At a Glance
- Tasks: Manage and grow TikTok's Music Creator community, ensuring a vibrant LIVE experience.
- Company: Join TikTok LIVE, a dynamic team passionate about creators and innovation.
- Benefits: Enjoy a competitive salary, flexible working, and opportunities for professional growth.
- Other info: Fast-paced environment with exciting projects and career advancement opportunities.
- Why this job: Be at the forefront of music and livestreaming, shaping the future of creators on TikTok.
- Qualifications: 4+ years in talent management, strong data analysis skills, and a passion for music.
The predicted salary is between 50000 - 65000 £ per year.
Location: London
Employment Type: Regular
Job Code: A
Responsibilities
About the team: The LIVE Operations team is obsessed with everything to do with TikTok LIVE. Our focus is to continually champion and optimize TikTok LIVE through working with creators to ensure a creative, fun and safe space for all of our users. The LIVE Operations team is looking for an enthusiastic UK TikTok LIVE Vertical Creator Manager to help us acquire & grow our Music Creators, influencing them and coaching them to go LIVE consistently.
- Research and map the current TikTok LIVE Music ecosystem to refine our SOP for Music creator recruitment, onboarding, and growth.
- Define clear timelines, goals, and KPIs including creators recruited, revenue growth, and market share.
- Partner with the Acquisitions & Community Music Manager to recruit Music talent on and off platform, with primary focus on on-platform.
- Execute the full SOP post-recruitment: deliver 1:1 and group training, educational workshops, and ongoing account support to improve content quality, livestream performance, and monetisation within the Music vertical.
- Partner with the Acquisitions & Community Music Manager and TikTok agencies to train agency managers on best practices for managing Music creators.
- Equip agencies with the tools, frameworks, and knowledge to operate in alignment with TikTok's standards, helping to grow both the Music creator ecosystem and the wider community.
- Develop Music-specific education tailored to creators building a livestreaming career rather than a traditional Music career, recognizing that the latter cohort requires targeted motivation to stream consistently.
- Analyze creator performance data on a regular cadence, identify trends, and iterate the SOP accordingly to drive continuous improvement.
- Collaborate with EU regional teams and the Campaigns team to design Music vertical campaigns that incentivize consistent LIVE activity and complement existing market initiatives.
- Develop events and projects that maximize livestreaming time and energize both creators and their audiences.
- Where possible, leverage existing music industry contacts and source partnerships with music industry partners to deliver tailored experiences for top Music creators.
Qualifications
Minimum Qualifications:
- 4+ years of experience in talent, influencer, or creator management, ideally on a content platform or in an acquisitions-focused role.
- An existing creator network or connections within the amateur music industry is a strong plus.
- Ambitious and results-driven, with solid data analysis skills.
- Comfortable operating in a fast-paced, startup-style environment with stretch revenue targets and competing priorities.
- Excellent verbal and written communication skills in English.
Preferred Qualifications:
- Proven project and process management skills with the ability to parse data quickly and translate it into clear decisions.
- Hands-on experience working within a livestream platform or ecosystem.
- Skilled relationship builder with the professionalism and patience to earn creator trust quickly.
- Strong understanding of the Music industry, ideally with direct experience working alongside music creators or artists, and established knowledge and connections within the industry.
Vertical Creator Manager (Music) 12 Month Fixed-term Contract - TikTok LIVE - London employer: Ellis Technologies, Inc.
At TikTok, we pride ourselves on fostering a vibrant and inclusive work culture that champions creativity and innovation. As a Vertical Creator Manager in our London office, you'll benefit from a dynamic environment that encourages personal and professional growth, with access to industry-leading training and development opportunities. Join us to make a meaningful impact in the music community while enjoying the unique advantages of working at a global leader in social media.
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We think this is how you could land Vertical Creator Manager (Music) 12 Month Fixed-term Contract - TikTok LIVE - London
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We think you need these skills to ace Vertical Creator Manager (Music) 12 Month Fixed-term Contract - TikTok LIVE - London
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