Design and implement PR strategies to support our client’s objectives and identify key messaging for practice areas and insights.
- Establish new relationships with external stakeholders, to support local business development managers.
- Take responsibility for day-to-day implementation of the global media relations strategies.
- Be the main point of contact for international media enquiries, developing and maintaining relationships with target publications and journalists.
- Identify opportunities in social media and other digital platforms such as podcasts to complement media relations strategy, and consistently build and develop relationships with journalists across, business, trade and regional press.
As the newly appointed International PR Manager your previous experience, skillsets and attributes will include:
- Minimum of 5 years of public relations experience either gained within the legal, professional services sectors, agency side working with professional services clients.
- International experience would be preferred, but is not a pre-requisite for this position.
- Experience in managing communication budgets.
A base salary up to £70,000 is available to the successful candidate which is dependent on experience.
Contact Details:
EMR | Specialist in Marketing Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land International PR Manager in London
✨Tip Number 1
Network with professionals in the legal and professional services sectors. Attend industry events, webinars, or conferences where you can meet potential colleagues or stakeholders who might provide insights or referrals for the International PR Manager role.
✨Tip Number 2
Familiarise yourself with the latest trends in international PR, especially within the legal sector. This knowledge will not only help you in interviews but also demonstrate your commitment to staying updated and relevant in the field.
✨Tip Number 3
Prepare to discuss specific examples of successful PR strategies you've implemented in the past. Highlight how these experiences align with the responsibilities outlined in the job description, particularly in developing international PR strategies.
✨Tip Number 4
Research the firm’s current media presence and identify areas where you could enhance their reputation. Being able to articulate your ideas on how to elevate their brand during the interview will set you apart from other candidates.
We think you need these skills to ace International PR Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your relevant experience in public relations, particularly within the legal or professional services sectors. Emphasise any international experience and specific achievements that align with the responsibilities of the International PR Manager role.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for PR and your understanding of the legal sector. Discuss how your skills can help develop and implement effective international PR strategies, and mention any successful campaigns you've led in the past.
Showcase Your Communication Skills:In your application, demonstrate your strong communication skills by using clear and concise language. Provide examples of how you've built relationships with stakeholders and media outlets, as this is crucial for the role.
Highlight Digital Savvy:Mention your experience with social media and digital platforms in your application. Discuss how you have used these tools to enhance PR strategies and engage with audiences, as this is an important aspect of the role.
How to prepare for a job interview at EMR | Specialist in Marketing Recruitment
✨Know Your PR Strategies
Make sure you have a solid understanding of various PR strategies, especially those relevant to the legal and professional services sectors. Be prepared to discuss how you would develop and implement these strategies for the firm.
✨Showcase Your Relationship-Building Skills
Highlight your experience in building relationships with journalists and stakeholders. Prepare examples of how you've successfully established connections that benefited your previous clients or employers.
✨Tailor Your Responses
Since this role involves working closely with international divisions, be ready to discuss how you would tailor PR messages for different markets. Think about specific examples where you've adapted your approach based on regional needs.
✨Demonstrate Your Digital Savvy
With the increasing importance of digital platforms, be prepared to talk about your experience with social media and other digital tools. Discuss how you can leverage these platforms to enhance the firm's media relations strategy.
