At a Glance
- Tasks: Lead creative strategies for global paid media campaigns across platforms like Google, Meta, and TikTok.
- Company: Join ELEMIS, a leading brand in the beauty industry with a focus on innovation.
- Benefits: Enjoy hybrid working, generous holidays, staff discounts, and excellent well-being policies.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make an impact by optimising how ELEMIS engages and educates customers globally.
- Qualifications: Experience in creative briefing and data-driven campaign optimisation is essential.
The predicted salary is between 60000 - 75000 £ per year.
ELEMIS have created a brand new role in our Global Paid Media team to support our growth! Reporting to the Global Head of Paid Media, we are seeking a data-driven Paid Creative Lead to help support and execute our global Paid Marketing strategy. You will play a key role in acquiring & educating new customers, and brand visibility for the Elemis D2C website through high-performing, insight-led Paid Media Creative.
You will be primarily responsible for creative briefing, pipeline and innovation whilst collaborating with the wider Paid Media team to ensure all campaigns are effectively delivered across platforms such as Google, Meta, TikTok and Amazon.
Key Responsibilities
- Lead on the briefing process for all paid media channels for campaign and calendar moments, new product launches and promotional events.
- Support the delivery of the global paid marketing strategy through high-quality creative, aimed at enhancing brand and product awareness, education and conversion.
- Support channel leads with the creative roadmap, ensuring a constant flow of test and learns allowing for a high level of learning from each campaign.
- Create strong relationships and deep collaboration with our in-house creative team to ensure creatives are delivered as expected and on-time.
- Lead monthly creative feedback sessions with the creative team and also ensure ad-hoc insights are shared in a timely manner to improve learnings and deeper understanding of key performance drivers.
- Lead on newer creative types such as UGC and Influencer to ensure campaigns are set up to perform within a changing media landscape.
- Stay on top of platform updates and changes, positioning ELEMIS to be able to move quickly to adopt new products where it makes sense to.
- Leverage data and insights to improve creative effectiveness, budget allocation, and overall performance.
Skills, Knowledge and Expertise
- Experience in creative briefing of paid media campaigns within the consumer goods industry, with experience of delivering briefs across numerous platforms with a strong focus on paid social platforms.
- Experience of setting up & managing creative test and learn roadmaps.
- Data-driven approach to optimising activity with strong proficiency in Excel / Google Sheets, and familiarity with tools such as Google Analytics, BI platforms, or similar.
- Comfortable working with data and translating insights into clear actions.
- Strong project management and organisational skills.
- Excellent communication skills.
- Collaborative approach, works cross functionally to strengthen relationships and team spirit.
Benefits
- We operate a Hybrid Working Policy which means three days in our Baker Street (London) offices and two days working from home.
- Flexible working hours, core hours are between 10am - 4pm.
- 27 days holidays plus your birthday off!
- Generous Staff Discount on all your favourite ELEMIS products and spa treatments, as well as discounts on L'OCCITANE Group products (including L'Occitane, Erborian and more).
- Excellent well-being policies including enhanced Maternity & Paternity policies, Income Protection, Life Assurance and more.
- Company Pension Scheme.
- Healthcare Cash Plan (with Dental).
- Access to Medicash Plan - which covers a broad range of medical services.
- Employee Assistance Programme for all Associates and their families.
- Cycle to Work Scheme, Season Ticket Loan, Length of Service Awards.
- Much, much more!
Global Paid Media Creative Lead employer: ELEMIS
ELEMIS is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and data-driven strategies converge. With a strong focus on employee well-being, generous benefits including flexible working hours, and opportunities for professional growth, ELEMIS fosters a collaborative culture that empowers its team to innovate and excel in the fast-paced world of digital marketing. Join us to make a meaningful impact while enjoying a supportive workplace that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Global Paid Media Creative Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at ELEMIS or similar companies. A friendly chat can sometimes lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of your past work. Whether it’s a campaign you led or a creative brief you nailed, let your portfolio do the talking.
✨Tip Number 3
Stay updated on trends! Make sure you’re aware of the latest in paid media and digital marketing. Mentioning recent changes or innovations during your interview can really impress the hiring team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the ELEMIS team.
We think you need these skills to ace Global Paid Media Creative Lead
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Global Paid Media Creative Lead role. Highlight your experience with creative briefing and data-driven strategies, as these are key to what we're looking for at ELEMIS.
Showcase Your Creativity:Don’t just list your skills; show us how you've used them! Include examples of successful campaigns you've led or contributed to, especially those that involved innovative creative approaches across platforms like Google and Meta.
Be Data-Driven:Since this role is all about leveraging data for creative effectiveness, make sure to mention any tools you’ve used, like Google Analytics or Excel. We want to see how you’ve turned insights into actionable strategies in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our Global Paid Media team!
How to prepare for a job interview at ELEMIS
✨Know Your Creative Briefs
Before the interview, brush up on your experience with creative briefs for paid media campaigns. Be ready to discuss specific examples where you led the briefing process and how it impacted campaign performance. This will show your understanding of the role and your ability to drive results.
✨Data-Driven Mindset
Since this role requires a data-driven approach, come prepared with insights from your previous campaigns. Share how you've used data to optimise creative effectiveness and budget allocation. This will demonstrate your analytical skills and your ability to translate data into actionable strategies.
✨Collaboration is Key
Highlight your experience working cross-functionally with creative teams. Discuss how you've built strong relationships to ensure timely delivery of creatives. This will showcase your collaborative spirit and project management skills, which are crucial for this position.
✨Stay Ahead of Trends
Familiarise yourself with the latest trends in paid media, especially on platforms like Google, Meta, TikTok, and Amazon. Be ready to discuss how you would leverage new creative types, such as UGC and influencer content, to enhance campaign performance. This shows your proactive approach and adaptability in a changing media landscape.
