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- Tasks: Lead and optimise high-value paid social campaigns across platforms like Meta, TikTok, and Pinterest.
- Company: Dynamic agency known for innovative digital marketing strategies.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Join a collaborative team focused on creativity and performance.
- Why this job: Be a key player in shaping impactful social media strategies for top clients.
- Qualifications: Experience in managing large-scale ecommerce paid social accounts and strong analytical skills.
The predicted salary is between 50000 - 65000 £ per year.
As a Senior Paid Social Manager, you’ll take ownership of a key strategic client, leading both the strategy and delivery across a complex and high value paid social account. You’ll act as a trusted advisor, driving performance, building a strong client partnership and confidently navigating challenges to ensure campaigns meet and exceed KPIs.
Key responsibilities:
- Own end to end paid social strategy and delivery across Meta, TikTok, Pinterest and more, optimising to achieve KPIs such as ROAS, MER, CPA and COS.
- Lead the day to day management of a key strategic account, balancing performance delivery with proactive client leadership and clear direction.
- Build and maintain a strong, trusted client relationship, confidently presenting plans, results and recommendations and managing expectations where needed.
- Lead on audience research, competitor analysis and platform best practice, ensuring innovative, high impact campaigns.
- Work closely with the Paid Social Lead to enhance our ecommerce offering, introducing new tools, processes and features to improve performance, attract new clients and strengthen tracking and feed management.
- Collaborate with internal teams, particularly on integrated and multi-channel activity, to deliver cohesive campaigns.
- Maintain a strong focus on commercial performance, ensuring profitability while identifying efficiencies and opportunities for improvement.
Skills and experience:
- Proven experience managing large scale, complex ecommerce paid social accounts, ideally with ownership of key or flagship clients.
- Strong platform expertise across Meta, TikTok and Pinterest (LinkedIn a bonus).
- Highly analytical, with the ability to use multiple data sources to inform strategy and decision-making.
- Confident and credible communicator, with strong client leadership skills and the ability to manage challenging conversations.
- Organised, commercially aware and proactive, with the ability to lead through complexity and drive outcomes.
Senior Paid Social Manager employer: Embryo
Contact Detail:
Embryo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Social Manager
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Paid Social Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its clients. We want you to be able to discuss how you’d tackle their paid social strategy confidently. Show them you’re not just another candidate; you’re the one they need!
✨Tip Number 3
Practice your pitch! You’ll need to present your ideas clearly and persuasively. We suggest rehearsing with a friend or in front of a mirror to nail that confident delivery when discussing your strategies and results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Senior Paid Social Manager
Some tips for your application 🫡
Showcase Your Experience: Make sure to highlight your proven experience managing large scale, complex ecommerce paid social accounts. We want to see how you've taken ownership of key clients and driven performance in your previous roles.
Be Data-Driven: Since this role is all about optimising campaigns to achieve KPIs like ROAS and CPA, include specific examples of how you've used data to inform your strategies. We love a good analytical approach!
Communicate Clearly: As a Senior Paid Social Manager, you'll need to be a confident communicator. Use your application to demonstrate your ability to present plans and results clearly. Show us how you manage client expectations and lead challenging conversations.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. We appreciate when candidates take the time to connect their background with what we’re looking for.
How to prepare for a job interview at Embryo
✨Know Your Platforms Inside Out
Make sure you’re well-versed in the latest trends and best practices for Meta, TikTok, and Pinterest. Brush up on their advertising features and how they can be leveraged to achieve KPIs like ROAS and CPA. This will show your potential employer that you’re not just familiar with the platforms, but that you can use them strategically.
✨Prepare Real-Life Examples
Think of specific campaigns you've managed that demonstrate your ability to drive performance and build client relationships. Be ready to discuss challenges you faced and how you navigated them. This will help you showcase your analytical skills and client leadership experience effectively.
✨Showcase Your Analytical Skills
Be prepared to discuss how you use data to inform your strategies. Bring examples of how you’ve used audience research and competitor analysis to optimise campaigns. This will highlight your analytical mindset and your ability to make data-driven decisions.
✨Practice Your Communication Skills
Since this role requires strong client leadership, practice articulating your thoughts clearly and confidently. You might even want to role-play challenging conversations with a friend. This will help you feel more comfortable presenting plans and managing expectations during the interview.