DTC Influencer Marketing Manager Marketing · Main Office

Salary: £40,000 to £60,000 Base (dependent on experience) + Performance Bonus (Up to 50%)

Role: Full management of our Macro and Micro Influencer marketing efforts. This role involves a combination of ROI focused paid influencer deals with celebrity level talent + mass seeding/gifting initiatives with micro influencer talent.

Location: Kennington

Working Type: In-Person

*Please read requirements before applying*

This is an in-person role with an expectation to work in our Kennington office 5 days a week.

About Elavate:

Want to play a key part in scaling one of the UK's fastest-growing wellness brands? Elavate was launched in early 2024 with a primary goal of helping women achieve more youthful skin with our Multi-Collagen blend. Since then we've rapidly grown to service over 10,000 Subscribers and we have an ambitious goal of becoming the UK's biggest Collagen brand in the next 24 months.

This is a career-defining opportunity to join a High Growth supplement brand, with massive upside potential (including top of market salary + performance bonuses & equity options). If you're a high-performer who thrives in high-growth environments, and are looking to make waves in the supplement industry, this is your opportunity.

Core Job Responsibilities:

• Fully in charge of contacting, negotiating and setting up paid influencer campaigns with celebrity level talent, primarily on the Instagram channel (YouTube as well potentially).
• Building relationships with influencers, talent managers, agencies and other key stakeholders.
• Fully in-charge of our mass gifting/seeding initiative which will involve sending our products out to thousands of content creators and macro influencers monthly.
• This role requires a deep understanding of performance marketing metrics.
• Continually identify opportunities and improvements for our Influencer channel that will improve ROI or help take Elavate to a new level of scale.

Additional Functions:

• Act as a creative thought leader within the Growth team, providing strategic insights and recommendations to stakeholders.
• Identify opportunities to expand Elavate's influencer program to new platforms, content formats, and audience segments.
• Manage one-off events & group gifting campaigns.

Success Metrics:

• Achieve set CPA & Volume targets on Paid Influencer Campaigns.
• Scaling up our seeding program to thousands of creators per month, in an ROI Positive way.

Core Skills:

• Influencer Campaign Setup (End to end process from identifying talent to outreach, pitching, negotiation, briefing and final delivery).
• Analytical mind to calculate expected ROI for various Paid Campaign & Gifting initiatives at scale.
• Understanding of different types of Performance ad creative and Facebook ads.
• Professional relationship building and effective communication skills.

Qualifications:

• 2+ Years Experience managing the full Influencer Campaign Setup process, for an ecommerce brand.
• Managed Paid Influencer Campaign spend of over £50k/Month.
• Setup & managed a seeding program for an Ecommerce brand sending out 100’s of packages to creators monthly.
• Strong understanding of Paid Media Platforms (Meta specifically).
• Analytical mindset with a track record of using performance data to inform and optimise creative decisions.
• A passion for health & wellness or skincare is a plus.

Compensation & Perks:

• Salary: £40,000 to £60,000 (dependent on experience) + Performance Bonus (Up to 50%).
• Up to £5,000 Annual Learning & Development Budget.
• Work desktop + laptop and full desk set-up.
• Vitality Private Health Insurance.
• Growth Opportunities.
• Direct access to Founder Daily.
• Free Elavate Products.

Why Work at Elavate?

Elavate is one of the fastest-growing Supplement brands in the UK and we have an ambitious goal of reaching £100 Million in annualised revenue by the end of 2026.

Joining Elavate early on our journey presents you with a few amazing opportunities:

• Fast Track Promotions.
• Performance Bonuses.
• Accelerated Learning / Personal Growth Opportunities + Autonomy.
• Equity Participation Option.
• Top-of-the-Market Compensation.
• Market Opportunity & Timing.

For Ambitious Builders:

If you're excited by the prospect of building something extraordinary, if you thrive on challenges, and if you want your work to have real impact - we want to talk to you.