At a Glance
- Tasks: Lead innovative marketing strategies for cutting-edge solutions in the academic and research sectors.
- Company: Join Elsevier, a global leader in information and analytics.
- Benefits: Enjoy generous holidays, health benefits, and flexible working arrangements.
- Why this job: Make a real impact in science and healthcare while driving business growth.
- Qualifications: 10+ years in B2B marketing with strong leadership and storytelling skills.
- Other info: Be part of a diverse, inclusive team that values creativity and collaboration.
The predicted salary is between 60000 - 100000 ÂŁ per year.
Join to apply for the Director, Solution Marketing role at Elsevier. Are you experienced in B2B marketing? Do you have an interest or experience in Science?
Location: London, Amsterdam or US (east coast)
About Our Team
Our Solution Marketing team is at the heart of driving growth and engagement for Elsevier’s innovative products and services. We work closely with product management, sales, and portfolio marketing to create compelling go-to-market strategies that meet the needs of researchers, librarians, and institutions worldwide. The team thrives on collaboration, creativity, and data‑driven decision‑making, ensuring our solutions deliver real impact for customers. Joining us means being part of a dynamic group that values strategic thinking, customer insight, and excellence in execution.
About The Role
As Director of Solution Marketing, you will lead the development and execution of go-to-market strategies for Elsevier’s solutions portfolio. This senior role focuses on creating compelling positioning, messaging, and campaigns that drive customer engagement and business growth. You will act as a strategic partner to product, sales, and portfolio teams, using market insights and customer needs to shape marketing plans. The position requires strong leadership skills, the ability to influence across functions, and a proven track record in solution or product marketing within a complex, global environment.
Responsibilities
- Collaborate closely with executive leadership, product management, sales, and cross-functional marketing teams to define strategic goals, translate them into actionable marketing plans, and measure success.
- Build the market model and segmentation for academic Life Sciences; define ICPs and personas (e.g., PIs, lab managers, research IT, librarians, procurement).
- Translate key research workflows and jobs‑to‑be‑done into prioritized use cases and solution narratives.
- Serve as the expert on industry trends, emerging technologies, and competitive developments to maintain a strategic advantage in the academic and research markets.
- Influence product roadmaps with evidence from customer research, usage data, and deal feedback.
- Own the message house and proof points for Life Sciences, creating differentiated value propositions for researchers and librarians.
- Recommend packaging and pricing constructs aligned to customer needs and buying practices.
- Lead Tiered launch planning (objectives, audiences, channels, timeline, readiness gates).
Requirements
- 10+ years in B2B product/solution marketing or adjacent roles required.
- Preference for Life Sciences or Chemistry knowledge.
- Exceptional positioning and storytelling skills, with proven ability to translate technical/scientific concepts into clear outcomes for academic stakeholders.
- Extensive experience in senior marketing leadership roles, with a track record of developing and executing successful marketing strategies.
- Strong strategic thinking, leadership, and decision‑making skills.
- Excellent verbal and written communications, negotiation, and stakeholder management abilities.
- Demonstrated success leading cross‑functional GTM in a highly matrixed environment (influencing Product, Sales, Customer Success, Marketing, and partners without direct authority).
- Proficient with market segmentation, pricing/packaging, launch planning, and pipeline analytics.
We are deeply committed to fostering an inclusive environment. In our pursuit of excellence, we recognise the strength in varied perspectives, experiences, and backgrounds. As part of our ongoing efforts to enhance the diversity of our editorial team, we encourage applications from individuals who bring unique skills, backgrounds, and perspectives to the role.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long‑term goals.
Working with us
We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co‑workers who are passionate about what they do, and how they do it.
Working in a hybrid way from both the office and at home
Working flexible hours – flexing the times you work in the day
Benefits
- Generous holiday allowance with the option to buy additional days
- Health screening, eye care vouchers and private medical benefits
- Wellbeing programs
- Life assurance
- Access to a competitive contributory pension scheme
- Long service awards
- Save As You Earn share option scheme
- Travel Season ticket loan
- Maternity, paternity and shared parental leave
- Access to emergency care for both the elderly and children
- RE CARES days, giving you time to support the charities and causes that matter to you
- Access to employee resource groups with dedicated time to volunteer
- Access to extensive learning and development resources
- Access to employee discounts via Perks at Work
About Us
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world’s grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
Director, Solution Marketing employer: Elsevier
Contact Detail:
Elsevier Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Solution Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at Elsevier or similar companies. A friendly chat can open doors and give you insider info on the role.
✨Tip Number 2
Prepare for the interview by researching the latest trends in B2B marketing and Life Sciences. Show us that you’re not just a candidate, but a thought leader who can bring fresh ideas to the table.
✨Tip Number 3
Practice your storytelling skills! We want to hear how you’ve tackled challenges in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your answers and make them memorable.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and show us that you’re genuinely interested in the position. Plus, it’s a great chance to reiterate why you’re the perfect fit!
We think you need these skills to ace Director, Solution Marketing
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director, Solution Marketing role. Highlight your B2B marketing experience and any relevant knowledge in Life Sciences or Chemistry. We want to see how your skills align with our needs!
Showcase Your Storytelling Skills: Since this role requires exceptional positioning and storytelling abilities, include examples of how you've translated complex concepts into clear outcomes. We love seeing how you can make technical stuff relatable!
Highlight Leadership Experience: We’re looking for someone with strong leadership skills, so don’t forget to mention your experience leading cross-functional teams. Share specific examples of how you’ve influenced others and driven successful marketing strategies.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your enthusiasm for joining our dynamic team at Elsevier!
How to prepare for a job interview at Elsevier
✨Know Your Stuff
Make sure you brush up on B2B marketing principles and have a solid understanding of the Life Sciences sector. Familiarise yourself with Elsevier’s products and services, and be ready to discuss how your experience aligns with their needs.
✨Showcase Your Leadership Skills
As a Director, you'll need to demonstrate strong leadership abilities. Prepare examples of how you've influenced cross-functional teams in the past, and be ready to discuss your approach to strategic decision-making and collaboration.
✨Craft Your Story
Be prepared to articulate your career journey and how it has shaped your marketing philosophy. Use storytelling techniques to convey your successes in developing go-to-market strategies and how they’ve driven customer engagement.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Inquire about their current challenges in the market, how they measure success in marketing campaigns, and what the team culture is like. This will demonstrate your strategic thinking and genuine interest.