At a Glance
- Tasks: Create and execute digital marketing strategies that drive brand growth and engagement.
- Company: Join a leading company in the automotive and consumer goods sector.
- Benefits: Attractive salary, flexible working options, and opportunities for professional development.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
- Why this job: Be at the forefront of digital marketing innovation and make a real impact.
- Qualifications: 5+ years in digital marketing with strong skills in SEO, PPC, and social media.
The predicted salary is between 40000 - 55000 £ per year.
• Develop and execute digital marketing plans in alignment with overall brand and product strategy.
• Manage digital advertising & lead generation campaigns (including paid search, display, social media, affiliates, automotive publishers and retargeting ads).
• Lead SEO/SEM strategy and execution to drive organic traffic and improve website performance.
• Oversee website content, performance, UX, and analytics (working with web developers and creative teams).
• Collaborate with PR, Retailer and Creative teams to deliver engaging and brand-consistent campaigns.
• Implement and manage CRM and email marketing initiatives to support lead nurturing and conversion.
• Analyse & report on digital campaign performance using tools like Google Analytics, Meta Ads Manager, and GA4.
• Manage marketing budgets and ensure strong ROI across all platforms.
• Monitor competitors and industry trends to identify opportunities for innovation.
• Ensure compliance with advertising standards and data protection regulations (e.g., GDPR).
Requirements
• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• 5+ years of digital marketing experience, preferably in the automotive, consumer goods, or tech industry.
• Strong understanding of digital marketing channels & lead generation methods (SEO, PPC, Social, Programmatic, Email).
• Experience managing website CMS platforms (e.g., WordPress, Drupal) and analytics tools (e.g., GA4).
• Solid knowledge of social media platforms (Meta, TikTok, LinkedIn, YouTube) and ad manager platforms.
• Proficiency in marketing automation and CRM platforms (e.g., Salesforce, HubSpot, Mailchimp).
• Analytical mindset with a focus on performance metrics and ROI.
• Excellent project management and communication skills.
• Automotive industry experience and/or bilingual (Mandarin/English) is a plus.
Digital Marketing Manager employer: ELP Consult
Contact Detail:
ELP Consult Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those in the automotive or tech industries. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past campaigns and results. This is a great way to demonstrate your expertise in SEO, PPC, and analytics tools like Google Analytics and Meta Ads Manager.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your finger on the pulse of digital marketing. This knowledge will not only help you in interviews but also show potential employers that you're passionate about the field.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Tailor your application to highlight your experience with CRM platforms and lead generation methods, and don’t forget to mention any automotive industry experience if you have it!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with digital marketing channels and lead generation methods, as well as any relevant achievements that align with our job description.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills can help us achieve our goals. Don't forget to mention specific campaigns you've managed or innovative strategies you've implemented.
Showcase Your Analytical Skills: Since we love data-driven decisions, make sure to highlight your experience with analytics tools like Google Analytics and Meta Ads Manager. Share examples of how you've used data to improve campaign performance and ROI in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at ELP Consult
✨Know Your Digital Marketing Inside Out
Make sure you brush up on all aspects of digital marketing, especially SEO, PPC, and social media strategies. Be ready to discuss specific campaigns you've managed and the results they achieved, as this will show your practical experience.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used tools like Google Analytics and Meta Ads Manager to analyse campaign performance. Bring examples of how your insights led to improved ROI or adjustments in strategy, as this demonstrates your analytical mindset.
✨Familiarise Yourself with the Company’s Brand
Research the company’s current digital marketing efforts and be prepared to discuss how you can align your strategies with their brand goals. This shows that you're not just interested in the role but also invested in the company's success.
✨Prepare Questions About Collaboration
Since the role involves working with various teams, think of questions that highlight your interest in collaboration. Ask about how the marketing team interacts with PR and creative teams, as this shows you're a team player who values communication.