At a Glance
- Tasks: Manage traffic strategies and optimise campaigns for TikTok Shop's innovative marketplace.
- Company: Join the dynamic team at TikTok, a leader in social commerce.
- Benefits: Gain valuable experience in a fast-paced environment with potential for growth.
- Other info: Temporary role through a third-party agency with exciting project opportunities.
- Why this job: Be at the forefront of e-commerce and digital marketing while making a real impact.
- Qualifications: Degree in relevant fields and 2+ years in traffic operations or digital marketing.
The predicted salary is between 50000 - 60000 £ per year.
Location: London
Employment Type: Third-party Associate
Job Code: A
Responsibilities
TikTok Shop is an innovative marketplace fully integrated into TikTok. It brings together online sellers, buyers and creators – all within TikTok – to build a one-stop, seamless shopping experience and to bring more commerce solutions that further enable our community to discover and engage with what they love. As a Traffic Configuration Manager, you will be responsible for platform traffic strategy, campaign traffic allocation, and ecosystem optimization across TikTok Shop. You will work closely with campaign, product, category, creator, and growth teams to maximize traffic efficiency, improve conversion performance, and support large-scale commercial growth initiatives. This role requires strong data analysis capability, logical thinking, structured problem-solving skills, and the ability to balance user experience with business objectives in a fast-paced environment.
- Develop and optimize traffic allocation strategies across TikTok Shop campaigns, channels, and business priorities to maximize GMV growth and traffic efficiency.
- Configure and manage platform traffic resources including homepage placements, campaign entry points, recommendation modules, live traffic support, and content distribution mechanisms.
- Partner with campaign, category, product, creator operations, and growth teams to support major platform campaigns, seasonal events, and brand activations.
- Monitor key traffic metrics including CTR, CVR, ROI, traffic efficiency, retention, and user engagement; identify issues and drive continuous optimization.
- Conduct in-depth data analysis to evaluate traffic performance, user behavior, and conversion funnels, translating insights into actionable operational strategies.
- Support A/B testing initiatives and traffic experiments to validate optimization opportunities and improve business performance.
Minimum Qualifications
- Bachelor’s degree or above in Business, Economics, Data Analytics, Marketing, E-commerce, Engineering, or related fields.
- 2+ years of experience in traffic operations, growth strategy, e-commerce operations, platform strategy, digital marketing, or related functions, preferably within internet or platform companies.
- Strong analytical skills with proficiency in interpreting large datasets and identifying actionable business insights.
Preferred Qualifications
- Familiarity with recommendation systems, traffic allocation logic, content ecosystems, or e-commerce growth mechanisms is highly preferred.
- Excellent stakeholder management and cross-functional collaboration skills.
- Strong ownership mindset with the ability to manage multiple projects simultaneously.
Traffic Configuration Manager – TikTok Shop (Third Party Associate) in London employer: Ellis Technologies, Inc.
As a Traffic Configuration Manager at TikTok Shop in London, you will join a dynamic and innovative team dedicated to revolutionising the online shopping experience. The company fosters a collaborative work culture that values creativity and data-driven decision-making, offering ample opportunities for professional growth and development. With a focus on employee well-being and a vibrant office environment, TikTok Shop is an excellent employer for those seeking meaningful and rewarding careers in the fast-paced world of e-commerce.
StudySmarter Expert Advice🤫
We think this is how you could land Traffic Configuration Manager – TikTok Shop (Third Party Associate) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to TikTok or e-commerce. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your traffic management strategies and data analysis prowess. This will give you an edge during interviews and showcase your hands-on experience.
✨Tip Number 3
Stay updated on trends! Keep an eye on the latest developments in e-commerce and digital marketing. Being knowledgeable about current trends can help you impress interviewers and demonstrate your passion for the field.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills. Plus, applying directly shows your enthusiasm and commitment to joining our team at StudySmarter.
We think you need these skills to ace Traffic Configuration Manager – TikTok Shop (Third Party Associate) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Traffic Configuration Manager role. Highlight your experience in traffic operations and data analysis, and don’t forget to mention any relevant projects that showcase your skills in e-commerce and digital marketing.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about TikTok Shop and how your background aligns with the responsibilities of the role. Be sure to mention specific examples of how you've maximised traffic efficiency in previous roles.
Show Off Your Analytical Skills:Since this role requires strong analytical capabilities, make sure to include examples of how you've interpreted large datasets and turned insights into actionable strategies. This will show us that you can handle the data-driven aspects of the job.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Ellis Technologies, Inc.
✨Know Your Data
As a Traffic Configuration Manager, you'll need to demonstrate your analytical skills. Brush up on interpreting large datasets and be ready to discuss how you've used data analysis in past roles to drive traffic efficiency or improve conversion rates.
✨Understand the Ecosystem
Familiarise yourself with TikTok Shop's marketplace and its unique features. Be prepared to talk about how you would optimise traffic allocation strategies and support major campaigns, showing that you understand the platform's dynamics.
✨Showcase Your Problem-Solving Skills
This role requires structured problem-solving abilities. Think of examples from your previous experience where you identified issues in traffic performance and how you implemented solutions. Use the STAR method (Situation, Task, Action, Result) to frame your answers.
✨Engage with Stakeholders
Highlight your experience in cross-functional collaboration. Be ready to discuss how you've worked with different teams, such as marketing or product, to achieve common goals. This will show that you can manage multiple projects and maintain strong stakeholder relationships.
