Senior Data Analyst: Tableau & GA4 Analytics Lead
Senior Data Analyst: Tableau & GA4 Analytics Lead

Senior Data Analyst: Tableau & GA4 Analytics Lead

Full-Time 60000 - 75000 £ / year (est.) Home office (partial)
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eFinancialCareers

At a Glance

  • Tasks: Lead data analytics and optimise our Tableau environment for impactful insights.
  • Company: Join eFinancialCareers, the top platform connecting talent with financial services employers.
  • Benefits: Enjoy competitive pay, private medical insurance, and generous time off.
  • Why this job: Shape the future of data in a tech-first culture with real autonomy.
  • Qualifications: 3-5 years in data analytics, expertise in Tableau and GA4 required.
  • Other info: Hybrid working available; we value diversity and support your needs.

The predicted salary is between 60000 - 75000 £ per year.

The Opportunity: Help shape a Global Marketplace. eFinancialCareers is the world’s leading financial services careers platform, connecting top talent with top employers in the banking, asset management, fintech, and financial technology sectors. We are a diverse company by design. We work collaboratively, share ideas and challenge conventional thinking. This is an opportunity to play a key role in shaping the next phase of eFinancialCareers, helping us strengthen our marketplace through better use of data, insight and automation.

We are looking for a Senior Data Analyst who wants more than just "ticket-taking." You will join an autonomous Technology team that owns its entire stack - from infrastructure to deployment. In this role, you won’t just build dashboards; you will contribute to the strategy for our reporting environment, drive the transition to self-service analytics and bridge the gap between the Data team and commercial team.

As the essential space for financial services and tech careers, we believe everyone should have access to life-changing opportunities, regardless of background. Therefore, we welcome diversity in applicants for all our roles.

Why This Role is Different

  • True Autonomy: We believe in "Continuous Deployment." No "throwing it over the wall" here. You have control over design, testing and deployment.
  • High-Impact Stakeholders: You’ll partner directly with Marketing, Product and Exec teams who are data-savvy and keen to use data to inform decisions.
  • Growth Potential: You’ll be embedded in a tech-first culture with direct exposure to Data Engineering, Building microservices in AWS, Product Management and Web Development life cycle.

Core Responsibilities

  • Own the Tableau Ecosystem: Lead the growth and optimization of our Tableau environment. You’ll move us beyond simple reporting into advanced, automated analytical tools (using parameters, APIs and actions).
  • Master the Web Stack: Act as the internal authority for GA4 and Google Tag Manager. You will own data collection integrity, fix tracking gaps and ensure our "top of funnel" data is world-class.
  • Strategic Advisory: Partner with Sales and Product Managers to provide ad-hoc deep dives and bespoke analysis that influence the company’s roadmap.
  • Upstream Influence: Collaborate with Web Dev and Data Engineers on modelling and architecture decisions to ensure our data warehouse (Redshift/BigQuery) is optimized for BI.

Your Profile

  • The Tech Expert: You have deep expertise in Tableau and SQL. You don’t just write queries; you understand relational database structures and how to optimize them for performance.
  • The Digital Specialist: You have significant experience in a digital/e‑commerce or marketplace environment. You understand user journeys, conversion funnels and web attribution.
  • The GA4 Pro: You have hands‑on experience with GA4, GTM implementation and ensuring data cleanliness at the source.
  • The Communicator: You can translate "data‑speak" into commercial insights. You are logical, articulate and enjoy collaborating with diverse global teams.
  • The Problem Solver: You see "messy data" as an architectural challenge to be solved, not a chore to be avoided.

Education & Experience

  • Education: BSc or MS in Computer Science, Data Science, or a related field. Equivalent professional experience in a highly technical data role will also be considered.
  • Experience: Minimum of 3–5 years of professional experience in data analytics or business intelligence, ideally within a digital-first or marketplace environment.

Essential Technical Skills

  • BI Mastery: 3+ years of hands‑on experience building complex, high‑performance dashboards in Tableau.
  • SQL & Databases: Expert‑level SQL. Experience with cloud data warehouses such as Redshift, BigQuery or Snowflake.
  • Digital Analytics: Proven track record of owning GA4 and GTM implementations, including tag management and data layer troubleshooting.
  • The "Modern Data Stack": Understanding of data modelling, experience of Python and exposure to data engineering are highly desirable.

Desirable Skills

  • Experience with the wider Google Marketing Stack (Ads Manager).
  • Knowledge of the online recruitment market or fintech sector.
  • Experience in web development, CI/CD, Agile technology environment.

What We Offer

  • A supportive and high‑performing culture where personal responsibility is rewarded with a competitive package, including benefits such as pension, private medical insurance, wellbeing subsidies and generous paid time off.
  • A transparent environment where high-quality work is recognized and rewarded.
  • The tech and tools you need to succeed and grow.
  • Eligible for UK‑based hybrid working.

As an inclusive employer, eFinancialCareers will try to accommodate any adjustments you need throughout the hiring process and beyond – just let us know how we can support you when you apply.

Senior Data Analyst: Tableau & GA4 Analytics Lead employer: eFinancialCareers

At eFinancialCareers, we pride ourselves on being a diverse and inclusive employer that fosters a collaborative work culture where innovative ideas thrive. As a Senior Data Analyst, you will enjoy true autonomy in your role, with opportunities for personal and professional growth while working alongside high-impact stakeholders in a tech-first environment. Our commitment to employee wellbeing is reflected in our competitive benefits package, including private medical insurance and generous paid time off, making us an excellent choice for those seeking meaningful and rewarding employment in the financial services sector.
eFinancialCareers

Contact Detail:

eFinancialCareers Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Data Analyst: Tableau & GA4 Analytics Lead

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Show them you’re not just another candidate; you’re genuinely interested in what they do and how you can contribute.

✨Tip Number 3

Practice your data storytelling skills. You’ll need to translate complex data insights into clear, actionable recommendations. Make sure you can communicate your findings effectively!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.

We think you need these skills to ace Senior Data Analyst: Tableau & GA4 Analytics Lead

Tableau
SQL
GA4
Google Tag Manager
Data Collection Integrity
Data Analysis
Data Modelling
Cloud Data Warehouses (Redshift, BigQuery, Snowflake)
Digital Analytics
Dashboard Development
Problem-Solving Skills
Communication Skills
Collaboration
Understanding of User Journeys
Experience in Digital/E-commerce Environment

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Senior Data Analyst. Highlight your experience with Tableau, GA4, and any relevant projects that showcase your skills in data analytics and business intelligence.

Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about data and how you can contribute to our team. Share specific examples of how you've used data to drive decisions or improve processes in previous roles.

Showcase Your Problem-Solving Skills: In your application, don’t shy away from discussing challenges you've faced with messy data. We love seeing how you approach problems and turn them into opportunities for improvement.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you get all the updates directly from us!

How to prepare for a job interview at eFinancialCareers

✨Know Your Tools Inside Out

Make sure you’re well-versed in Tableau and GA4. Brush up on your SQL skills too! Be ready to discuss specific projects where you’ve used these tools to drive insights or solve problems. This will show that you’re not just familiar with the software, but that you can leverage it effectively.

✨Understand the Business Context

Familiarise yourself with eFinancialCareers and its marketplace. Understand how data impacts decision-making in financial services. Prepare examples of how your analytical work has influenced business strategies in previous roles, especially in digital or marketplace environments.

✨Prepare for Technical Questions

Expect to dive deep into technical discussions about data modelling, cloud data warehouses, and the modern data stack. Brush up on your knowledge of Redshift, BigQuery, and Python. Being able to articulate your thought process when solving data challenges will impress your interviewers.

✨Showcase Your Communication Skills

You’ll need to translate complex data insights into actionable business strategies. Prepare to discuss how you’ve communicated findings to non-technical stakeholders in the past. Practising this will help you convey your ideas clearly and confidently during the interview.

Senior Data Analyst: Tableau & GA4 Analytics Lead
eFinancialCareers
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