At a Glance
- Tasks: Lead product marketing strategies and drive impactful launches in a dynamic tech environment.
- Company: Join Elemica, a top digital supply chain company transforming the SaaS landscape.
- Benefits: Enjoy flexible work, inclusive parental leave, health options, and wellness initiatives.
- Other info: Collaborative culture with opportunities for growth and innovation.
- Why this job: Make a real impact by shaping the future of supply chain technology.
- Qualifications: 8-12 years in product marketing with a focus on B2B SaaS and supply chain.
The predicted salary is between 36000 - 60000 £ per year.
Interested in a career that bridges the gap between Supply Chain and Technology? Elemica, an award-winning, digital supply chain company in the SaaS community, is seeking experienced Director of Product Marketing to grow our business and strengthen our partnerships with existing top enterprise clients. This is an opportunity to join a growing company of talented and committed individuals, unified in the common goal of exceeding our client’s expectations.
Our Values
- Curiosity – we delight in the discovery of new challenges and feel compelled to solve them
- Integrity – We are relatable and trustworthy; steadfast in our commitment to our colleagues, clients, and partners
- Accountability – We show up and deliver measurable, meaningful business value. Consistently.
- Passion – We have a shared enthusiasm for transforming our clients’ supply chain
What’s In It For You?
- Flexible work locations
- Inclusive parental leave policy that supports all parents and careers
- Health & Voluntary/Pet Insurance Options
- Paid Time Off & Holidays
- Retirement savings and bonus programs
- Quarterly employee engagement events
- Wellness & Mental Health Initiatives
- Generous Employee Referral Program
- Fun work environment
Responsibilities & Objectives
Reporting to the Vice President of Marketing, Elemica’s Director of Product Marketing will own positioning, competitive differentiation, messaging, and enablement for a connected set of network-enabled solutions spanning order management, logistics execution, supplier collaboration, and visibility.
What You’ll Do
- Lead and execute launch programs, build content and tools that accelerate revenue, and use the Voice of the Customer to continually sharpen our story
- Collaborate with Sales, Product, Marketing, and Partners to deliver the programs and proof that move deals forward across every GTM route
- Own portfolio positioning and value proposition - define differentiated messaging for assigned solutions and personas, ensuring clarity across Sales, Marketing, and Partner channels
- Plan and execute launches - lead cross-functional GTM launch programs from messaging and asset creation to enablement and measurement
- Create high-impact content - develop messaging frameworks, presentations, collateral, and proof assets that make the differentiated value story clear, repeatable, and revenue-driven
- Translate product innovation into market value - partner with Product Management to turn roadmap updates into customer-facing value stories
- Lead competitive and market intelligence - maintain battlecards, win/loss insights, and market proof to guide GTM priorities
- Use the Voice of the Customer - drive a structured VOC approach to gather, synthesize, and apply customer insights that strengthen messaging and enablement
- Enable Sales and Partners - deliver playbooks, training, and co-marketing assets that increase confidence and consistency in every selling motion
- Collaborate on strategy - partner with Marketing, Product, and Sales leadership to shape GTM strategy, campaign alignment, and platform-level messaging frameworks
- Measure and refine - track impact across pipeline creation, win rates, and content adoption; adjust messaging and programs accordingly
What You'll Need
- 8–12 years in product marketing and GTM strategy in enterprise B2B SaaS - experience in supply chain is mandatory
- Deep familiarity with logistics and control tower, order-to-cash, or supplier collaboration technology, ideally within a network-based or multi-enterprise platform model
- Experience driving data-as-a-product GTM strategies
- Proven ability to develop differentiated messaging that drives measurable revenue impact and pipeline conversion
- Experience leading product launches, gathering customer insight, and translating it into clear market messaging
- Background in high-growth or transformation-stage companies, where clarity, speed, and alignment matter most
- Hands-on experience developing and using AI agents for research, persona development and content development scale
Success Measures
- Launch Performance: All launches delivered on time with complete GTM assets, messaging, and enablement; measurable contribution to pipeline within 90 days
- Messaging Impact: Clear, differentiated messaging adopted across Sales, Marketing, and Partner channels; evidence of message consistency in live opportunities and campaigns
- Enablement Adoption: 90%+ of Sales and Partner teams trained and using approved materials; active utilization tracked through CRM or enablement platforms
- Pipeline & Win Influence: 15–20% improvement in pipeline creation and win rates for assigned portfolio compared to prior period
- Partner Activation: At least two partner enablement or co-marketing programs launched per year, each tied to measurable partner-led opportunity creation
- Customer Voice Integration: Quarterly VOC insights captured and applied to refine at least two key narratives or launch campaigns annually
- Market Recognition: Competitive wins, analyst inclusion, or customer proof that demonstrate strengthened category position
Who We Are
Elemica is a leading provider of Digital Supply Chain Management solutions and the premier multi-enterprise collaboration network for global process manufacturing industries. Its portfolio of SaaS-based, network-powered digitization and visibility solutions automate critical information flows, enable multi-channel data strategies, and improve end-to-end supply chain performance. Elemica solutions connect many of the world’s largest manufacturers to their direct material suppliers, logistics service providers and end customers, helping them realize the promise of, and return on, their investments in supply chain digitization.
Director, Product Marketing employer: Elemica
Elemica is an exceptional employer that fosters a collaborative and innovative work culture, allowing Software Engineers to thrive in a flexible remote environment across the UK. With competitive compensation packages, generous employee benefits, and a strong emphasis on personal and professional growth, employees are encouraged to develop their skills while contributing to meaningful projects that transform supply chain management. Join a team that values curiosity, integrity, and passion, and be part of a company that is committed to exceeding client expectations and driving impactful change in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Director, Product Marketing
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Elemica!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Elemica would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Elemica through your school's career services!
We think you need these skills to ace Director, Product Marketing
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Director, Product Marketing, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Director, Product Marketing position at Elemica. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Elemica
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
