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- Tasks: Lead marketing initiatives and drive online revenue growth for a luxury beauty brand.
- Company: Embassy of Beauty, a premier e-commerce and retail space in London.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Join a leading brand and make a significant impact in the beauty industry.
- Qualifications: 7+ years in marketing and e-commerce, preferably in beauty or luxury sectors.
- Other info: Collaborative culture with a focus on innovation and team development.
The predicted salary is between 36000 - 60000 £ per year.
Company Description
Embassy of Beauty is a premier ecommerce, retail and treatment space located on Kensington Church Street, London. Known for launching beauty brands into the UK, Embassy of Beauty retails luxury, niche brands. Clients enjoy personalised skincare analyses from expert skin specialists, ensuring tailored skincare prescriptions to meet every individual’s needs. Embassy of Beauty is dedicated to delivering luxurious experiences and top-tier skincare solutions to its clientele.
The Role
We are looking for a commercially driven and strategic Head of Marketing & E-commerce to lead our marketing initiatives and drive online revenue growth. This role will oversee brand strategy, digital marketing, performance marketing, customer experience, and e-commerce operations to scale the business and strengthen Embassy of Beauty’s market position. You will play a key leadership role, working cross-functionally to deliver innovative campaigns, optimize the customer journey, and accelerate digital performance.
Key Responsibilities
- Marketing Strategy & Brand Leadership
- Develop and execute the overall marketing and brand strategy aligned with business objectives
- Lead brand positioning, messaging, and storytelling across all channels
- Plan and execute integrated marketing campaigns (digital, social, PR, influencer, and partnerships)
- Manage brand equity and ensure consistency across all customer touchpoints
- E-commerce & Digital Growth
- Own e-commerce strategy, performance, and revenue growth targets
- Optimize website performance, UX/UI, and conversion rates
- Oversee customer journey, retention strategies, and CRM initiatives
- Manage online merchandising, product launches, and promotional planning
- Performance & Analytics
- Drive data-led decision-making across marketing and e-commerce activities
- Monitor KPIs including ROAS, CAC, LTV, conversion rates, and revenue performance
- Identify growth opportunities through testing, optimization, and innovation
- Leadership & Collaboration
- Build, mentor, and lead a high-performing marketing and e-commerce team
- Manage agency and external partner relationships
- Collaborate with product, sales, operations, and leadership teams
Requirements
- 7+ years of experience in marketing and e-commerce leadership roles, preferably within beauty, luxury, or consumer brands
- Proven track record of scaling e-commerce revenue and brand growth
- Strong expertise in digital marketing channels including paid media, SEO, CRM, and social commerce
- Experience with e-commerce platforms (e.g., Shopify, Klaviyo etc) and analytics tools
- Strong commercial mindset with excellent analytical and strategic thinking skills
- Exceptional leadership and stakeholder management
- Ability to recruit and mentor teams
Head of Marketing and E-commerce employer: Embassy of Beauty
Contact Detail:
Embassy of Beauty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing and E-commerce
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and e-commerce sectors on LinkedIn. Join relevant groups, attend industry events, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing campaigns, e-commerce successes, and any innovative strategies you've implemented. This is your chance to shine and demonstrate how you can drive growth at Embassy of Beauty.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand positioning, recent campaigns, and customer experience strategies. Bring fresh ideas to the table that align with their goals, and show them how you can elevate their marketing game.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Embassy of Beauty team. Let’s make it happen!
We think you need these skills to ace Head of Marketing and E-commerce
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Marketing & E-commerce role. Highlight your achievements in digital marketing and e-commerce, especially in the beauty or luxury sectors, to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for Embassy of Beauty. Share your passion for the beauty industry and how your strategic mindset can drive our marketing initiatives and online growth.
Showcase Your Leadership Skills: We want to see how you've built and led teams in the past. Include examples of how you've mentored others and collaborated cross-functionally to achieve business goals. This will show us you’re ready to take on a leadership role!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Embassy of Beauty.
How to prepare for a job interview at Embassy of Beauty
✨Know Your Brand Inside Out
Before the interview, dive deep into Embassy of Beauty's brand values, product offerings, and market positioning. Understand their unique selling points and how they differentiate themselves in the luxury beauty space. This knowledge will help you articulate how your marketing strategies can align with their vision.
✨Showcase Your Digital Savvy
Be prepared to discuss your experience with e-commerce platforms and digital marketing channels. Bring examples of successful campaigns you've led, focusing on metrics like ROAS and conversion rates. Highlight your analytical skills and how you've used data to drive decisions in previous roles.
✨Demonstrate Leadership Skills
As a potential leader, it's crucial to showcase your ability to build and mentor teams. Share specific examples of how you've developed talent in your past roles and how you plan to foster a high-performing culture at Embassy of Beauty. They’ll want to see that you can inspire and lead a team effectively.
✨Prepare for Cross-Functional Collaboration
Since this role involves working across various departments, be ready to discuss your experience collaborating with product, sales, and operations teams. Provide examples of how you've successfully managed relationships with external partners and agencies to achieve common goals.