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- Tasks: Lead product marketing strategies and drive impactful launches in a dynamic tech environment.
- Company: Join Elemica, a top digital supply chain company transforming the SaaS landscape.
- Benefits: Enjoy flexible work, inclusive parental leave, health options, and wellness initiatives.
- Why this job: Make a real impact by shaping the future of supply chain technology.
- Qualifications: 8-12 years in product marketing with a focus on B2B SaaS and supply chain.
- Other info: Collaborative culture with opportunities for growth and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Interested in a career that bridges the gap between Supply Chain and Technology? Elemica, an award-winning, digital supply chain company in the SaaS community, is seeking experienced Director of Product Marketing to grow our business and strengthen our partnerships with existing top enterprise clients. This is an opportunity to join a growing company of talented and committed individuals, unified in the common goal of exceeding our client’s expectations.
Our Values
- Curiosity – we delight in the discovery of new challenges and feel compelled to solve them
- Integrity – We are relatable and trustworthy; steadfast in our commitment to our colleagues, clients, and partners
- Accountability – We show up and deliver measurable, meaningful business value. Consistently.
- Passion – We have a shared enthusiasm for transforming our clients’ supply chain
What’s In It For You?
- Flexible work locations
- Inclusive parental leave policy that supports all parents and careers
- Health & Voluntary/Pet Insurance Options
- Paid Time Off & Holidays
- Retirement savings and bonus programs
- Quarterly employee engagement events
- Wellness & Mental Health Initiatives
- Generous Employee Referral Program
- Fun work environment
Responsibilities & Objectives
Reporting to the Vice President of Marketing, Elemica’s Director of Product Marketing will own positioning, competitive differentiation, messaging, and enablement for a connected set of network-enabled solutions spanning order management, logistics execution, supplier collaboration, and visibility.
What You’ll Do
- Lead and execute launch programs, build content and tools that accelerate revenue, and use the Voice of the Customer to continually sharpen our story
- Collaborate with Sales, Product, Marketing, and Partners to deliver the programs and proof that move deals forward across every GTM route
- Own portfolio positioning and value proposition - define differentiated messaging for assigned solutions and personas, ensuring clarity across Sales, Marketing, and Partner channels
- Plan and execute launches - lead cross-functional GTM launch programs from messaging and asset creation to enablement and measurement
- Create high-impact content - develop messaging frameworks, presentations, collateral, and proof assets that make the differentiated value story clear, repeatable, and revenue-driven
- Translate product innovation into market value - partner with Product Management to turn roadmap updates into customer-facing value stories
- Lead competitive and market intelligence - maintain battlecards, win/loss insights, and market proof to guide GTM priorities
- Use the Voice of the Customer - drive a structured VOC approach to gather, synthesize, and apply customer insights that strengthen messaging and enablement
- Enable Sales and Partners - deliver playbooks, training, and co-marketing assets that increase confidence and consistency in every selling motion
- Collaborate on strategy - partner with Marketing, Product, and Sales leadership to shape GTM strategy, campaign alignment, and platform-level messaging frameworks
- Measure and refine - track impact across pipeline creation, win rates, and content adoption; adjust messaging and programs accordingly
What You'll Need
- 8–12 years in product marketing and GTM strategy in enterprise B2B SaaS - experience in supply chain is mandatory
- Deep familiarity with logistics and control tower, order-to-cash, or supplier collaboration technology, ideally within a network-based or multi-enterprise platform model
- Experience driving data-as-a-product GTM strategies
- Proven ability to develop differentiated messaging that drives measurable revenue impact and pipeline conversion
- Experience leading product launches, gathering customer insight, and translating it into clear market messaging
- Background in high-growth or transformation-stage companies, where clarity, speed, and alignment matter most
- Hands-on experience developing and using AI agents for research, persona development and content development scale
Success Measures
- Launch Performance: All launches delivered on time with complete GTM assets, messaging, and enablement; measurable contribution to pipeline within 90 days
- Messaging Impact: Clear, differentiated messaging adopted across Sales, Marketing, and Partner channels; evidence of message consistency in live opportunities and campaigns
- Enablement Adoption: 90%+ of Sales and Partner teams trained and using approved materials; active utilization tracked through CRM or enablement platforms
- Pipeline & Win Influence: 15–20% improvement in pipeline creation and win rates for assigned portfolio compared to prior period
- Partner Activation: At least two partner enablement or co-marketing programs launched per year, each tied to measurable partner-led opportunity creation
- Customer Voice Integration: Quarterly VOC insights captured and applied to refine at least two key narratives or launch campaigns annually
- Market Recognition: Competitive wins, analyst inclusion, or customer proof that demonstrate strengthened category position
Who We Are
Elemica is a leading provider of Digital Supply Chain Management solutions and the premier multi-enterprise collaboration network for global process manufacturing industries. Its portfolio of SaaS-based, network-powered digitization and visibility solutions automate critical information flows, enable multi-channel data strategies, and improve end-to-end supply chain performance. Elemica solutions connect many of the world’s largest manufacturers to their direct material suppliers, logistics service providers and end customers, helping them realize the promise of, and return on, their investments in supply chain digitization.
Director, Product Marketing employer: Elemica
Contact Detail:
Elemica Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Product Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their values and how they align with your own. This will help you tailor your responses and show that you're genuinely interested in being part of their team.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online resources to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine in front of the hiring team.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in showing your appreciation and keeping you top of mind. Plus, it’s a great chance to reiterate your enthusiasm for the role.
We think you need these skills to ace Director, Product Marketing
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director of Product Marketing role. Highlight your experience in product marketing and how it aligns with our values at Elemica. We want to see how you can bridge the gap between Supply Chain and Technology!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your past work has driven measurable revenue impact and pipeline conversion. We love seeing numbers that tell a story!
Be Authentic: Let your personality shine through in your application. We value integrity and passion, so don’t be afraid to share what excites you about the role and how you embody our company values. Authenticity goes a long way!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Elemica!
How to prepare for a job interview at Elemica
✨Know Your Product Inside Out
As a Director of Product Marketing, you need to be well-versed in the products you'll be marketing. Research Elemica's solutions thoroughly, understand their unique selling points, and be ready to discuss how they can transform supply chains. This will show your genuine interest and expertise.
✨Showcase Your Strategic Thinking
Prepare to discuss your experience with GTM strategies and how you've successfully launched products in the past. Use specific examples that highlight your ability to drive measurable revenue impact and pipeline conversion. This will demonstrate your capability to lead and execute launch programs effectively.
✨Emphasise Collaboration Skills
Elemica values teamwork across various departments. Be ready to share examples of how you've collaborated with Sales, Product, and Marketing teams in previous roles. Highlight any successful cross-functional projects that resulted in significant outcomes, as this aligns with their emphasis on partnership.
✨Bring Customer Insights to the Table
Discuss how you've used the Voice of the Customer in your previous roles to shape messaging and product positioning. Prepare to explain how you gather and apply customer insights to refine marketing strategies, as this is crucial for the role and shows your commitment to understanding client needs.
