Marketing Manager Online (m/w/d)

Role: Group Marketing Manager Salary: up to £45K per annum DOE Location: Head office in Newbury, but there is flexibility with location due to being based nationally. 22 days flexible + Christmas shutdown + statutory holidays. ~£Free Onsite Parking. ~ Cycle to Work Scheme. ~ Employee Referral Scheme. ~ Company Pension Scheme. ~ Life Assurance. (Employee Scholarship Scheme. ~ Elevation Recruitment Group – Marketing Division are excited to be working with a fantastic national service led umbrella company. This important role blends CRM Management and marketing for lead generation and brand awareness. This is a varied role which will provide opportunities to work at group level alongside business managers, sales teams, external marketing partners, and customers. With the ability to combine knowledge of fire safety standards with modern marketing techniques, your position is key to our growth. Use high level CRM information to determine and implement effective marketing strategies that lead to new business opportunities in identified areas. Marketing automation to ensure the accuracy, integrity, and consistency of data. Generate and analyse CRM reports and dashboards to provide insights into sales performance, targets for marketing campaigns, and assessing marketing campaign effectiveness, customer engagement, and key business metrics. Identify trends and recommend data-driven strategies. Work alongside sales colleagues to recognise opportunities to lead generation through multichannel marketing campaigns. Keep abreast of the latest CRM features, updates, and best practices to identify opportunities for system optimisation and improvement including automation of workflows. Prepare regular sales and marketing reports, and communicate key metrics accross the group. Work with external marketing agencies to optimise online presence, including website content, SEO, and social media channels. Coordinate updates to the company websites and social media channels, ensuring content is current, engaging, and aligned with brand guidelines. Devise and implement offline marketing stategies to improve the volume and quality of our pipleline. Coordinate the creation and distribution of marketing materials, including brochures, presentations, website content, social media posts, and email newsletters. Assist with the planning and execution of trade shows, webinars, and other marketing events. Conduct market research and competitor analysis to identify trends and opportunities. Proven experience in a similar marketing role preferably within a similar service-based industry. Demonstrable success with digital media marketing. Excellent analytical skills with the ability to interpret data and make strategic decisions. Full driving licence. Your performance and perceived success will be assessed against improvements in agreed areas and the ongoing ability of our sales teams to drive business growth.