At a Glance
- Tasks: Lead TikTok Shop strategy and drive social commerce growth across Europe.
- Company: Logitech, a leader in tech innovation with a focus on positive global impact.
- Benefits: Flexible work environment, competitive benefits, and a culture of wellbeing.
- Other info: Join a collaborative culture that values equality and environmental responsibility.
- Why this job: Pioneer social commerce and make a real impact in a dynamic team.
- Qualifications: 5+ years in digital marketing or eCommerce with strong social media expertise.
The predicted salary is between 60000 - 80000 £ per year.
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
The Team and Role: Logitech is seeking an experienced Europe Social Commerce Channel Manager to lead the creation and implementation of a winning go to market (GTM) strategy for TikTok Shop for Europe, and Live streaming platforms. As Social Commerce reshapes e-commerce, this role will focus on scaling success across markets in Europe, leveraging TikTok Shop as both a marketing vehicle and a new sales channel to drive growth in reach, engagement and sales for Logitech products. Reporting directly to the head of Online Europe, you will collaborate with cross-functional teams especially with head of Etail Europe - including Marketing, and Commercial Teams - as well as external agencies to ensure seamless execution. This is an exciting opportunity to pioneer a new channel, establish best practices, and position Logitech as a leader in Social Commerce.
Your Contribution: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviours and values you’ll need for success at Logitech.
- Build EU Strategic Partnerships: Develop and manage TikTok Joint Business Plans (JBPs) with TikTok Europe teams and agencies, ensuring alignment with global priorities and driving strategic collaboration.
- Lead Integrated Marketing: Lead integrated marketing initiatives by harnessing TikTok’s full-funnel capabilities to maximize Logitech’s brand presence, engagement, and sales impact. Lead a team of young professionals locally where Logitech Tik Tok shop in live.
- Collaborate seamlessly with cross-functional teams: Regional / Local Marketing and Commercial teams to ensure the execution of the global strategies.
- Operationalize Social Commerce: Implement Go-to-Market (GTM) strategies incorporating pricing, product portfolios, logistics model, content creators, advertising, and analytics, while leveraging agency expertise and regional best practices.
- Financial Modeling for Success: Align with Regional & Global financial models for social commerce and live-streaming initiatives to support investment decisions, and measure ROI.
- Agency Sourcing and Management: Manage EU social commerce agencies, ensuring alignment with Logitech’s strategic goals and driving successful execution of initiatives.
- TikTok Shop Geographic Expansion: Support the expansion of TikTok Shop into new markets in Europe.
Key Qualifications & Preferred Qualifications: For consideration, you must bring the following minimum skills and experiences to our team:
- >5 years of experience in Digital Marketing, Social Media or eCommerce.
- Proactive, energetic, self-starter with hands-on approach to the business and results oriented, Skilled at navigating change in fast-paced, dynamic environments.
- Excellent presentation and communication skills, both verbally and written.
- Deep Platform Knowledge: Extensive knowledge in social commerce platforms with strong understanding of the algorithms, features, best practices and evolving trends. Proven ability to translate platform mechanics into actionable, ROI-driven strategies.
- Strategic Business Planning: Track record of crafting and executing innovative business strategies to unlock sales growth in digital commerce or social commerce channels.
- Marketing & Commercial Leadership: Demonstrated expertise in identifying growth opportunities, developing compelling business cases, designing impactful marketing campaigns, and leveraging data-driven insights to craft strategies aligned with overarching business objectives.
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.
At Logitech, we live our values and expect you to show the same to become one of us. Be who you are, come prepared, and we’ll try to make it enjoyable in the process. Generally, the process is simple, and as quick as possible.
EU eTail TikTok Shop Focus - Channel Manager employer: El Camino Health
Logitech is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration are at the forefront. As a Key Account Manager in the vibrant retail sector, you will benefit from extensive professional growth opportunities, competitive compensation, and a supportive environment that values your contributions. Located in a thriving market, Logitech offers unique advantages such as access to cutting-edge technology and a commitment to sustainability, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land EU eTail TikTok Shop Focus - Channel Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements and projects. This is especially important for roles in digital marketing and social commerce, where showcasing your work can really set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Understand Logitech’s values and how they align with your own. Be ready to discuss how you can contribute to their mission of positive global impact while being flexible and innovative.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Logitech team and making an impact in the world of social commerce.
We think you need these skills to ace EU eTail TikTok Shop Focus - Channel Manager
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for social commerce and digital marketing shine through. We want to see how your values align with ours at Logitech, so don’t hold back on sharing what excites you about this role!
Tailor Your Experience:Make sure to highlight your relevant experience in digital marketing and eCommerce. We’re looking for someone who can navigate the fast-paced world of social media, so be specific about your achievements and how they relate to the role.
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and structure your thoughts logically. We appreciate a well-organised application that makes it easy for us to see your qualifications and fit for the role.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the position. Plus, it’s super easy to do!
How to prepare for a job interview at El Camino Health
✨Know Your TikTok Inside Out
Make sure you’re well-versed in TikTok's features, algorithms, and best practices. Familiarise yourself with how brands are successfully leveraging TikTok Shop for social commerce. This knowledge will not only impress your interviewers but also show that you're ready to hit the ground running.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples of how you've crafted and executed innovative business strategies in digital or social commerce. Be ready to explain how these strategies led to measurable growth. This will demonstrate your ability to align with Logitech’s goals and contribute to their success.
✨Collaboration is Key
Since this role involves working with cross-functional teams, come prepared with examples of how you've successfully collaborated with different departments in the past. Highlight your communication skills and how you’ve navigated challenges to achieve common goals.
✨Be Yourself and Stay Humble
Logitech values authenticity and humility. During the interview, let your personality shine through while also showing your eagerness to learn and grow. Share your passion for equality and the environment, as these values resonate with the company culture.
