At a Glance
- Tasks: Lead internal communications for a massive workforce during a major transformation.
- Company: A large national organisation driving one of the UK's biggest infrastructure programmes.
- Benefits: Opportunity to shape culture, competitive salary, and commitment to diversity.
- Other info: Join a diverse team dedicated to creating lasting relationships and supporting each other.
- Why this job: Be at the forefront of change, engaging thousands and making a real impact.
- Qualifications: Senior-level experience in internal communications and engagement strategies required.
The predicted salary is between 51750 - 63250 £ per year.
Our client is a large, complex national organisation delivering one of the UK's biggest infrastructure programmes, with both a substantial direct workforce and an extensive delivery supply chain.
It is in the middle of a significant organisational transformation, with internal communications and engagement seen as central to its success.
The opportunity
This is a rare opportunity to lead internal communications and engagement for a workforce of tens of thousands, including a supply chain of around 30,000 people, at a pivotal moment for the organisation.
You will help launch a new engagement platform for that wider workforce next year, and play a central role in communicating a major culture change and transformation programme already under way.
Main responsibilities
- Develop and deliver an internal communications and engagement strategy that builds an inclusive culture aligned to the organisation's strategic priorities.
- Lead internal communications that inform and engage employees on business priorities and key delivery milestones, promoting the employee value proposition.
- Support change and transformation communications activity across the business, helping shape the culture needed to achieve organisational objectives.
- Build relationships across the organisation to secure buy‑in and sign‑off for internal communications and engagement activity from executive and senior leadership sponsors.
- Manage delivery of employee engagement and wellbeing surveys with external providers, including action planning and associated communications.
- Produce and publish internal communications content across channels, ensuring it is accessible, consistent and aligned to strategic priorities.
- Develop and implement the internal response as part of wider crisis communications, as required.
Key skills and experience required
- Senior-level experience developing and delivering evidence-based internal communications and engagement strategies within a large, complex organisation.
- Experience working on large-scale transformation programmes, using change impact analysis to inform communications approach.
- Proven ability to counsel executives and senior leaders on internal communications and engagement in a fast-paced, matrix environment.
- Strong skills managing online channels, including intranets and e-newsletters, alongside video capture and editing.
- Ability to influence and negotiate with senior stakeholders, and to communicate complex or sensitive issues persuasively to varied audiences.
- Experience designing, writing and evaluating content across a range of internal communications channels.
Our purpose is to create important and enduring relationships.
We are an equal opportunities employer and promote diversity across our profession to ensure every individual has the opportunity to perform at their best.
If you have not done so already, please let us know if you require any support so we can make the right adjustments and considerations should they be required.
#J-18808-Ljbffr
Senior Internal Communications and Engagement Manager in Birmingham employer: Ellwood Atfield
As a major global organisation, we pride ourselves on fostering a dynamic work culture that values collaboration and innovation. Our employees benefit from comprehensive professional development opportunities, enabling them to grow their careers while contributing to impactful internal communications strategies. Located in a vibrant city, we offer a supportive environment where your expertise will be recognised and your contributions will directly influence our organisational success.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Internal Communications and Engagement Manager in Birmingham
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Ellwood Atfield. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Ellwood Atfield, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Ellwood Atfield inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Senior Internal Communications and Engagement Manager in Birmingham
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Ellwood Atfield. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Ellwood Atfield.
How to prepare for a job interview at Ellwood Atfield
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
