Premium Sales Executive (Sport & Entertainment) in England

ABOUT ELEVATE: Elevate is a full-service consulting firm that inspires high-performing organizations to find their limits and push past them. With expertise in brand consulting, sales strategy, data-driven insights, and talent optimization, Elevate gives its clients a competitive edge in the fight for people’s precious time and attention. Established in 2018, Elevate set out to help sports teams and leagues spark innovation and drive performance.

POSITION SUMMARY - ACCOUNT EXECUTIVE: The Account Executive will drive ticket sales and premium hospitality growth for a Premier League Football Club client through new business development, account management, and event execution. This includes selling VIP premium tickets for selected venues, with regular travel to attend high-profile events and matches across the UK. The role requires delivering exceptional customer service and contributing to a high-performance team culture, primarily based at Elevate’s London office. A successful candidate will cultivate relationships with VIPs, ensuring every interaction reflects professionalism, discretion, and the high standards expected at elite hospitality levels.

Salary: £35,000-£40,000 per annum, plus a healthy commission scheme.

KEY RESPONSIBILITIES

• Drive revenue through outbound sales efforts, including cold calls, virtual presentations, in-person meetings, and networking events.
• Sell premium hospitality packages to individuals, businesses, and community organisations.
• Upsell and cross-sell existing customers by identifying additional revenue opportunities.
• Meet or exceed assigned ticket sales and revenue goals.
• Maintain daily outreach goals using provided lead lists while generating new leads through referrals, networking, social selling, and community involvement.
• Build strong, long-term relationships with clients through proactive communication, personalised service, and value-driven interactions.
• Attend local events, games, and networking functions to support relationship-building and client engagement.
• Provide best-in-class service to all current and prospective clients, responding promptly to inquiries and requests.
• Manage and retain existing accounts by keeping in regular contact with clients.
• Work closely with marketing and events teams to develop and execute group sales campaigns and promotional initiatives.
• Accurately maintain records of leads, prospects, sales activities, and account information in the CRM system (e.g., Salesforce or equivalent).
• Contribute to a competitive and collaborative team culture by participating in meetings, trainings, and knowledge sharing.
• Serve as a frontline representative on game days, managing client experiences, hosting events, and resolving issues.
• Travel to client venues across the UK, including some out-of-hours and weekend commitments, to support operations and provide on-site client service.
• Assist client ticket and operations with event-day responsibilities as needed.
• Stay informed on industry trends, team initiatives, and local market dynamics.
• Other duties as assigned by Management.

QUALIFICATIONS

• Bachelor’s degree in Business, Sports Management, Marketing, or a related field preferred.
• 2+ years of professional sales experience, preferably in sports, entertainment, or hospitality.
• Proven track record in B2B sales, group sales, or premium ticketing preferred.
• Experience with CRM systems (Salesforce, Microsoft CRM) and proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).

Skills & Abilities

• Goal-oriented with a proactive, self-motivated mindset.
• Outstanding interpersonal and communication skills - written, verbal, and presentation.
• Comfortable presenting to and building relationships with corporate decision-makers and high-profile clients.
• Strong organisational skills with the ability to prioritise, multitask, and thrive in a fast-paced, high-pressure environment.
• Team-first attitude with high emotional intelligence and problem-solving capabilities.
• Flexible and adaptable to work evenings, weekends, and holidays as required.
• Ability to lift up to 20 lbs and travel occasionally for meetings or events.

WORKING CONDITIONS

• Environment: Primarily London office-based with frequent attendance at athletic events, community engagements, and client meetings.
• Travel: Minimal but may be required for special events or out-of-office appointments.
• Schedule: Includes evenings, weekends, and holidays, especially during sports seasons and major events.

Applicants must be legally authorised to work in the UK and require no future sponsorship for work authorisation in the UK. This position is open to all qualified candidates. If you need assistance or an accommodation due to a disability in connection with the application process, you may contact us. We are proud to be an equal opportunity/veterans/disabled/LGBT employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment is decided based on qualifications, merit, and business need, without regard to race, colour, religion, gender, sexual orientation, national origin, disability status, protected veteran status, genetic information, or any other characteristic protected by applicable law.

Seniority level: Entry level

Employment type: Full-time

Industries: Spectator Sports and Sports Teams and Clubs