Manchester Super Giants - Marketing Manager in Trafford

Manchester Super Giants - Marketing Manager in Trafford

Trafford Full-Time 36000 - 60000 £ / year (est.) No home office possible
Emirates Old Trafford, Lancashire Cricket Club

At a Glance

  • Tasks: Lead bold marketing strategies to boost ticket and hospitality sales for Manchester Super Giants.
  • Company: Join the dynamic team at Emirates Old Trafford, home of The Hundred.
  • Benefits: Competitive salary, full-time role, and opportunities for professional growth.
  • Why this job: Make a real impact in sports marketing while working with passionate teams.
  • Qualifications: Experience in marketing campaigns and strong project management skills required.
  • Other info: Be part of an exciting environment with great career advancement potential.

The predicted salary is between 36000 - 60000 £ per year.

Location: Emirates Old Trafford, Manchester, M16 0PX

Salary: Competitive

Employment Type: Full-Time, Permanent

Main Purpose of the Job

The Marketing Manager will be responsible for implementing a bold, confident and performance-led marketing strategy designed to drive ticketing and hospitality revenue for Manchester Super Giants. This role is accountable for delivering attendance and premium sales targets across all home fixtures of The Hundred (men’s and women’s teams) at Emirates Old Trafford. The successful candidate will own the end-to-end marketing engine, from campaign strategy and CRM activation to paid media performance and B2B premium sales generation, ensuring marketing activity converts directly into ticket and hospitality income. Working closely with and reporting to the Head of Commercial Growth, this role will turn audience insight, brand momentum and data into measurable commercial results.

Specific Tasks And Responsibilities

  • Marketing Strategy & Performance: Execute a bold annual marketing strategy directly aligned to ticketing and premium revenue targets. Responsible for performance marketing across paid, owned and earned channels, optimising for conversion, ROI and cost per acquisition. Confident in reporting campaign analytics, continuously refining targeting, messaging, and spend to maximise sales and overall commercial impact.
  • Ticketing & Premium Revenue Growth: Deliver and exceed attendance and premium hospitality sales targets across men’s and women’s fixtures. Build and activate B2B and B2C acquisition plans to grow new premium business accounts across the North West and nationally. Take direct ownership of a Premium Ticketing sales target, driving proactive outbound activity and pipeline generation.
  • CRM, Partnerships & Commercial Execution: Responsible for the implementation of our CRM strategy and database activation to increase yield, repeat attendance and customer lifetime value. Manage agencies and collaborate with Lancashire Cricket and RPSG stakeholders to scale reach and impact revenue. Maintain accurate revenue forecasting, reporting and cross-functional coordination to ensure seamless commercial delivery.

Knowledge / Experience / Skills Needed

  • Experience in crafting, executing and managing marketing campaigns, demonstrating strong competency in project and budget management.
  • Demonstrate experience of working across multiple platforms, using a variety of tone of voice, and engaging with diverse audiences.
  • Educated to University degree level or equivalent.
  • Astonishingly organised, with outstanding time management and stakeholder management skills.
  • A team player who can communicate effectively across departments.
  • Creative flair with a keen eye for detail and a proactive approach to commercial sales.
  • Experience using sales and marketing campaign management tools to report on ROI.
  • Competent in using Microsoft Office packages.

Manchester Super Giants - Marketing Manager in Trafford employer: Emirates Old Trafford, Lancashire Cricket Club

The Manchester Super Giants offer an exciting opportunity for a Marketing Manager to thrive in a dynamic and vibrant environment at Emirates Old Trafford. With a strong focus on employee growth, the company fosters a collaborative work culture that encourages creativity and innovation, while providing competitive salaries and benefits. Join us to be part of a passionate team dedicated to driving success in one of the UK's premier sporting venues.
Emirates Old Trafford, Lancashire Cricket Club

Contact Detail:

Emirates Old Trafford, Lancashire Cricket Club Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Manchester Super Giants - Marketing Manager in Trafford

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to folks at Manchester Super Giants. You never know who might help you land that interview!

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and successes. This is your chance to demonstrate how you can drive ticketing and hospitality revenue, just like the role requires.

✨Tip Number 3

Prepare for the interview by researching the company and its marketing strategies. Be ready to discuss how you would implement a bold marketing strategy for the Manchester Super Giants. Tailor your answers to show you understand their goals and audience.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Manchester Super Giants team. Don’t miss out on this opportunity!

We think you need these skills to ace Manchester Super Giants - Marketing Manager in Trafford

Marketing Strategy Development
Performance Marketing
Campaign Management
CRM Strategy Implementation
B2B Sales Generation
Data Analysis
Stakeholder Management
Project Management
Budget Management
Audience Engagement
Time Management
Communication Skills
Creative Thinking
Attention to Detail
Sales Reporting

Some tips for your application 🫡

Show Your Marketing Flair: When you’re crafting your application, let your creativity shine! We want to see how you can bring bold ideas to life, just like the marketing strategy we’re looking to implement. Use examples from your past experiences that highlight your ability to drive ticketing and hospitality revenue.

Be Data-Driven: We love numbers! Make sure to include any metrics or analytics from previous campaigns you've managed. Show us how you’ve optimised for conversion and ROI in your past roles. This will demonstrate your ability to turn audience insights into measurable results, which is key for us.

Tailor Your Application: Don’t just send a generic CV and cover letter. Tailor your application to reflect the specific skills and experiences mentioned in the job description. Highlight your project management skills and your experience with CRM strategies, as these are crucial for the role.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re genuinely interested in joining the Manchester Super Giants team!

How to prepare for a job interview at Emirates Old Trafford, Lancashire Cricket Club

✨Know Your Marketing Metrics

Before the interview, brush up on key marketing metrics like ROI, conversion rates, and customer lifetime value. Be ready to discuss how you've used these metrics in past campaigns to drive ticket sales or hospitality revenue.

✨Showcase Your Campaign Successes

Prepare specific examples of successful marketing campaigns you've executed. Highlight your role in crafting the strategy, managing the budget, and achieving targets. This will demonstrate your hands-on experience and ability to deliver results.

✨Understand the Audience

Research the Manchester Super Giants' target audience. Be prepared to discuss how you would tailor marketing strategies for both B2B and B2C segments, especially in relation to premium ticketing and hospitality offerings.

✨Be Ready to Collaborate

Since this role involves working closely with various stakeholders, think of examples where you've successfully collaborated across departments. Emphasise your communication skills and how you can bring teams together to achieve common goals.

Manchester Super Giants - Marketing Manager in Trafford
Emirates Old Trafford, Lancashire Cricket Club
Location: Trafford

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