At a Glance
- Tasks: Lead marketing strategy to drive growth and brand awareness across the UK and Northern Europe.
- Company: National construction business with a supportive team and long-term progression opportunities.
- Benefits: 25 days holiday, option to buy more, death in service benefit, and a collaborative work environment.
- Other info: Join a dynamic team and enjoy excellent career development prospects.
- Why this job: Be a key player in shaping marketing strategies that make a real impact on business growth.
- Qualifications: 7+ years in marketing, with strong leadership and digital marketing skills.
The predicted salary is between 60000 - 80000 £ per year.
Hours: Monday- Friday 37.5 hours per week
25 days holiday + bank holidays
Option to buy up to 5 additional holidays annually
Death in service benefit (3x salary)
Supportive team environment with long‑term progression opportunities
Position Overview
Elevation Recruitment are partnering with a national construction business who work with governing bodies, public sectors and private sector frameworks. Candidates from a modular, construction, engineering, manufacturing, rental or B2B sectors will be considered.
Job Summary
The Head of Marketing is responsible for developing and delivering marketing strategy to support the company's growth ambitions across the UK and Northern Europe. The role provides strategic leadership for all marketing, communications, brand, digital marketing, lead generation, public relations and customer engagement activities. As a key member of the Management Team, the Head of Marketing will drive market awareness, strengthen brand positioning, generate qualified sales opportunities, and support the achievement of business growth objectives across both the temporary and permanent modular sectors. The role will lead the internal marketing team, manage external agency relationships and work closely with the Business Development Advisers (BDA), Sales Teams and Operational Leaders to ensure marketing activity delivers measurable commercial outcomes.
Responsibilities
- Strategic Leadership
- Develop and deliver the company's marketing strategy in line with corporate objectives and growth plans.
- Contribute to annual business planning and long‑term strategic development.
- Identify market opportunities, emerging trends and competitive threats.
- Provide regular performance reporting and strategic recommendations to the Management Team.
- Manage the relationships with the executive board & key stakeholders (Sales Directors) in the business to drive marketing strategy with solution‑driven approach.
- Brand and Market Positioning
- Lead the development and protection of the brands.
- Ensure consistent brand messaging across all channels and customer touchpoints.
- Develop compelling value propositions for target sectors and markets.
- Strengthen brand awareness and market positioning across the UK and Northern Europe.
- Demand Generation and Sales Enablement
- Develop and implement data‑driven lead generation programmes.
- Support sales growth through targeted sector campaigns and account‑based marketing initiatives.
- Work closely with BDA and Sales teams to maximise marketing contribution to sales pipeline generation.
- Drive customer acquisition strategies across all appropriate channels.
- Support the Sales Director’s Granularity of Growth initiatives and market penetration plans.
- Digital Marketing and CRM
- Lead the company's digital marketing strategy, including website, SEO, data generation, PPC, email marketing, social media and marketing automation.
- Ensure effective use of CRM systems to improve lead management, campaign performance and customer insight.
- Utilise data and analytics to optimise marketing investment and return on investment.
- Public Relations and Communications
- Manage PR strategy and external communications across all markets.
- Manage crisis communications when required.
- Maximise opportunities for thought leadership, awards and industry recognition.
- Market Intelligence and Customer Insight
- Monitor market trends, customer needs and competitor activity.
- Develop customer insight programmes to improve customer experience and marketing effectiveness.
- Identify opportunities for new market development and growth.
- Leadership and Team Development
- Lead, motivate and develop the marketing team.
- Manage external agencies, consultants and supplier performance, agency selection along with procurement / review of existing supply chain.
- Establish clear objectives, KPIs and performance measures.
- Foster a culture of accountability, collaboration and continuous improvement.
- Internal Communications and Employer Brand
- Support the HR/ ESG function in developing employer branding initiatives.
- Ensure company values and culture are effectively communicated internally.
- Support recruitment and employee engagement campaigns where appropriate.
- Prepare, manage and monitor the annual marketing budget.
- Ensure marketing expenditure delivers measurable return on investment.
- Evaluate and report on campaign effectiveness and commercial impact.
Qualifications
- Degree qualified in Marketing, Business or a related discipline.
- Chartered Institute of Marketing (CIM) qualification desirable.
- Minimum 7 years' marketing experience, including at least 3 years in a senior leadership role.
- Proven experience of developing and delivering successful marketing strategies.
- Strong digital marketing, CRM and lead generation expertise.
- Experience working within construction, manufacturing, engineering, rental or B2B sectors would be advantageous.
- Strategic thinker with strong commercial awareness.
- Results‑oriented, digitally savvy and data‑driven.
- Exceptional leadership and people management skills.
- Strong communication, influencing and stakeholder management abilities.
- Highly organised with excellent project management skills.
- Innovative, proactive and adaptable.
- Strong written and verbal communication skills.
- Ability to build productive relationships across all levels of the business.
Head of Marketing in Brandesburton employer: Elevation Recruitment Group
Join a national construction business that prioritises employee growth and offers a supportive team environment. With 25 days of holiday plus bank holidays, the option to purchase additional leave, and a death in service benefit, this role as Head of Marketing not only provides strategic leadership opportunities but also fosters a culture of collaboration and long-term progression. Located in a dynamic sector, you'll have the chance to make a significant impact on the company's growth ambitions across the UK and Northern Europe.
Contact Details:
Elevation Recruitment Group Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Brandesburton
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Elevation Recruitment Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Elevation Recruitment Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Elevation Recruitment Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Elevation Recruitment Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing in Brandesburton
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Elevation Recruitment Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Elevation Recruitment Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Elevation Recruitment Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Elevation Recruitment Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Elevation Recruitment Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Elevation Recruitment Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
