At a Glance
- Tasks: Lead and grow retail partnerships across the UK & Ireland while driving sales performance.
- Company: Join Emma, the world's largest D2C sleep brand with a vibrant international team.
- Benefits: Empowering culture, career growth, company car, and mental wellbeing support.
- Other info: Diverse workplace celebrating inclusion and equal opportunities for all.
- Why this job: Make a real impact in the sleep industry and shape your career with innovative ideas.
- Qualifications: Proven sales experience, strong relationship-building skills, and a results-oriented mindset.
The predicted salary is between 51750 - 63250 £ per year.
Ready to lead, disrupt and reinvent the sleep industry? We are Emma - The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe. Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide.
It’s our people who bring this mission to life. At Emma, you’ll join a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together.
We are looking for a high-performing Territory Sales Manager to take ownership of our retail business across the UK & Ireland. In this role, you'll be the face of our brand in the field—developing strong relationships with retail partners, identifying growth opportunities, training store teams, and driving sales performance across your territory.
What you’ll do:
- Manage and grow relationships with existing retail partners across the UK & Ireland
- Increase sales by expanding product portfolios and implementing effective pricing strategies aligned with company objectives
- Act as the primary point of contact for your customers, ensuring seamless collaboration with internal teams
- Identify commercial opportunities, negotiate agreements, and prepare customer proposals and contracts
- Develop tailored promotional plans for each retail partner and measure their effectiveness
- Visit retail stores regularly to strengthen relationships, evaluate product presentation, and identify opportunities for improvement
- Deliver engaging product training to retail sales teams, enabling them to confidently sell our products
- Monitor account performance, forecast sales, and proactively identify risks and growth opportunities
- Gather market intelligence and customer feedback to help shape future commercial strategies
Who we’re looking for:
- A proven sales professional with experience managing retail or wholesale accounts
- A relationship builder who enjoys working closely with customers and creating long-term partnerships
- Commercially minded, with strong negotiation and influencing skills
- Highly organized and comfortable managing your own schedule in a remote environment
- Results-oriented, proactive, and motivated by achieving ambitious sales targets
- Comfortable traveling extensively across the UK & Ireland to visit retail partners
- Proficient in Microsoft Office, particularly Excel and PowerPoint
- Fluent in English; additional European languages are a plus
- Experience within the bedding, furniture, home, lifestyle, or consumer goods industry is an advantage
- Holds a valid driver's license
What we offer:
- An entrepreneurial culture that will empower and support you from day one — you'll create an impact with new, innovative ideas and help shape our company DNA
- The opportunity to accelerate your career and grow together
- The chance to work on exciting and challenging projects as part of a dedicated, international team
- To work and learn from experts in diverse fields and get to know your team members at exciting company events
- Access to a Company Car, Computer & Phone
- Confidential mental wellbeing support with personalized sessions and self-guided programs
We are on a mission to become No.1 in the world of sleep, and we’re looking for driven, ambitious people to help us shape what’s next. If you’re curious, hands-on, and ready to challenge the status quo, you’ll find the space here to make things happen and create real impact.
We are proud to be an equal opportunity employer and are committed to building an inclusive workplace. We celebrate diversity and consider all qualified applicants regardless of race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.
Our aim is to get back to you within a few days. Due to the high volume of applications, there may be slight delays, but we’ll get back to you as soon as possible.
Upon your consent, we may use artificial intelligence (AI) tools to support parts of the hiring process, such as getting the interviews transcript and summarised by AI. These tools assist our recruitment team but do not replace human judgement. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please reach out to privacy@emma-sleep.com.
Territory Sales Manager [UK & IR] employer: Emma – The Sleep Company
At Emma - The Sleep Company, we pride ourselves on fostering an entrepreneurial culture that empowers our employees from day one. As a Territory Sales Manager, you'll not only have the opportunity to drive sales and build meaningful relationships across the UK & Ireland, but you'll also benefit from a supportive work environment that values innovation, collaboration, and personal growth. With access to expert training, mental wellbeing support, and exciting company events, you'll be part of a diverse international team dedicated to making a real impact in the sleep industry.
StudySmarter Expert Advice🤫
We think this is how you could land Territory Sales Manager [UK & IR]
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Territory Sales Manager [UK & IR] at Emma – The Sleep Company, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Emma – The Sleep Company. Tailor your message to explain why you’re drawn to them and how you can contribute as a Territory Sales Manager [UK & IR]. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Territory Sales Manager [UK & IR]
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Emma – The Sleep Company:When writing your cover letter, make sure to tailor your message specifically for Emma – The Sleep Company. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Emma – The Sleep Company
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Emma – The Sleep Company that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Emma – The Sleep Company that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Emma – The Sleep Company’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
