We’re looking for an experienced Head of Ecommerce. You’ll lead ecommerce teams across two sites, with responsibility for growing online sales, improving profitability and making sure both businesses get the most out of their websites, digital marketing and marketplace channels. This is a hands-on leadership role where you’ll need to be comfortable looking at the bigger picture while staying close to the day-to-day trading activity. You’ll work closely with the Trading Director and teams across buying, merchandising, marketing and operations to identify opportunities, improve performance and deliver commercial results. Key Responsibilities * Lead ecommerce strategy across both businesses, driving sales, margin and profitability. * Identify growth opportunities across customer experience, product ranges, new channels and marketplaces. * Use performance data and customer insight to improve results. Commercial Trading * Own ecommerce P&L, budgets and trading performance. * Monitor sales, conversion, average order value, margins and marketing ROI. * Lead trading reviews and work with buying and merchandising on pricing, stock, product ranges and promotions. Digital Marketing and Website Performance * Oversee SEO, PPC, paid social, email, CRM and affiliate marketing, ensuring budgets deliver a strong return. * Improve website usability, customer journeys and conversion rates. * Work with technical teams and external agencies on improvements that support growth. Team Leadership and Stakeholder Management * Lead and develop ecommerce teams across both businesses, setting clear objectives and encouraging collaboration. * Build strong relationships with senior stakeholders across buying, merchandising, marketing, finance, logistics and retail operations. * Manage relationships with agencies, technology providers and marketplace partners. * Travel regularly to London to support the team and maintain strong working relationships across both locations. What We're Looking For * At least five years' experience in a senior ecommerce role, ideally within multichannel retail. * A proven track record of growing online sales and improving profitability. * Experience managing ecommerce P&L, budgets and trading performance. * Strong analytical skills and the ability to turn data into commercial decisions. * Knowledge of ecommerce platforms such as Magento/Adobe Commerce, Shopify Plus or similar. * Understanding of SEO, PPC, paid social, email marketing and conversion rate optimisation. * Experience leading and developing teams, ideally across multiple locations. * The ability to manage different brands, customer groups and commercial priorities. * A hands-on approach, with strong decision-making, communication and stakeholder management skills. * Flexibility to travel between locations. What's on Offer? * Salary of up to £80,000. * The opportunity to shape ecommerce strategy and make a direct commercial impact across two businesses. * Ongoing training and development opportunities. * Company pension scheme
Head of Ecommerce in London employer: Elite Executive Recruitment
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Contact Details:
Elite Executive Recruitment Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Ecommerce in London
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Elite Executive Recruitment, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Elite Executive Recruitment!
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Elite Executive Recruitment, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Elite Executive Recruitment and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Elite Executive Recruitment that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Elite Executive Recruitment
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
