At a Glance
- Tasks: Create and execute digital marketing strategies to boost our clothing brand.
- Company: Join a leading UK clothing manufacturer with a strong market presence.
- Benefits: Enjoy a competitive salary, Monday to Friday hours, and a creative work environment.
- Why this job: Be part of a dynamic team that values creativity and data-driven decisions.
- Qualifications: Looking for someone creative, data-savvy, and experienced in digital marketing.
- Other info: Opportunity to work on exciting campaigns across various platforms.
The predicted salary is between 30000 - 38000 £ per year.
Role: Digital Marketing Executive– Dewsbury Salary: £30-38K per annum DOE Hours: Monday to Friday 9am-5pm Position Overview: Elevation Recruitment are excited to be exclusively recruiting for a leading UK clothing manufacturer. We are looking for a creative and data-driven Digital Marketing Executive to join our team at The successful candidate will be responsible for developing and executing digital marketing strategies to promote our clothing lines, increase brand visibility, and drive online sales. You will play a key role in managing online campaigns across multiple platforms, optimising content for SEO, and analysing performance metrics to ensure our marketing efforts are effective. Responsibilities: Develop and implement digital marketing strategies that align with the company’s brand and sales goals. Manage and optimise multi-channel campaigns, including social media (Instagram, Facebook, Pinterest), email marketing, paid ads (PPC), and influencer marketing. Collaborate with the design team to create engaging and visually appealing content (banners, ads, etc.) for digital campaigns. Conduct keyword research to optimise website content, product descriptions, and blog posts for search engines. Implement on-page and off-page SEO tactics to drive organic traffic to the website. Work with copywriters to ensure all digital content is optimised for search visibility and user experience. Manage and grow the company’s social media presence by creating and scheduling posts, stories, and ads that resonate with our audience. Engage with customers and followers through comments, messages, and collaborations with influencers to build a community around the brand. Analyse social media performance and adjust strategies to increase engagement and follower growth. Create and manage email marketing campaigns aimed at nurturing leads, increasing customer retention, and promoting new product launches. Build and segment email lists, track performance, and optimise for open rates, click-through rates, and conversions. Work closely with the sales team to ensure seamless integration between email marketing and customer relationship management (CRM) systems. Manage paid ads on platforms like Google Ads, Facebook Ads, and Instagram Ads, optimising for ROI. Analyse ad performance and recommend adjustments to bidding strategies, keywords, and targeting to increase conversions and reduce cost-per-click (CPC). Qualifications and skills: 2-3 years of experience in digital marketing, preferably in the fashion or retail industry. Proficient in digital marketing platforms (Google Ads, Facebook Ads Manager, Instagram, etc.). Strong knowledge of SEO and SEM practices. Hands-on experience with social media management tools (Hootsuite, Buffer, etc.). Experience with email marketing tools (Mailchimp, Klaviyo) and CRM systems. Proficient in Google Analytics, SEMrush, or other analytics platforms. Basic knowledge of graphic design tools (Photoshop, Canva) is a plus.
Digital Marketing Executive employer: Elevation Recruitment Group
Contact Detail:
Elevation Recruitment Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially in the fashion industry. Follow relevant blogs, podcasts, and social media accounts to stay updated on best practices and innovative strategies that can set you apart.
✨Tip Number 2
Showcase your creativity by preparing a portfolio of past digital marketing campaigns you've worked on. Highlight any successful projects that demonstrate your ability to drive online sales and increase brand visibility.
✨Tip Number 3
Network with professionals in the digital marketing field, particularly those who have experience in the clothing or retail sectors. Attend industry events or join online forums to connect with potential colleagues and learn from their experiences.
✨Tip Number 4
Prepare to discuss specific metrics and results from your previous campaigns during the interview. Be ready to explain how you used data to inform your strategies and optimize performance across various platforms.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in areas like SEO, social media management, and campaign optimization. Use keywords from the job description to align your skills with what the company is looking for.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the clothing industry. Mention specific campaigns you've worked on and how they relate to the responsibilities outlined in the job description.
Showcase Your Creativity: Since the role requires creativity, consider including a portfolio or links to previous digital marketing campaigns you've executed. Highlight any innovative strategies you implemented and the results achieved.
Highlight Analytical Skills: Emphasize your ability to analyze performance metrics and adjust strategies accordingly. Provide examples of how you've used data to drive decisions in past roles, as this is crucial for the position.
How to prepare for a job interview at Elevation Recruitment Group
✨Show Your Creativity
As a Digital Marketing Executive, creativity is key. Be prepared to discuss your previous campaigns and how you approached them creatively. Bring examples of your work or ideas for future campaigns that align with the company's brand.
✨Know Your Metrics
Data-driven decision-making is crucial in digital marketing. Familiarize yourself with key performance indicators (KPIs) relevant to the role, such as conversion rates and ROI. Be ready to explain how you've used data to optimize campaigns in the past.
✨Understand SEO Fundamentals
Since the role involves SEO, brush up on your knowledge of both on-page and off-page SEO tactics. Be prepared to discuss specific strategies you've implemented and the results they achieved. This will demonstrate your expertise and commitment to driving organic traffic.
✨Engage with Social Media Trends
Social media is a major part of this role. Stay updated on the latest trends and best practices across platforms like Instagram, Facebook, and Pinterest. Share your insights during the interview to show your passion and understanding of effective social media marketing.