At a Glance
- Tasks: Lead exciting go-to-market strategies for innovative vehicles and automotive services.
- Company: Dynamic car manufacturer with a focus on innovation and teamwork.
- Benefits: Competitive salary, career growth, and a vibrant work environment in Chiswick Park.
- Other info: Onsite role with opportunities to collaborate across various teams.
- Why this job: Join a passionate team and shape the future of automotive products.
- Qualifications: 10 years in car manufacturing and 3 years in tactical campaigns required.
The predicted salary is between 51750 - 63250 £ per year.
- Product Manager (Tactical Campaign) - Car Manufacturer
- Chiswick Park, United Kingdom | Posted on 16/01/2026
Please be aware that only applicants with solid experience in the car manufacturing industry will be considered.
This job requires working onsite at Chiswick Park London,
5 days a week.
Responsibilities
- Develop and execute go-to-market (GTM) strategies for new and existing vehiclemodels and automotive services.
- Conduct market research and competitive analysis to identify opportunities, pricing strategies, and positioning.
- Define target customer segments and create value propositions tailored to retailand fleet customers.
- Collaborate with Sales, Marketing, Dealer Networks, and After-Sales teams toalign product strategies with revenue goals.
- Develop pricing, packaging, and promotional strategies to drive sales andprofitability.
- Create and maintain sales enablement tools, including training materials, productguides, and playbooks.
- Track and analyse launch performance, sales data, and customer feedback, andrecommend improvements.
- Manage cross-functional stakeholders to ensure on-time, on-budget execution of GTM initiatives.
Requirements
- Ideally 10 years’ experience working within an OEM.
- Ideally 3 years’ experience working in tactical campaign area and have goodperformance in promoting cars.
- Strong understanding of retail consumer finance essential
- With experience across some of the core responsibilities
- Ideally with a relevant degree or qualification.
- Strong sales target driven and entrepreneurial spirit with good business acumen.
- #J-18808-Ljbffr
Product Manager (Tactical Campaign) - Car Manufacturer in London employer: ELP Consult Ltd.
At ELP Consult Ltd., we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a GenAI Growth Leader, you will have access to unparalleled growth opportunities within the rapidly evolving AI landscape, supported by a collaborative team dedicated to innovation and excellence. Located in the heart of the UK, we offer competitive benefits and a vibrant work environment that encourages creativity and professional development.
We think you need these skills to ace Product Manager (Tactical Campaign) - Car Manufacturer in London
Go-to-Market (GTM) Strategy Development
Market Research
Competitive Analysis
Customer Segmentation
Value Proposition Creation
Collaboration with Sales and Marketing
Pricing Strategy Development
