At a Glance
- Tasks: Create and execute digital marketing strategies that drive brand growth and engagement.
- Company: Join a leading company in the automotive and consumer goods sector.
- Benefits: Attractive salary, flexible working options, and opportunities for professional development.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
- Why this job: Be at the forefront of digital marketing innovation and make a real impact.
- Qualifications: 5+ years in digital marketing with strong skills in SEO, PPC, and social media.
The predicted salary is between 40000 - 55000 £ per year.
• Develop and execute digital marketing plans in alignment with overall brand and product strategy.
• Manage digital advertising & lead generation campaigns (including paid search, display, social media, affiliates, automotive publishers and retargeting ads).
• Lead SEO/SEM strategy and execution to drive organic traffic and improve website performance.
• Oversee website content, performance, UX, and analytics (working with web developers and creative teams).
• Collaborate with PR, Retailer and Creative teams to deliver engaging and brand-consistent campaigns.
• Implement and manage CRM and email marketing initiatives to support lead nurturing and conversion.
• Analyse & report on digital campaign performance using tools like Google Analytics, Meta Ads Manager, and GA4.
• Manage marketing budgets and ensure strong ROI across all platforms.
• Monitor competitors and industry trends to identify opportunities for innovation.
• Ensure compliance with advertising standards and data protection regulations (e.g., GDPR).
Requirements
• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• 5+ years of digital marketing experience, preferably in the automotive, consumer goods, or tech industry.
• Strong understanding of digital marketing channels & lead generation methods (SEO, PPC, Social, Programmatic, Email).
• Experience managing website CMS platforms (e.g., WordPress, Drupal) and analytics tools (e.g., GA4).
• Solid knowledge of social media platforms (Meta, TikTok, LinkedIn, YouTube) and ad manager platforms.
• Proficiency in marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Mailchimp).
• Analytical mindset with a focus on performance metrics and ROI.
• Excellent project management and communication skills.
• Automotive industry experience and/or bilingual (Mandarin/English) is a plus.
Digital Marketing Manager in London employer: ELP Consult
ELP Consult is an exceptional employer located in the vibrant city of London, offering a dynamic work culture that fosters collaboration and innovation. Employees benefit from comprehensive training and development opportunities, ensuring personal and professional growth while working alongside a diverse team dedicated to excellence in client service. With a focus on meaningful contributions and a supportive environment, ELP Consult stands out as a rewarding place to build a career in client operations.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ELP Consult and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ELP Consult are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ELP Consult on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ELP Consult. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ELP Consult. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ELP Consult:Show us that you’ve done your homework! In your application, briefly mention what you admire about ELP Consult’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ELP Consult
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ELP Consult will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ELP Consult, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.