eCommerce Executive in Solihull

An exciting opportunity for a results-driven eCommerce Executive to join our Marketing team. You’ll take charge of our trading website, boost online performance, and help expand our product reach to drive sales and grow our customer base.

Key Tasks

• Build and improve on trading relationships with your Sales Ledger whilst growing market share.
• Use the EH Smith reporting system to identify dormant, low spend accounts and gaps in product group spend and engage whilst agreeing a sales plan.
• Coordinate joint visits with Manufacturers/Suppliers Sales Executives.
• Open new credit and cash accounts.
• Sell building materials profitably whilst displaying excellent product knowledge across all product groups.
• Engage in company promotions providing feedback to Line Manager.

The Successful Candidate Will...

• Have experience in working with eCommerce platforms such as Magento and Akeneo.
• Understand SEO, paid marketing, and Google Analytics, using data and insights to drive traffic, maximise ROI, and improve conversion rates.
• Be confident in using data to optimise spend in an analytical and data-driven approach with some knowledge or experience in drop-shipping and other growth opportunities.
• Be self-motivated, organised and able to work independently with excellent customer service skills to effectively communicate with internal departments and customers.
• Have an interest in sales and understanding the customer journey.
• Spot opportunities to grow our online trading site while upholding our brand values and ensuring a seamless customer experience.
• Ideally have 3-5 years of experience in eCommerce or digital marketing role with a proven track record of driving results.

Key Tasks Will Include

• Oversee daily eCommerce operations, ensuring smooth order processing for collections and deliveries.
• Act as the central contact for all website activity - from customer queries and failed orders to fraud checks and account issues.
• Drive traffic and sales through digital marketing initiatives, including SEO, email campaigns, Google Ads, and AI search tools.
• Collaborate with the Commercial team to manage and enrich product data, identify drop-ship opportunities, and expand the online range, including dropshipping.
• Optimise site performance - enhance UX, streamline checkout, and manage updates with our web development agency.
• Implement A/B testing and conversion rate optimisation strategies.
• Create and refine content to boost SEO visibility and engagement.
• Regular reporting on website traffic, sales, conversion rates, orders and customer journey.
• Drive online growth and sales, using data insights and creative campaigns to boost traffic, conversion, and average order value.
• Work closely with Marketing to launch and execute online campaigns.
• Stay ahead of eCommerce trends to ensure our website remains competitive, customer-focused, and high-performing.

The Benefits

• Company Profit Share Bonus (dependant on company performance).
• Company pension scheme - Salary Sacrifice.
• 23 days’ paid holiday + 8 paid Bank Holidays, increasing with length of service.
• Life Assurance Scheme.
• Health Cash Plan – Salary Sacrifice.
• Company workwear/PPE provided.
• Employee Assistance Programme.

With over a century of experience in the construction industry, we’re proud to be one of the UK’s largest independent builders’ merchants. Our network of branches across the Midlands and South-East offer a wide range of building materials and expert advice to everyone from national housebuilders to local tradespeople and DIY enthusiasts. Our knowledgeable staff, responsive service and strong supply partnerships ensure our customers can depend on us to keep their projects moving forward. We have a deep-rooted commitment to our people and communities, and giving back is core to who we are. Each year we donate a portion of our profits to the EH Smith Charitable Trust, supporting local charities and not-for-profit organisations that make a real difference in the communities we serve.

At the heart of our business are our colleagues, and that’s why we champion a people-first culture that is caring, respectful and genuinely supportive. We prioritise our colleagues’ well-being and growth, fostering a culture where individuals feel valued, supported, and empowered to reach their full potential. We believe that learning never stops, and so we actively invest in the development of our colleagues, providing opportunities to grow and thrive in an inclusive, positive environment.