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- Tasks: Lead brand innovation and partnerships to keep Elior at the forefront of the market.
- Company: Elior is a top contract caterer with a commitment to inclusivity and employee satisfaction.
- Benefits: Enjoy free lunches, flexible working, mental health support, and career growth opportunities.
- Why this job: Join a dynamic team that values creativity and offers a chance to make a real impact.
- Qualifications: Experience in branding, marketing, and project management; strong creative and analytical skills required.
- Other info: Work in a supportive environment where 85% of colleagues are proud to be part of the team.
The predicted salary is between 28800 - 43200 £ per year.
Join our team! We are looking for a Brand Manager to join the team here at Elior. You will play a pivotal role in ensuring Elior stays market-leading by creating and refreshing brands, concepts, and campaigns, while partnering with third parties to deliver innovative, commercially viable brand partnerships that drive new bids, sales, and margin growth in existing sites.
Main Duties:
- Create and launch innovative brands and sub-brands from design, food, and marketing perspectives.
- Develop and manage brand partnerships, working with stakeholders to bring new brands, chefs, concepts, and products to market.
- Prepare marketing briefs for the food development team, including competitor analysis and trends.
- Deliver creative briefs to agencies for branding and point of sale.
- Manage relationships with creative, print, and research agencies, ensuring timely and budget-friendly execution.
- Create central campaigns to drive sales, coordinating with marketing managers for an annual plan.
- Oversee project management and implementation of concepts/campaigns across teams.
- Ensure proposals add commercial value, adjusting where needed.
- Maintain brand materials, including standards and matrices.
- Regularly monitor competitor activity for new opportunities.
- Keep internal and external collateral updated.
- Provide insights for sales and retention teams, supporting bids and presentations.
- Coordinate third-party photography for optimized customer-facing collateral.
What can you bring?
- Proven ability to use insights, branding, and marketing to drive brand performance and results.
- Skilled in managing third-party relationships.
- Strong project and stakeholder management.
- Creative thinker with design direction expertise.
- Confident presenter, able to inspire teams with a shared vision.
- Knowledge of trends in food, beverage, or grocery industries.
- Experience with design and food briefs.
- Good understanding of operational site realities (equipment, space, layout).
- Proficient in Word, Excel, PowerPoint, and brand/category management systems.
Elior offers a competitive salary plus a 15% performance bonus. Our way of saying thank you...
At Elior, we strive to ensure our colleagues feel appreciated and rewarded, offering generous benefits:
- FREE Lunches: Enjoy complimentary lunches on office days.
- Support Your Way of Life: Flexible working options, hybrid model, holiday allowance, family leave, paid charity leave.
- Opportunities for growth: Career progression and community connection.
- Supporting your wellbeing: Mental health support and wellbeing benefits.
- Financial security: Life assurance, pension schemes, discounts, cashback, leisure discounts, cycle to work scheme.
Why it’s great to work for us...
Elior is a multi-award-winning contract caterer with over 10,000 colleagues across various sectors. We are committed to an inclusive culture where everyone can thrive. That’s why 85% of colleagues are proud to work here!
Elior Celebrates Equality
We promote a culture of equality, diversity, and inclusion, ensuring our environment is inclusive and supportive for all colleagues.
Interested? Click the ‘Apply for this role’ button at the top of this advert.
Brand Manager employer: Elior
Contact Detail:
Elior Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with Elior's brand values and recent campaigns. Understanding their current positioning will help you tailor your approach and demonstrate how your vision aligns with their goals during the interview.
✨Tip Number 2
Network with professionals in the food and beverage industry, especially those who have experience in brand management. Engaging with these individuals can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful brand partnerships you've managed in the past. Highlighting your ability to drive sales and margin growth through innovative strategies will set you apart from other candidates.
✨Tip Number 4
Stay updated on the latest trends in the food and beverage sector. Being knowledgeable about current market dynamics will not only impress your interviewers but also show that you're proactive and passionate about the industry.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and skills required for the Brand Manager position. Tailor your application to highlight how your experience aligns with these requirements.
Craft a Compelling CV: Ensure your CV is up-to-date and clearly outlines your relevant experience in branding, marketing, and project management. Use specific examples to demonstrate your achievements and skills that relate to the role.
Write a Strong Cover Letter: Your cover letter should express your enthusiasm for the role and the company. Highlight your creative thinking and ability to manage third-party relationships, as well as any relevant industry knowledge you possess.
Showcase Your Insights: In your application, include insights or ideas about current trends in the food and beverage industry. This will demonstrate your knowledge and passion for the sector, making you a more attractive candidate.
How to prepare for a job interview at Elior
✨Know Your Brands
Before the interview, research Elior's existing brands and any recent campaigns they've launched. Be prepared to discuss how you can contribute to their brand strategy and suggest innovative ideas that align with their vision.
✨Showcase Your Creativity
As a Brand Manager, creativity is key. Bring examples of past projects where you've successfully developed brands or campaigns. Highlight your design direction expertise and how it led to measurable results.
✨Understand Market Trends
Familiarise yourself with current trends in the food, beverage, and grocery industries. Be ready to discuss how these trends can influence Elior's branding strategies and how you can leverage them for new partnerships.
✨Demonstrate Stakeholder Management Skills
Prepare to talk about your experience managing third-party relationships and stakeholders. Provide specific examples of how you've navigated challenges and ensured successful collaboration in previous roles.
