At a Glance
- Tasks: Execute multi-channel marketing campaigns and manage European events to drive engagement and leads.
- Company: Join Electro Rent, a global leader in test and technology solutions.
- Benefits: Competitive salary, private healthcare, career development, and a vibrant company culture.
- Other info: Fast-paced environment with opportunities for travel and professional growth.
- Why this job: Be part of a dynamic team making an impact in the tech industry across Europe.
- Qualifications: Experience in B2B marketing, CRM systems, and campaign execution is essential.
The predicted salary is between 35000 - 45000 £ per year.
Language Skills: English (Any European language is a plus)
Reporting To: Head of Marketing Communications and Demand Generation
About Us: Electro Rent is a global leader in test and technology solutions that help organisations accelerate innovation and optimise investments. Electro Rent's single-source solution — including rental, financial solutions, sale of new and used equipment, and asset optimisation — supports leading innovators across many key sectors, including aerospace and defence, automotive, communications, energy, semiconductor, and general electronics. Founded in 1965, Electro Rent operates globally to deliver unmatched technical and commercial flexibility.
About the Role: This is an exciting opportunity to join a global high-tech B2B electronics company, supporting demand generation across European markets. As a Marketing Campaign Specialist, you will be responsible for delivering integrated, multi-channel campaigns that drive engagement, generate leads, and contribute to pipeline growth. You will work closely with sales and product teams to align marketing activity with commercial objectives, while taking ownership of European events from planning through to execution and follow-up. The role also involves managing external partners, developing impactful marketing collateral, and using data and insights to continuously optimise campaign performance.
About You: You are a proactive and hands‑on B2B marketer with experience executing campaigns across multiple channels, including email, social media, paid media, and web. Comfortable working in a fast‑paced environment, you are highly organised, detail‑oriented, and capable of managing multiple projects simultaneously. You bring strong collaboration skills, enabling you to work effectively with sales teams, product specialists, and external agencies. With experience in CRM and marketing automation platforms, you are confident using data to inform decisions, improve lead quality, and enhance overall campaign effectiveness.
Why Join Us: At our core, we value the expertise, experience, and passion you bring—and in return, we ensure you are recognised, appreciated, and well‑rewarded:
- Competitive salary and great benefits
- Career development within a growing EMEA sales organisation
- Private Medical Healthcare
- Employee Assistance Programme
- Cycle to Work Scheme
- Great company culture focused on accountability, innovation, and customer success
What you will be doing:
- Execute integrated, multi‑channel marketing campaigns across email, social media, paid media, and web to drive engagement and lead generation.
- Support demand generation initiatives by delivering campaigns that contribute to pipeline growth and measurable business outcomes.
- Collaborate closely with sales teams to support outbound activity, improve lead flow, and ensure accurate CRM data to enhance pipeline visibility.
- Own and deliver European marketing events (trade shows, webinars, seminars), managing end‑to‑end execution including planning, logistics, promotion, and post‑event follow‑up.
- Partner with OEMs and product teams to identify and activate co‑marketing opportunities that drive audience engagement and lead generation.
- Develop and maintain marketing collateral (e.g. brochures, presentations, product sheets), briefing external designers and ensuring alignment with brand guidelines.
- Manage relationships with external agencies (PR, media, design), ensuring delivery against objectives, timelines, and budgets.
- Monitor and analyse campaign performance using defined KPIs, providing insights and recommendations to optimise future activity.
What you'll have:
- Proven experience in a B2B marketing role, preferably within technology or engineering sectors.
- Experience executing marketing campaigns across multiple channels.
- Familiarity with CRM systems such as Salesforce.
- Experience with marketing automation platforms (Pardot, Marketo, HubSpot, or similar).
- Ability to analyse campaign performance and derive actionable insights.
- Experience managing events or marketing programmes is highly desirable.
- Familiarity with CMS platforms (e.g., WordPress, Kentico).
- Proactive and able to manage multiple projects simultaneously.
- Strong communication skills with the ability to collaborate across teams.
- High‑energy self‑starter with the initiative and ability to manage own workload.
- Hands‑on and detail‑oriented with a focus on execution.
- Comfortable working in a fast‑paced environment.
- Willingness to travel across Europe for events.
Electro Rent is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance. All offers of employment are subject to receipt of references that prove satisfactory to Electro Rent UK Ltd.
Campaign Specialist in London employer: Electro Rent Europe
Electro Rent is an exceptional employer that prioritises employee growth and well-being, offering a competitive salary alongside comprehensive benefits such as private medical healthcare and a Cycle to Work scheme. With a vibrant company culture centred on accountability and innovation, employees are encouraged to thrive in a fast-paced environment while collaborating closely with talented teams across Europe, making it an ideal place for those seeking meaningful and rewarding careers in the high-tech B2B sector.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Specialist in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your skills align with their needs, especially in multi-channel marketing and campaign execution.
✨Tip Number 3
Show off your creativity! Bring examples of past campaigns you've executed to the interview. Discuss what worked, what didn’t, and how you used data to optimise performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Electro Rent.
We think you need these skills to ace Campaign Specialist in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Campaign Specialist role. Highlight your B2B marketing experience and any specific campaigns you've executed that align with the job description. We want to see how your skills fit right in!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your experience can help drive our demand generation efforts. Keep it engaging and relevant to the role.
Showcase Your Data Skills:Since data-driven decisions are key for this role, mention any experience you have with CRM systems or marketing automation platforms. We love seeing how you’ve used data to optimise campaigns in the past!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Electro Rent Europe
✨Know Your Campaigns
Before the interview, brush up on your knowledge of successful marketing campaigns you've executed. Be ready to discuss specific examples, including the channels used and the results achieved. This will show your hands-on experience and ability to drive engagement.
✨Understand the Company
Research Electro Rent thoroughly. Familiarise yourself with their products, services, and target markets. Being able to speak about how your skills can directly contribute to their goals will impress the interviewers and demonstrate your genuine interest in the role.
✨Showcase Your Data Skills
Prepare to discuss how you've used data to inform your marketing decisions in the past. Bring examples of KPIs you've monitored and how you've optimised campaigns based on insights. This is crucial for a role that relies heavily on data-driven strategies.
✨Be Ready for Collaboration Questions
Since the role involves working closely with sales teams and external partners, think of examples where you've successfully collaborated across teams. Highlight your communication skills and how you’ve managed relationships to achieve common goals.