At a Glance
- Tasks: Lead the design and optimisation of a Product-Led Growth function for our innovative software module.
- Company: Join EMMa3D, a fast-growing tech start-up revolutionising decision-making with 3D modelling.
- Benefits: Competitive salary of £70K-£90K, remote work flexibility, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic environment while shaping the future of marketing strategies.
- Qualifications: Proven experience in Product-Led Growth and strong analytical skills are essential.
- Other info: Work closely with the CEO and Chief Revenue Officer in a collaborative, entrepreneurial setting.
The predicted salary is between 60000 - 84000 £ per year.
Company Description
EMMa3D empowers decision-makers across ServiceNow using businesses. Our software runs on ServiceNow and automatically creates live, 3D models of how a business works, end to end, top to bottom, front to back, based on the business's ServiceNow data. As a result, businesses benefit from improved decision-making, minimized risks, and enhanced execution to achieve their goals effectively.
How we’ve marketed/sold thus far (and what we want to move to)
Right now, we don’t do Product-Led Growth (all of our Marketing and Sales has thus far been founder-led, via LinkedIn and via ServiceNow events). Whilst this type of activity will continue, it will increasingly be focused on new product modules, and we want to create a new PLG channel to market and sell our 'SeeMy CMDB' module, which over the last 18 months has established itself as a value-delivering product that is sold via the ServiceNow store.
Role Description
This is a full-time remote role for a Product-Led Growth Marketing Specialist at EMMa3D. The role will lead on every aspect of designing, creating, running and optimising a PLG function for the 'SeeMy CMDB' module. The role will report to the Chief Revenue Officer and the CEO.
Qualifications
- Proven expertise as a Product-Led Growth specialist and ability/potential to design, create, run and optimise product-led growth functions
- Strong Analytical Skills to evaluate market data, customer insights, and track performance metrics
- Excellence in Communication and collaboration across teams and external stakeholders
- Familiarity with marketing automation tools, growth hacking techniques, and A/B testing
- Demonstrated entrepreneurial mindset and ability to thrive in a fast-paced, remote environment
- Bachelor’s degree in Marketing, Business, or a related field; advanced degree is advantageous
\'Product-Led Growth Marketing Specialist\' needed for a fast growing, profitable tech start-up: £70K-£90K employer: EMMa3D
Contact Detail:
EMMa3D Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land \'Product-Led Growth Marketing Specialist\' needed for a fast growing, profitable tech start-up: £70K-£90K
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at EMMa3D or similar companies. Use LinkedIn to connect and engage with them; you never know who might help you land that interview!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous successes in Product-Led Growth. This will give you an edge and demonstrate your expertise beyond just words on a CV.
✨Tip Number 3
Prepare for the interview by understanding EMMa3D's products inside out. Familiarise yourself with the 'SeeMy CMDB' module and think about how you can contribute to its growth. Tailor your answers to show how you can make a real impact!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at EMMa3D.
We think you need these skills to ace \'Product-Led Growth Marketing Specialist\' needed for a fast growing, profitable tech start-up: £70K-£90K
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Product-Led Growth Marketing Specialist role. Highlight your relevant experience and skills that align with our needs at EMMa3D. We want to see how you can contribute to our PLG function!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product-led growth and how your background makes you the perfect fit for our team. Keep it engaging and personal – we love a good story!
Showcase Your Analytical Skills: Since strong analytical skills are key for this role, don’t forget to include examples of how you've used data to drive marketing decisions in the past. We’re keen to see how you evaluate market data and track performance metrics.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at EMMa3D
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand EMMa3D's 'SeeMy CMDB' module. Familiarise yourself with its features, benefits, and how it fits into the broader ServiceNow ecosystem. This will help you demonstrate your expertise in product-led growth and show that you're genuinely interested in the role.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples of how you've used data to drive marketing decisions in the past. Bring along metrics or case studies that highlight your ability to evaluate market data and customer insights. This will prove your analytical prowess and align with the company's focus on optimising performance metrics.
✨Communicate Effectively
Since the role involves collaboration across teams and external stakeholders, practice articulating your thoughts clearly and concisely. Use examples from your previous experiences to illustrate how you've successfully communicated complex ideas to diverse audiences. This will showcase your communication skills and fit for the role.
✨Embrace the Entrepreneurial Mindset
Be ready to share instances where you've thrived in fast-paced environments or taken initiative in your previous roles. Highlight your adaptability and willingness to experiment with growth hacking techniques. This will resonate well with the company's entrepreneurial spirit and their desire for someone who can lead a new PLG channel.