At a Glance
- Tasks: Drive innovative marketing campaigns and manage CRM data for lead generation.
- Company: A multi-million dollar corporation expanding into the UK and Europe.
- Benefits: Competitive salary, dynamic work environment, and opportunities for growth.
- Other info: Ember Search is committed to equal opportunities for all applicants.
- Why this job: Join a global team and make an impact in the software solutions industry.
- Qualifications: Relevant degree and 2+ years of marketing experience required.
Our client is a multi-million dollar corporation originally founded in the U.S., now branching into the UK, Europe and EMEA. They specialise in Software Solutions sales and need a motivated Marketing professional to aid the global team on their journey.
Responsibilities include:
- Data Management
- Ensure completeness of the CRM data to drive more efficient campaigns, working closely with the Sales and Business Development teams.
- Analyse the CRM database to drive vertical/regional/horizontal positioning across all channels and regularly report on the success of campaigns and events.
- Review new ways to grow the database e.g. acquisition, campaigns for internal list growth, event lead capture.
- Campaign Management
- Develop, implement and manage B2B marketing campaigns with the purpose of increasing lead generation.
- Generate ideas for new digital campaigns and methods of communication to drive lead generation and brand awareness.
- Constantly review relevant mediums for communication (e.g. trade press & vertically focused news/websites/events) to attract and convert target prospects into customers.
- Brand Awareness
- Utilise new channels and techniques to push Social Media and PR, working with the global team to assist in the development of the digital programme.
- Content creation – ability to create and/or regionalise innovative content and translate this content into successful lead generating campaigns.
- Creative writing - success stories, press releases, blogs, white papers, award submissions and infographics.
The ideal candidate will have a relevant degree and 2+ years of experience in a similar role. If you have the skills for this role then please apply today!
Ember Search is an equal opportunities employer.
Marketing Manager in Manchester employer: Ember Search
Join a dynamic UK-based company that values innovation and collaboration, making it an excellent employer for those looking to thrive in a supportive Agile environment. With a strong focus on employee growth, you will have access to ongoing training and development opportunities, alongside a competitive salary and comprehensive benefits package. Experience a work culture that encourages teamwork and creativity, ensuring that your contributions are recognised and valued.
